OnePlus wants to make "the perfect smartphone", asks for your input

You probably won't have heard of OnePlus, but this new tech start-up is reaching for the stars, with the aim of taking on the world's leading manufacturers in the pursuit of building "the perfect smartphone". 

OnePlus was launched by Pete Lau, who last month stood down from his position as vice president at Chinese manufacturer Oppo, which recently launched the N1, the world's first handset with CyanogenMod pre-installed. As Engadget reports, following Lau's departure from the company, some suggested that he was planning to launch his own tech venture, and it turns out those rumours were absolutely right. 

The OnePlus homepage outlines the company's mission, born from the idea that smartphone buyers are forced to compromise when choosing devices: "Some have the latest hardware, others have great software, and many come cheap. But all ultimately sacrifice something to cut cost and drive profit." 

Under the tagline 'Never Settle', the company says that it can do better: "We don't accept the excuse that you can't create a perfect phone at a disruptive price. We're doing this right." 

Bold words indeed, and Lau seems unfazed by the scale of the task ahead. In a post on the company's forum, he said that OnePlus will "spare no expense in our quest for the perfect smartphone". He is encouraging people to take part in an open and ongoing discussion about what they want in a handset, including everything from display technologies and processors to memory and battery life. "Hardware development used to be inaccessible to the average consumer," says Lau, "but now we are inviting you to participate in these decisions."

Engadget's sources tell them that Oppo will manufacturer the first OnePlus handset, and The Verge says that that device will launch in the first half of next year. Lau also told them that the company will keep costs down by selling directly to consumers, taking inspiration directly from Google's Nexus range. 

Source: OnePlus / OnePlus Forum via Engadget | image via OnePlus

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You can't make a "perfect phone". What is perfect for one, might be crap for another. Still if they think they can make a better mousetrap, go for it.

Sekyal said,
You can't make a "perfect phone". What is perfect for one, might be crap for another. Still if they think they can make a better mousetrap, go for it.

Try telling that to fanboys.

What happens when phones suddenly become "good enough"...the same as the PC hardware market, people don't buy new stuff every year. Don't think for a second this doesn't factor into these decisions. Many industries are more like cabals than we realize...Cable industry is a good example among many.

I think current phones are already "good enough" however two things still have massive room for improvement: battery life and internal storage. I would love to have a smartphone with the longevity of a dumbphone and having an option for 128GB of internal storage would be great. If manufacturers are going to take away the microsd slot, they could at least push for more internal storage.

Consumer is made to settle because carriers go out of their way to screw their customers. Unless a phone is made to work on all/most networks independent of the carriers it's just marketing BS.

Eh, give me a Nexus 5 spec base with a hardware camera button, the Lumia 1020's camera, an OLED screen, expandable storage, an active stylus option, and two days of battery life. That'd be pretty damn close.

Every brand takes a couple degrees of greatness and lets the rest suck. Just bringing it all together does the trick.

Mandosis said,
That would be a fantastic phone. The only thing I would add to that would be hardware buttons instead of software buttons.

I was a critic of soft buttons until a week went by of using my Nexus. I don't miss the hard buttons all that much, and the screen real estate complaint never rung true with me. The only thing I felt was silly about it was that the physical phone design looked like it was still trying to accommodate hard keys, since there's this huge emptiness below the screen, wasted on nothing more than the notification LED. That phone could've been a centimeter shorter, or the screen a centimeter longer. Or given us those stereo front-facing speakers HTC was so proud of. Anything, really--but just a notification LED? Yeesh.