PC shipments continue to fall in Western Europe

PC shipments in Western Europe continue to plummet for the fourth consecutive quarter, with 16.3 million units in the fourth quarter of 2011, which is a 16 percent decrease from Q4 2010. Shipments totaled 58.5 million units in all of 2011, which is also 16 percent decrease from the same time period in 2010, reported research and advisory firm Gartner.

The United Kingdom not only saw its fifth consecutive quarterly shipment drop, but also the worst decline in those five quarters. In 2011, the UK market shrank by 15.9 percent, losing almost 2 million units compared to 2010.

In France, the PC market suffered its sixth consecutive quarterly shipment decline with total PC shipments for 2011 adding up to 10.4 million units, which is a 12 percent decrease from 2010.

HP managed to hold onto its position as leading PC vendor in Western Europe despite a 15.7 decrease in Q4 2011. HP even increased its lead over second-place Acer, which dropped a hefty 46.1 percent year over year in the fourth quarter of 2011.

It's not bad news for everybody, though, with Apple making big growth in both the United Kingdom and France, increasing 17.2 percent and 15.3 percent in those respective countries year over year in Q4 2011. Of the top five PC vendors in the UK, only Apple managed to increase its shipments. In France, Apple's growth was bested by Asus, the only other top five PC vendor to enjoy positive movement, with 17.4 percent growth from Q4 2011. It should perhaps be noted that Apple's big gains as tracked by Gartner do not include shipments of the iPad, unlike those of Canalys, another research firm.

"The UK market has been a prime illustration of the underlying weakness in PC demand across Western Europe," said Ranjit Atwal, research director at Gartner. "PC vendors face a long, uphill struggle to regain the interest of consumers. The introduction of Ultrabooks in late 2011 is desperately needed."

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I should add also though, that Apple fanboys will try to claim the PC as dead, due to the fact they don't know what a real PC is, or can do. A Mac is not a real PC in my opinion.

Yes the tablet we have is an Apple, but I am no fanboy of the company itself.

Just because another product sells more doesn't mean people have abandoned the PC. Its just that they didn't feel the need to upgrade their current PC.

I will take a Desktop PC over ANY tablet, phone, or whatever else. Its far more powerful than another device is. And yes I do also own a tablet and notebook.

The only ones who switch to a tablet and dump their PC are the ones who have never been productive with a PC in the first place, period. It's also a fact that PCs last a lot longer than they did in the 90's. When you bought a Quad Core processor (which is 64 bit compatible) 4 years ago, then there is still no serious need to upgrade when you were also willing to spend a tiny amount of money to upgrade your memory to 8GB. Also Windows 7 performs as good if not better than XP. Heck, even a hard drive can be upgraded with a $100-$200 SSD to give an amazing boost in speed. Also don't forget the many gamers who switched from PC to console. The PC is far from dead. It's only dead for people who have never been productive with it in the first place. I don't see myself using a tablet for Office, Photoshop, Cinema 4D, Dreamweaver, etc, etc for a long, long time.

Intel estimates that 85% of the market will go to ultra-books by 2015. And I can see this happening, but not in my case - unless the ultra-book can transform itself in 3 monitors, good keyboard and mouse and the power to run all the **** I need at full speed.

Atreus said,
Intel estimates that 85% of the market will go to ultra-books by 2015.

That will never happen.

I would attribute this to the fact that relative computer speeds and user applications are not advancing at the speeds they once were. I was using a temporary work laptop the other day for a project, and the laptop was a DELL from 2002, 2003 time period. It worked perfectly fine for what we needed it for and there was really no problems with using something that old.

When I think back to when we purchased that laptop, around 2002, if we had been using a computer from 1992 for any purpose that year we would have been wasting our time. The difference in computer technology was so substantial between those ten years that it made sense that people were upgrading their computers every 2-3 years. Now-a-days I think people are more incline to upgrade their computers every 4-8 years and it could get longer than that.

This is what Steve talked about when talking of his "Post PC" world. The trend will probably continue. Gamers will sooner or later have to move to game consoles since they won't be able to maintain PC manufacturer profits alone.

Others needing less computing power will use tablets more and more since the apps are usually less complex, isolated from each other so there's little reason to need "that guy" to "fix the computer" anymore, no antivirus needs, no firewall worries, easier to carry along, longer battery life (since they're less complex by design), etc.

The few left will be professional users working with heavy applications that need high performance, and I think Microsoft and Apple will probably compete for those the most in the future, as for their desktop initiatives. Apple has an advantage here with the iMac, since the brand has already been established as a high performance brand ignoring the budget users.

This is also why Microsoft is finally building a Windows 8 for ARM tablets. Like with the Windows Phone 7, they woke up late though. We'll see if it's too late.

I have no trouble seeing a future with Microsoft selling various corporate services, cloud services, and not being strong enough to work too hard for the desktop operating system-wise, instead focusing their efforts on phones and tablets.

Apple actually seems to have more traction on the desktop, which is surprising. Maybe because they discovered that the best way to build operating systems is to optimize it for the devices, not try to shoehorn an OS. Like MS tried with a desktop-oriented Windows 7 for tablets or will now try with a tablet-oriented Windows 8 for desktops.

Northgrove said,

Others needing less computing power will use tablets more and more since the apps are usually less complex, isolated from each other so there's little reason to need "that guy" to "fix the computer" anymore, no antivirus needs, no firewall worries,.

Windows 8 tablets will need Firewall, anti-virus, anti-rootkit, anti-botnet, anti-keylogger.....
Nothing will change for Windows moving from desktop/laptop to tablets.


Tim Cook predicts tablets will kill PCs

"I think there will come a day that the tablet market is larger than the PC market. I think people really want to do multiple things with their tablets; as a result, we don't really see these limited function tablets, these e-readers, as being in the same category. I don't think people who want an iPad will settle for a limited function. It's not just a product, it is a strategy for the next decade."

http://techcrunch.com/2012/01/...-larger-than-the-pc-market/

alexalex said,
Tim Cook predicts tablets will kill PCs

Nonsense, that's not what he said at all. Try editing an HD movie without a high end processor or 8GB of memory and a large screen. Try doing some serious work with Office with on screen keyboard and tiny screen. You have no clue what you';re talking about....sigh

Laptops are getting better but no good for high end work or games for long periods of time. They just overheat. Insufficient cooling is laptops and tablets downfall for high end stuff. The number of people I tell off for actually using a laptop directly on their lap or a cushion. They wonder why their laptops break so quickly.

PC sales are slowing not because the rapid development of mobile phones and tablets are REPLACING PCs but because PC lifecycles are getting longer. A midrange-high end PC from 3 years ago is still fairly decent to most consumers even by todays standards. Core 2 or Above. 3 years ago, a computer that was 3 years old was unthinkable. With the push towards more efficient technology and such Windows 7 itself not needing additional specs over Windows Vista, full hardware replacement due to ageing hardware has become less necessary.

The only markets for PCs that need to keep updating hardware are Gaming and Design/Creative whereas most consumers just use their computers for Internet/Facebook/Email/Photo Collection/Word processing/Spreadsheets/Book keeping which are not very computational intensive tasks with 3 year old hardware.

The economy where it is does not help either. Consumers have a limited amount of disposable income. Are they going to spend a few hundred on a smart phone that is going to be generations ahead of what they are currently using and they will constantly use throughout the day or are they going to spend twice as much on a new computer that they will use less often when they want a full desktop experience.

I will always have a desktop as my main piece of computer hardware. I need a full keyboard, large screen and mouse.

tuneslover said,
hmmm...who will actually want to buy PC, right? Laptop is better nowadays even for high-performance work.

Laptops and Tablets are PCs too.

tuneslover said,
hmmm...who will actually want to buy PC, right? Laptop is better nowadays even for high-performance work.

Why would I buy a laptop if I want a high performance rig?

tuneslover said,
hmmm...who will actually want to buy PC, right? Laptop is better nowadays even for high-performance work.

A decent laptop is about two times the price of a decent PC because mobile parts sucks

Still using 2006/2007 hp notebook... it came with vista and then i installed windows 7 and it's
reborn. Do i need a new pc? No... and windows 8 will give to that notebook other 3 years of life.

@Nathan Tsui, wow using what was that pie chart created or was it a stock image? Where did you get it from? I want to eat that pie.

lomas said,

There is something called console.

PC gaming is dying btw.

Consoles? The biggest pile of crap in every possible way compared to PC. And PC Gaming is not dying. Game sales last year through Steam beats all the records ever record before. Funny i called friends few weeks ago since i have second gaming PC connected to big LCD screen in Living room and started games, gave them controllers to play instead of keyboard and mouse. They were in awe all that time, saying wow this is way above what XBOX360 can display. Since PC was hidden, they asked me what i am running and i said ****ing PC. Unfortunately this world has lot of people completely misinformed. Yes price of XBOX 360 is $300 but i'd rather spend $2000 on PC and buy games on Steam for $29 dollars, machine which does everything in house from work, gaming, movies, music hooked to personal monitor or living room screen via HDMI cable. Perhaps PC becomes only choice for some people out there and i will be glad i am one of them. The only reason i have phone is to make phone calls, but hey people are ****ed up in a head.

lomas said,

There is something called console.

PC gaming is dying btw.

exactly what people said when Nintendo 64 came out.. PC gaming will always be around forever

techguy77 said,

Unfortunately this world has lot of people completely misinformed. Yes price of XBOX 360 is $300 but i'd rather spend $2000 on PC

Think you're one of a very select few there.

sad to say but PC will get obsolete soon, just like typewritters in old days... and PC will eventually be replaced by tablets like Ipad and smart phones...

lomas said,
sad to say but PC will get obsolete soon, just like typewritters in old days... and PC will eventually be replaced by tablets like Ipad and smart phones...

Not really cause stupid Phone will never be able to push the level of graphic and power processing PC can. PC will be left for smart people and the rest of dumb ****s will use Phone cause they don't know any better than Angry Birds and 50 Cents

techguy77 said,

Tablets have a very specific purpose and their not suited for every task so not they wont make PCs "obsolete" They are great for mobile computing on the move, meetings and taking a wireless office about with you but they only equip you with 70% of the tools. They will no more replace desktops anytime soon as Ambulances will replace hospitals.

Yes they will eat heavily into the PC marketshare just as Laptops have over the last decade however people buy tablets for the things their good at and their are plenty of tasks especially in an office where PCs will always trump tablets in productivity.... Typing is just one.

Unplugged said,

however people buy tablets for the things their good at and their are plenty of tasks especially in an office where PCs will always trump tablets in productivity.... Typing is just one.

Most people buy computers these days for playing games and consuming content, all of which tablet computers are ideal for.

As far as productivity/typing goes, you can plug in a usb keyboard or get a docking station these days. Or even something like Asus' Transformer range.

With the low cost of ram, and HDDs along with the powerful CPU's people are finding out there is really no reason to upgrade to new computers. Also, throw in an upgrade videod card along with a good 23" to 27" monitor you have a whole new system for under $500.00 dollars (US). So there is no reason to buy a whole new system.

Comparing PC sales right now is like saying how the Iphone 4 sales were right before the 4s.. Wait till windows 8 and people will get new PC's

Lachlan said,
Comparing PC sales right now is like saying how the Iphone 4 sales were right before the 4s.. Wait till windows 8 and people will get new PC's

Only the tech community know about Windows 8, we're the 1%, the 99% won't have heard of it yet so it won't affect their decision making.

thealexweb said,

Only the tech community know about Windows 8, we're the 1%, the 99% won't have heard of it yet so it won't affect their decision making.

but if they bought a new computer in the last 3 years and its still chugging along their are no new features for an upgrade.. when windows 8 comes out, PC's will do more then the older ones.. which means people will upgrade to get the new features.. its a refresh cycle of 3 years..

Not a bad thing at all. People are realising that, to read email, watch videos and do stuff online you don't need a desktop anymore. Smartphones can do that and most do it very well.

We'll see a decline in sales up until a certain point, when the consumer demand shifts to smartphones/tablets and content creators (musicians, editors, filmmakers, artists, animators etc) still need those more powerful machines.

laserfloyd said,
It'll be more concerning if a year from now the news is the same. Until then, I'm not worried about it.

You can start to be concerned as it is the trend for a year now, just look at last Microsoft's Windows+Office revenue report.

kavazovangel said,
This is for branded computers only. So you cannot say that PC sales are lowering, only branded PC sales are lowering.

Basement dwelling virgins building their own £2000+ "gaming rig" don't count as they're not functioning members of society.

AFineFrenzy said,

Basement dwelling virgins building their own £2000+ "gaming rig" don't count as they're not functioning members of society.

At least they know better than idiots who don't know anything but Lady Gaga and Angry Birds

AFineFrenzy said,

Basement dwelling virgins building their own £2000+ "gaming rig" don't count as they're not functioning members of society.

Lol.. I know you're trying to obviously troll saying this on a technology news site (that you're registered too by the way). But as long as those "basement dwelling virgin nerds" as you call them buy products they therefore earn money and pay taxes. Or even if they JUST buy things they are still functioning members of society as they contribute to the economy.

AFineFrenzy said,

Basement dwelling virgins building their own £2000+ "gaming rig" don't count as they're not functioning members of society.

Don't be stupid, alot if not all small computer businesses offer custom build PC's as the customer can get exactly what they want with quality parts.

Maybe it's because no one has any money any more, and most computers that people have bought are in fine working order! People are much more likely to want to spread the cost of a purchase over a period of time, which is why people like phones on contract - because they don't 'see' the cost of the phone.

cleverclogs said,
Maybe it's because no one has any money any more, and most computers that people have bought are in fine working order! People are much more likely to want to spread the cost of a purchase over a period of time, which is why people like phones on contract - because they don't 'see' the cost of the phone.

I completely agree. like my dad who has a 10 year old windows xp dell computer thats still going strong. he sees no need in upgrading his computer and getting a new one if this one is working fine. personally i agree as long as my current computer can keep up with that day's operating OS.

cleverclogs said,
Maybe it's because no one has any money any more, and most computers that people have bought are in fine working order! People are much more likely to want to spread the cost of a purchase over a period of time, which is why people like phones on contract - because they don't 'see' the cost of the phone.

Maybe it's because even those that don't have money prefer to spend it on Apple's Macs and iPads and iPhones instead of buying new Windows PCs ?

alexalex said,

Maybe it's because even those that don't have money prefer to spend it on Apple's Macs and iPads and iPhones instead of buying new Windows PCs ?


Hence why I said people like spreading the cost over a period of time...
And where on gods green earth do people, who don't have money, spend it on Apple Macs?

alexalex said,

Maybe it's because even those that don't have money prefer to spend it on Apple's Macs and iPads and iPhones instead of buying new Windows PCs ?

And where are those people? Just in your imaginary world, I guess?

For the first time ever, Smartphones have outsold PC Sales in the U.S. Then you read a story like this above. It's a trend that we will continue to see expand.

This news is also not very good for Microsoft and their big push of Metro on to consumers. Does this mean if this trend continues, Windows 8 will not be mainstream and Windows Phone can indirectly suffer? Somebody once posted that when Windows 8 is released, Windows Phone will get a boost.

UndergroundWire said,
For the first time ever, Smartphones have outsold PC Sales in the U.S. Then you read a story like this above. It's a trend that we will continue to see expand.

This news is also not very good for Microsoft and their big push of Metro on to consumers. Does this mean if this trend continues, Windows 8 will not be mainstream and Windows Phone can indirectly suffer? Somebody once posted that when Windows 8 is released, Windows Phone will get a boost.

Absolutely nothing there makes sense.

kavazovangel said,

Absolutely nothing there makes sense.

Let me dumb it down for you then. The Gap between PC Sales and smartphones will get bigger. PC sales go small, Smartphone sales go big.

If PC sales decline, Windows 8 doesn't get big push. People in Microsoft not happy. Stock holders not happy.

Most people don't upgrade OS, they buy new powerful computer and get new OS to play Angry Birds and watch porn. But wait, for a fraction of the price I can do that on my phone.

Second point. One boy (maybe a girl) on this forum said that when Windows 8 starts selling, that will boost Windows Phone because they find the like very much Metro. They get happy feelings when they see Metro and want Metro on everything. Alas, PC sales are going down. No metro for everybody. No windows phone exposure. I feel like sad kid who dropped ice cream on sidewalk.

Will you buy me a new ice cream? I sad.

UndergroundWire said,

Most people don't upgrade OS, they buy new powerful computer and get new OS to play Angry Birds and watch porn.

This made me laugh

UndergroundWire said,

They get happy feelings when they see Metro and want Metro on everything. Alas, PC sales are going down. No metro for everybody. No windows phone exposure.

Correct me if I'm wrong (and I probably am missing something), but "going down" as in "going down to still a few million a quarter", wouldn't there still be a fair amount of Metro exposure? You're still having some 10 million people seeing it each quarter, and that's just from new PC sales alone. Of course, the % of people who upgrade is small, but still, you'll be having about 10 million people/quarter buying Windows 8 (and that's just in desktop - if they can do well in the Tablet area then you've got more) and getting Metro exposure. Not saying they'll like it - just saying that you appear to be going from 10 million to 5 million in a year there's my two cents

Matthew_Thepc said,

Correct me if I'm wrong (and I probably am missing something), but "going down" as in "going down to still a few million a quarter", wouldn't there still be a fair amount of Metro exposure? You're still having some 10 million people seeing it each quarter, and that's just from new PC sales alone. Of course, the % of people who upgrade is small, but still, you'll be having about 10 million people/quarter buying Windows 8 (and that's just in desktop - if they can do well in the Tablet area then you've got more) and getting Metro exposure. Not saying they'll like it - just saying that you appear to be going from 10 million to 5 million in a year there's my two cents

I am talking about the downward trend. Windows 8 will not be released until next year. If the trend continues, the number continues to shrink. And on top of that, we all know businesses will not adopt to Windows 8 next year or even by 2014. That is more lost revenue. Just an observation really.

UndergroundWire said,

I am talking about the downward trend. Windows 8 will not be released until next year. If the trend continues, the number continues to shrink. And on top of that, we all know businesses will not adopt to Windows 8 next year or even by 2014. That is more lost revenue. Just an observation really.


ah, thanks for the clarification

UndergroundWire said,

blah, blah, blah

Here is why your argument is a failure - these same points have been argued every time Microsoft puts out a new, innovative product, but in reverse.

Take for example the PocketPC. Years ago I had a Cassiopeia. It was small with a screen only slightly bigger than many cell phones today, had a clam shell form factor, and when I put a PCCard in it, I could connect it to my modem. The internet was aflame with people who hated it, the screen was too small, the keyboard was useless because everybody's fingers were too big to type on such a small keyboard, the internet was designed to run on a full size monitor with with enough horsepower to run the new Javascript technology. And it was not a real OS, it was a scaled down version of Windows, and if you could not run a full OS with all the latest full versions of software, then why bother with it.

A few years later, MS introduced the UMPC. Full Windows, touch screen device, split-keyboard on screen, multimedia focused. People claimed that nobody wanted a full OS on a small device, nobody would want to touch it and get fingerprints on the screen, and why would we want to carry around such a device just for multimedia when I can carry around a small MP3 player? Besides, the on screen elements are too small to press with our fat fingers.

Here we are, 15 years later than the Cassiopeia. The most popular single device, the iPhone 4S has a screen smaller than the Cassiopeia, we have touch screens with big elements, internet built in, on screen keyboards with smaller keys than on the Cassiopeia keyboard. We have multimedia devices in Android tablets or the iPad with form factors larger than the UMPC, and people carry them around wherever they go.

Win8 has a dual mode, full OS if you need it (and the desktop does not start until you ask for it), but if not, then you get the Metro interface for light weight applications. Elements are bigger (Metro) for easy touch screen use.

The arguments against Win8 seem to only be trying to resurrect the old arguments against older MS products - products that are alive and well in new, supposedly "innovative" products such as iOS and Android devices. But the arguments are tanking both sides of the fence. They are too big or too small, they are touch screen or not touch screen, the OS is too big or too small, nobody wants full applications on their tablet or it will be a failure because it does not have touch enabled apps.

We get it, you just hate it, you have told us over and over again. But because you don't like it, doesn't mean that there are many who do like it. I have put my iPad aside to use Win8 on my EP121.

kavazovangel said,

Absolutely nothing there makes sense.

Actually he makes a lot more sense than you do. Just my 2 cents.

Anyone who cannot see that tablet is a threat to PC is blind imo (PC being a PERSONAL computer and not a server or a workstation).

population of western Europe is 24 million and population of UK is ~62 million.
shipment for 2011 is 53 million... Oh well the conclusion, the market is saturated.

UndergroundWire said,
For the first time ever, Smartphones have outsold PC Sales in the U.S. Then you read a story like this above. It's a trend that we will continue to see expand.

This is like saying that apple iphone sales declined in quarter 3 from the month before.. does this mean that iphone sales are going to fall forever? no, the iphone 4s was released in the 4th quarter and they grew by a huge amount..

Maybe this is happening with microsoft and Windows 7 being out for almost 3 years now.. Many people are waiting to buy new computers for when the new OS is out so that you dont need to upgrade yourself and pay extra.. Who would be actually stupid to upgrade right now if you have a windows 7 computer already?.. Everyone is waiting for windows 8 to come out and buy a new machine then.. I know I am personally waiting to get a new Laptop/Desktop/Tablet all with windows 8 when it is released because it seem pointless to do so right now.

Lachlan said,

This is like saying that apple iphone sales declined in quarter 3 from the month before.. does this mean that iphone sales are going to fall forever? no, the iphone 4s was released in the 4th quarter and they grew by a huge amount..

Maybe this is happening with microsoft and Windows 7 being out for almost 3 years now.. Many people are waiting to buy new computers for when the new OS is out so that you dont need to upgrade yourself and pay extra.. Who would be actually stupid to upgrade right now if you have a windows 7 computer already?.. Everyone is waiting for windows 8 to come out and buy a new machine then.. I know I am personally waiting to get a new Laptop/Desktop/Tablet all with windows 8 when it is released because it seem pointless to do so right now.


Never use Apple as example. We all know that Apple the exception to almost everything. Q3 sales maybe down, but Q4 sales will go up because a new iPhone is released. Microsoft does not have this affect on the market.

Also, I'm buying a new laptop. Why would Windows 8 affect my reason of purchase?

UndergroundWire said,
For the first time ever, Smartphones have outsold PC Sales in the U.S. Then you read a story like this above. It's a trend that we will continue to see expand.

This news is also not very good for Microsoft and their big push of Metro on to consumers. Does this mean if this trend continues, Windows 8 will not be mainstream and Windows Phone can indirectly suffer? Somebody once posted that when Windows 8 is released, Windows Phone will get a boost.

Microsoft only cares if Windows 8 sells well or not. If the tactic consists of upgrading existing desktop computers or selling out new ones, they could not care less.

However, hardware sales DO matter when the devices in question are tablets. And in the long term, the bigger your supported hardware base is, the better, perhaps.

vvtunes said,

Microsoft only cares if Windows 8 sells well or not. If the tactic consists of upgrading existing desktop computers or selling out new ones, they could not care less.

However, hardware sales DO matter when the devices in question are tablets. And in the long term, the bigger your supported hardware base is, the better, perhaps.

Yeah I understand what you are saying. But the fact is most people only "upgrade" the OS when they buy new hardware. Your average user does not buy an OS upgrade for their existing PC (Laptop, Desktop, Ultrabook).

A second thing to look at is business have recently upgraded to Windows 7. They will not be upgrading to Windows 8 in huge numbers like we have seen last year.

So based on what I am saying, and if the trend continues to fall for PC sales, Windows 8 will have a difficult start.

In the tablet market, If Windows 8 Tablets are not priced below ~$150 or less, people will go with a brand they trust, iPad. Right now, I will tell people if you want a tablet, buy an iPad. I love Android tablets but for the average user, Apple just does it better. What is a tablet to you? For the majority of people it is a media consumption device. Nothing more. If they can surf the web, watch movies and play games, they are happy. iPad does it perfectly fine.

Microsoft is definitely going to face a tough time next year IMO.

nohone said,

Here is why your argument is a failure - these same points have been argued every time Microsoft puts out a new, innovative product, but in reverse.

The problem with all of that is that we have a different ballgame now, on a different field, at a different time. The economy, it already works, overall costs, smart phones, connectivity, cloud services, outsourcing software into websites, and the list goes on. If the COSTS go up, what will companies do? Do you think companies are growing more acceptable of these trends, or less?

Edited by justmike, Feb 8 2012, 3:18pm :

Matthew_Thepc said,

Correct me if I'm wrong (and I probably am missing something), but "going down" as in "going down to still a few million a quarter", wouldn't there still be a fair amount of Metro exposure? You're still having some 10 million people seeing it each quarter, and that's just from new PC sales alone. Of course, the % of people who upgrade is small, but still, you'll be having about 10 million people/quarter buying Windows 8 (and that's just in desktop - if they can do well in the Tablet area then you've got more) and getting Metro exposure. Not saying they'll like it - just saying that you appear to be going from 10 million to 5 million in a year there's my two cents

It's downward trend, that's the problem.

Matthew_Thepc said,

Correct me if I'm wrong (and I probably am missing something), but "going down" as in "going down to still a few million a quarter", wouldn't there still be a fair amount of Metro exposure? You're still having some 10 million people seeing it each quarter, and that's just from new PC sales alone. Of course, the % of people who upgrade is small, but still, you'll be having about 10 million people/quarter buying Windows 8 (and that's just in desktop - if they can do well in the Tablet area then you've got more) and getting Metro exposure. Not saying they'll like it - just saying that you appear to be going from 10 million to 5 million in a year there's my two cents

It's downward trend, that's the problem.

LaP said,
Anyone who cannot see that tablet is a threat to PC is blind imo

Anyone like you who thinks the tablet is a threat for PC is the one who is actually blind. Let's first start about all the businesses out there that use PCs. You really think they dump all their PCs for a tablet with their tiny screens, slow processor, little memory and storage and incompatible and insecure software and OS and spend billions on re-educating their employees?
And what is it with your silly assumption that everybody at home uses his PC only to play games, browse the internet or watch movies? Try using Office on a tiny screen. Try rendering a 3D model with a lame processor. Try using Photoshop on a tiny screen with a slow processor. Try rendering a HD movie without 8GB of memory and a 64 bit OS. Trying using a tablet as a high quality multi-media machine, main storage device and connect it to high quality output devices like printers, scanners, etc. Try editing a large spreadsheet or write a long E-mail or letter without a real keyboard.
All you're seeing right now is people who never used their computer in any PRODUCTIVE way switching to a tablet, nothing more, nothing less. You're the one who is blind.