The tablet wars infographic

Apple has taken the tablet world by storm, there is no doubt that they have dominated a market and to this day, face little competition in the marketplace. While the Samsung Tab does offer solid competition, the jury is still out about if it will stand the long term test and truly put pressure on Apple's marketshare. 

Vouchercodes.co.uk recently conducted a survey of 3000 individuals regarding tablets and has released their results. Not surprisingly Apple has come out on top for brand trust and awareness with Dell coming in second and RIM following closely behind Dell to take the third place position.

So what does the infographic tell us? It's clear that Apple has the brand recognition and trust behind its name and that other companies lag severely in this area. Other than the obvious that Apple dominates the market, we can also understand that most people want a tablet for surfing the web, social media, and to watch videos. 

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ILikeTobacco said,

The fact that you failed to notice that those ads say PC of the word virus is your own fault. Mac's get Mac viruses. PC's get PC viruses. While from a technology stand point a Mac is a PC, thats not the comparison they are talking about.

They are still deceiving people by saying that - 9 out of 10 people misunderstand it, and they are intentionally exploiting that fact.

ILikeTobacco said,

I actually like the prices because it keeps the hackers from messing with OSX to much. Pointless spend time making viruses for a system that has what, 10% market share? The price is what keeps it so low in market share at this point since you can have Windows and OSX on the system.

You haven't heard of hackintosh, have you?

ilhuicacoatl said,

You haven't heard of hackintosh, have you?


If you are going to join a convo late, at least read the posts leading up to the current state of it. Read my post a few up from that.
"Point to any Windows system and you are only pointing to something that Mac also has since you can boot windows and OSX, something you can't do on a PC without hacking it."

You have to jump through hopes to install OSX on a none Apple sanctioned machine. Put a Windows install disk into a Mac and bootcamp kicks in and does most of the process for you. Apple is much more user friendly when it comes to this.

Beaux said,
leading people to believe that macs crash less than windows
that there are no viruses on mac
that they have the latest technology
that they're revolutionary
that you get what you pay for

Its not apples fault,, its yours for not understanding, its not their job to totally educate you, its your for not researching your buying decisions.

My mac has crashed Once during the entire 3-4 years i have owned it, even when the video card went bad and screen corruption, it did not crash. You can sneeze on windows and crash the thing,, thats not a fault of Microsoft to a degree. But even on fresh load doing certian updates from windows updates will make it unbootable.

There are no PC virus for mac, there are Mac virus's, its not apples fault you dont know the diffrence between the 2, and its not apple or microsoft job to educate you, its yours.

They do have the newest Tech compared to other Macs,, again, not apples fault, they are telling the truth.

Revolutionary,,,, i dont even have to bring this up due to the retardation in the first place for even saying it.

Get what you pay for exists for EVERYTHING, you buy a cheap POS $200 computer,, your going to get a POS, you buy a $200 car,, good luck, let me know just how good it runs compared to a new off the dealership car

APPLE MAKES COMPUTERS, MICROSOFT DOESNT, you want to compare something, compare WINDOWS to OSX not the whole freaking computer, as unless your talking about MSNTV, Zune, Keyboards, Mice. there is no other hardware with the MS logo on it sold by microsoft

Edited by Hell-In-A-Handbasket, Nov 18 2010, 9:40pm :

ILikeTobacco said,

How do they deceive their customers? I can't recall any claims they have made that have been deceiving so far. Their devices always do exactly what they say they do. Nothing more, nothing less.


Often, their video cards are underclocked. My MBP came with a wireless G networking card. A year later, I was given the opportunity to "unlock" the wireless N capability of it. Also, sometimes people falsely believe that they have the ability to repair computers...

ILikeTobacco said,

You have to jump through hopes to install OSX on a none Apple sanctioned machine. Put a Windows install disk into a Mac and bootcamp kicks in and does most of the process for you. Apple is much more user friendly when it comes to this.

You do realize that this is an artificial limitation put in place by Apple? That the hoops you have to jump through were intentionally created by Apple to prevent people from installing OSX on a PC?

greenwizard88 said,

Often, their video cards are underclocked. My MBP came with a wireless G networking card. A year later, I was given the opportunity to "unlock" the wireless N capability of it. Also, sometimes people falsely believe that they have the ability to repair computers...

I wasnt aware of them advertising video cards at a certian clock speeds, just model of video cards, nowhere from apple was the clock speeds listed. and their wireless G unlocked to N, was advertised as G, not N. Therefore not deceving, as they sold it as you bought it.

As far as myself, you may not be directed at me,, but i am paid verry well to repair computers, if i falsly belived i could repair them, i wouldnt be paid what i am to do it, let alone paid to do it in the first place

JonathanMarston said,

You do realize that this is an artificial limitation put in place by Apple? That the hoops you have to jump through were intentionally created by Apple to prevent people from installing OSX on a PC?

Because it is Apples OS, that limitation is their Perogative, just like it is MS perogative to limit the OS's and Drives able to be attached to the Xbox, and WM7 phones. If MS wqnted to do the same limitations on their Computer OS's i would not have any proboems with it, their OS they cqn do what they want, i have a Lisence to USE Windows 7, i dont own it

Hell-In-A-Handbasket said,

Its not apples fault,, its yours for not understanding, its not their job to totally educate you, its your for not researching your buying decisions.

My mac has crashed Once during the entire 3-4 years i have owned it, even when the video card went bad and screen corruption, it did not crash. You can sneeze on windows and crash the thing,, thats not a fault of Microsoft to a degree. But even on fresh load doing certian updates from windows updates will make it unbootable.

There are no PC virus for mac, there are Mac virus's, its not apples fault you dont know the diffrence between the 2, and its not apple or microsoft job to educate you, its yours.

They do have the newest Tech compared to other Macs,, again, not apples fault, they are telling the truth.

Revolutionary,,,, i dont even have to bring this up due to the retardation in the first place for even saying it.

Get what you pay for exists for EVERYTHING, you buy a cheap POS $200 computer,, your going to get a POS, you buy a $200 car,, good luck, let me know just how good it runs compared to a new off the dealership car

APPLE MAKES COMPUTERS, MICROSOFT DOESNT, you want to compare something, compare WINDOWS to OSX not the whole freaking computer, as unless your talking about MSNTV, Zune, Keyboards, Mice. there is no other hardware with the MS logo on it sold by microsoft

You are complaining a lot about other people's ignorance, but failing to realize you might be ignorant of some information as well.

As for crashing, there is good money that a Windows 7 PC will crash less than OS X or Linux, and this includes applications crashing as well.

One reason is that Win7 uses both heap and upper level application code correction, so that even badly coded applications the OS notices, and compensates for them automatically.

Another reason is the revised Audio, Network, and Video stacks that were implemented in Vista. If you are talking about XP, then you have a marginal point, as stability was compromised for the video architecture (XPDM).

However, on Windows7 with WDDM, you can literally rip out your video card while the computer is running and if it doesn't electrically fry anything, the OS will not even blink and you can put the card back in or even another card and the OS will pick back up where it left off. This is something OS X cannot do because of the how the video model in OS X works, it is also why things like hybrid GPUs were problematic on OS X, and to this day still require a GUI reset to switch between GPUs. Vista and Win7 can flip between GPUs without the screen even blinking, on the fly with no user interaction needed.

However, this is all about perception, which Apple does well with, as they try to hide crashes as much as possible. (Smart on Apple's part, but dishonest to the users.)

In today's computing world with Linux, OS X, and Windows7 there is a better chance that your cable box or phone will crash than any of these OSes.

And this is why your 'thinking' that Windows crashes easily or a lot is not only misguided but incorrect. If you are talking about Win98 or even 'maybe' WinXP, I wouldn't say anything, but Windows users have been on Vista and Win7 for several years now, and crashing is very rare.

PS Apple does have a right to limit OS X to their hardware, they are a computer company, not a software company. However, this makes what security problems and crashing that does happen on OS X a bit more sad as they have complete control over their hardware ecosystem. Microsoft and Windows does not have this luxury and instead of combinations of 100s or 1000s of components like Apple deals with, with Windows there are literally millions of components and nearly infinite combinations that have to work together with the OS handling them seamlessly.

I don't expect you to 'love' Windows, but at least rethink it a bit in your head, especially with Windows7. As an old time tech, there is a good rule in the Windows7 world, if the computer is crashing, you have a hardware problem.

thenetavenger said,

Agree on all points, as i said Windows crashing is not all MS fault, but when a customer uses Windows update to update a driver thats listed Povider is MS and not say Nvidia, or Intel, and it BSOD's or hangs on load, that is a MS problem ( wont fault user as Imho MS drivers shouldnt be part of windows update, the manufacturer should provide them. Or hal.dll error on boot with the Hardware being fine acording to diagnostics, or the tons of other error messages i run into on a daily basis. But that can also be attributed to the fact due to sheer number of Windows systems, im shure that if Tables were turned, i would see the oposite. And yes i will admit that is where my Logic is flawd
I had a XP machine, didnt have a single problem with it that was in any way attributed to MS, other then the stupid SP3 disable intel PPC crap, and it ran fine for years untill Win7 came out and i started running that. And so far, Win7 works like a champ. My MBP has crashed once because i was screwing around in the system packages, thats not a Apple fault. The times i have had to send my MBP back was because of Warrenty Hardware issues, thats not the fault of OSX, thats only partially the fault of Apple, as intel (or whoever) made the board, segate made the HDD, and ATI made the vid card. Same with my XP box ( now ubuntu ), when my Primary IDE channel died, not MS's fault.
I also side with you regarding XP/OSX, and Win7/OSX, to a degree. Do i love ( insert OS here), no although i use Win7 more then Apples OS (OSX i barely use since i use my iPad in its place anymore) i do prefer OSX for its ease of Use dont have to care about how what does what i can just do it if i can find the application. Vs windows so many options its not funny and one of those options can bring the gates of hades ( im looking at you Adobe and various other programs ).
I actually do wish MS would take the route of Apple and lock Windows down to the degree of OSX, as alot of the problems with Either OS are not the fault of Their respective companies. But when comparing, all in all, those 3rd parties have to be taken into effect, if you bash OSX security hole because of a 3rd party, you have to do the same with Windows, and that alone opens the floodgates with windows.

As far as win7 crashing compared to OSX i am willing to argue that one on conditions that no 3rd party software being installed, fresh load no 3rd pary windows will be stable as crap(meant in good way , same with OSX, only diffrence is with Win, i doubt it would be verry useable

Edited by Hell-In-A-Handbasket, Nov 18 2010, 11:57pm :

Beaux said,
leading people to believe that macs crash less than windows
that there are no viruses on mac
that they have the latest technology
that they're revolutionary
that you get what you pay for
+1

crApple has always been a false-marketing machine, even in the days of the Apple II. They put a full page ad billing it as the "best selling personal computer". Maybe their definition is different than any sane person's since the Commodore 64 was by far the highest volume model at the time. cApple's marketing deceptions continue to this day and they've been allowed to get away with it.

nexus 1 user here. yes, buying in next 12 month. why not now? ipad is a bit heavy and screen resolution is low. android tablet isn't good enough yet. waiting to see ipad 2 and the coming tablet optimized android OS.

The only issue i see with this is currently there is no " Advertised Alternative ", so the only tablet that people know about is the iPad. That on top of smaller devices selling for the same price as the largest 3G ipad ($800). When people see side by side, they see more of 10in tablet for 800, or 7in for 800. The HP Slate is being marketed as enterprise, which imho is a mistake on HP part, as well as not running commercials,,, not everybody reads tech blogs and tech news sites.

I doubt that HP's tablet would be a hit with consumers even if they did advertise it that way. I think it's an awesome enterprise product for a company that's going to build their own custom app interface for it.

HP's WebOS tablet coming early next year will I think be the first real iPad competitor. The playbook also has a decent chance but it's also more of an enterprise play.

Stetson said,
I doubt that HP's tablet would be a hit with consumers even if they did advertise it that way. I think it's an awesome enterprise product for a company that's going to build their own custom app interface for it.

HP's WebOS tablet coming early next year will I think be the first real iPad competitor. The playbook also has a decent chance but it's also more of an enterprise play.

Oh i agree, i was hoping for HP's tablet, and kimda still am. I was torn between my iPad and the Slate, but when i heard HP mothballed it, i preorderd my iPad 3G. I am still thinking about getting one, but depends on how HP does the OS, if it blows my next dependant will be if i can swap the OS for Win or Linux to run on it.

As far as the playbook, i think its interesting, but i think thats Android, with the fractiond ability of some Droid phones can be updated to newest version and some cant, i hope the Droid version wont be abandoned like some of their phones,, thats my only fear

Stetson said,
I doubt that HP's tablet would be a hit with consumers even if they did advertise it that way. I think it's an awesome enterprise product for a company that's going to build their own custom app interface for it.

HP's WebOS tablet coming early next year will I think be the first real iPad competitor. The playbook also has a decent chance but it's also more of an enterprise play.

One of the problems is that it's made by HP. Regardless of how good or bad the actual device is, HP has a problem of being considered a low quality brand in the US. Most people know that they sell their cheap hardware and make all their money off of protection plans and customer service. If the device costs as much as the iPad or even more, people are going to choose the iPad over the HP version.

dotf said,
amd will help windows 7 become a viable tablet alternative with their new APU architecture.

it's not the hardware, or form factor. win 7 is too much of a OS to use for tablet.

tbh it doesn't surprise me because there is far more ipad related news than there is any other brand of tablet news online even today. as in there is no non apple tablet news on teh internet for the most part. you have to learn about on news sites through articles like this. hell my newspaper has had more non apple tablet news than neowin has, with just a couple bad articles that are more like ads.

treemonster said,
tbh it doesn't surprise me because there is far more ipad related news than there is any other brand of tablet news online even today. as in there is no non apple tablet news on teh internet for the most part. you have to learn about on news sites through articles like this. hell my newspaper has had more non apple tablet news than neowin has, with just a couple bad articles that are more like ads.

I've had the same problem. I have been trying to find a decent Android device that I can use to test Apps but unless it's a phone, it's hard to find unbiased reviews about any.

I personally would rather have the extra lb of weight and have a full Core i3 TabletPC with handwriting, better multi-touch, voice and even a keyboard when not flipped in Slate mode.

The world forgets that the iPad is NOT a Tablet, it is a touch slate device.

The world also forgets about TabletPCs that have been around since 2003 and are used in a lot of businesses, and as prices have dropped to iPad levels as screen technology has dropped, would be a good match for general consumers and students.

I am for one glad to see the tablet industry finally making a breakthrough in the consumer world. I have a Toshiba Tecra convertible tablet from 05. Back then tablets I think were all this way and really didn't take off except for the medical and academic areas. Slate style tables seem to be the way now

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