Thousands of Tumblr blogs migrate to Wordpress after Yahoo deal

It's official: Yahoo have purchased blogging giant Tumblr for $1.1 billion in cash, of which CEO David Karp will receive $250 million. Yahoo has gone through a spate of purchasing hot startups recently, such as GoPollGo and Summly, but none of the acquisitions have been on the scale of Tumblr. 

And it would seem that Tumblr users aren't happy with the deal, taking to their blogs to post about how Yahoo should do "something really stupid and die." Other users have taken a more proactive form of rebellion and exported their blogs to other platforms, such as Wordpress. Wordpress co-founder, Matt Mullenweg, has taken to his blog to highlight the increase in blog imports yesterday. 

According to Mullenwag, 72,000 new blog posts were imported to Wordpress yesterday, up from the 600-800 that usually make the jump on an average Sunday, an increase of 9000%. Of course, this represents a small proportion of Tumblr's total blog posts - according to Tumblr, it hosts 50.9 billion blog posts - but it shows that users are worried by Yahoo's supposed interference. 

In the official blog post announcing the purchase, Yahoo CEO Marissa Mayer reassured Tumblr users that everything will remain the same from their end. TechCrunch speculated that the real reason for the acquisition was that they were running out of money, having produced only $5 million in revenue during 2012

Source: Matt Mullenweg | Image via Mashable 

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44 Comments

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All in all, guys, is there any way to move all my content from Tumblr to Wordpress? To self-hosted one..I think switching from tumblr does not always mean that negative gesture because of acquisition. I want to migrate to WordPress because of the further development of my blog. I found a converter that moves data automatedly. I'm not sure whether to use it or not, here's video how it works http://www.youtube.com/watch?v=hqkyFYfTI88
Most likely ,i'll try it. but firt I'd like to know someone's opinion on this...any suggestions?

I would probably bail on anything Yahoo buys, but I suspect that people migrating to another service would partially have to do with grabbing their blog name so they don't have to change it.

Makes no sense to me why people left. Yahoo hasn't made any direct changes and is claiming they won't make any to Tumblr. Wait and see what happens, kind of dumb if you ask me to switch based on pure speculation

Yahoo just spend $1.1 billion on porn...

Always looked at Tumbler as a quick Twitter, Instagram kinda combo... Don't see many people actually blogging, jus posting images with a few #tags and descriptions...

Unless im using it wrong

I don't understand the Techcruch speculation. How does spending 1.1 billion show they're running out of money? I wish I was that broke

Wordpress.com charge a fee to be able to make even the simplest CSS changes, whereas tumblr [currently] do not, Tumblr also allow the use of custom domains [again] with no fee unlike Wordpress.com

I imagine it's most of the part time, spammy "anonymous" accounts that will have migrated over

Seahorsepip said,
Wtf? I can change they way WordPress looks however I want since it's just a piece of software running on whatever hosting you use....

There's a difference between wordpress.com and wordpress.org, the former being the free hosted accounts on wordpress.com subdomains (which akav0id is on about), while the later is the open source software which you can customise to your hearts content.

Just goes to show that in the end there are people who don't really care about the product as much as they just want to be associated with something hip.

Throw something into the mix that doesn't fit their definition of 'hip' and they run screaming, even if absolutely nothing actually has changed.

I think it's more of Yahoo having a bad track record with acquisitions and people worrying they might change terms of service. One of the staples of Tumblr is that it's practically uncensored and stupidly easy to use. None of which are really Yahoo trademarks.

It would be interesting if all this users knows that Microsoft moved all Windows live space to Wordpress 2010. Sure, MS not bought wordpress, but after reading the blog post, I am sure a lot of tumblr users would not switched to wordpress.

Lastwebpage said,
It would be interesting if all this users knows that Microsoft moved all Windows live space to Wordpress 2010. Sure, MS not bought wordpress, but after reading the blog post, I am sure a lot of tumblr users would not switched to wordpress.
What are you on about MS have no association with WordPress they were just recommending alternatives to their users.

MS moved all Live Space users to wordpress.com 2010. I only think a lot of users who switch to wordpress now, would not do that, because MS have the same "hip" level than yahoo.

"In the official blog post announcing the purchase, Yahoo CEO Marissa Mayer reassured Tumblr users that everything will remain the same from there end." *their*

AWKM said,
Bit dumb to move from tumblr to wordpress.

At least tumblr is quick and simple. Wordpress is bloat central.

bloat central? The default free wordpress blogs are pretty lightweight and there are some super simple themes.

AWKM said
At least tumblr is quick and simple. Wordpress is bloat central.
If you want real work done, you use Wordpress.

If you want something simple, go to Tumblr.

AWKM said,
Bit dumb to move from tumblr to wordpress.

At least tumblr is quick and simple. Wordpress is bloat central.

Tumblr is to WordPress what Duplo is to Lego Technics

WordPress will always be the most powerful blogging platform in my opinion. I can turn it into anything I want, aside from it being a blogging platform.

AWKM said,
Bit dumb to move from tumblr to wordpress.

At least tumblr is quick and simple. Wordpress is bloat central.


Tumblr has some nice themes that uses jQuery. Wordpress are just look nice, but less jQuery effect side of things!

Kenny Kanashimi Chu said,

Tumblr has some nice themes that uses jQuery. Wordpress are just look nice, but less jQuery effect side of things!

If you're talking about .com then i'm not sure. If you're talking about .org, then there are millions of WordPress themes in all styles from blog to whacked out and using all the latest tech. Check this nice little example http://www.elegantthemes.com/demo/?theme=Origin

Kenny Kanashimi Chu said,

Tumblr has some nice themes that uses jQuery. Wordpress are just look nice, but less jQuery effect side of things!

Mikeffer said,

If you're talking about .com then i'm not sure. If you're talking about .org, then there are millions of WordPress themes in all styles from blog to whacked out and using all the latest tech. Check this nice little example http://www.elegantthemes.com/demo/?theme=Origin

Not sure where you guys are getting at, you should try many themes from ThemeForest.net, and usually the theme features nowadays have yet to be upgraded using jQuery 2.0

Mikeffer said,

Did you read my post
I'm saying the same thing as you.

I'm sorry, I'm just tired from work, haha. I'm trying to catch up on all these posts. -.-

Mr.XXIV said,

I'm sorry, I'm just tired from work, haha. I'm trying to catch up on all these posts. -.-

Haha no problem, i just assumed i'd written it badly as always

Yeah, I was talking abt .com version since many users don't know abt how to host wordpress, they just simply set one at .com. Oh well, yeah. Agree with you guys on 3rd party theming websites.

humanz. said,
Doesn't surprise me, most of tumblr is NSFW

Really? I've never used Tumblr, but that's disturbing and makes you wonder what Yahoo saw in the deal now... Surely that won't be allowed to continue...

humanz. said,
Doesn't surprise me, most of tumblr is NSFW

But Tumblr allows you to have different names for different blogs. If they moved to wordpress, which NSFW content will be under their name anyway. So they are f****ed anyway! Hehe