A major UK retailer and the country's largest carrier have expressed lack of faith in LG's latest flagship smartphone, the G3, and have decided to not stock the device.
The LG G3 which was launched last week may have won over the hearts of the spec-obsessed technology enthusiasts, but UK's Phones4U and EE don't feel the need to stock the smartphone as they believe it would be a "tough sell" in the current market situation.
According to analysts, the current smartphone market is too crowded and the demand for high-end devices has been on the decline. Retailers are already dealing with several flagship smartphones such as the Samsung Galaxy S5, HTC One M8 and Sony Xperia Z2 which fall in similar hardware range as the G3 except for a few features.
Ian Fogg of analytics company IHS feels that, "For the leading brands like Apple and Samsung it's pretty straightforward, but the challenger brands have to compete for those slots (with retailers) -- and it's a very competitive market."
Both Phones4U and EE have declined to comment whether this is a temporary situation, but eager users can still grab one from Carphone Warehouse, who are "proud to be working with LG and offering the G3 to our customers."