Windows Phone 7, 41 app categories made known

Today, in an email to Windows Phone 7 developers Microsoft has made known the categories and sub categories it plans to organise the Marketplace into. There will be 16 categories and 25 sub categories and a wide range of app types, as expected.

The full list of categories will be:

1. Books & Reference
-   eReader
-   Fiction
-   Non-fiction
-   Reference
2. Business
3. Entertainment
4. Finance
5. Games
-   Action & Adventure
-   Board & Classic
-   Card & Casino
-   Family
-   Music
-   Puzzle & Trivia
-   Shooter
-   Sports & Racing
-   Strategy
-   Xbox Companion
6. Health & Fitness
-   Diet & Nutrition
-   Fitness
-   Health

7. Lifestyle
-   Community
-   Food & Dining
-   Out & About
-   Shopping
8. Music & Video
9. Navigation
10. News & Weather
11. Photo
12. Productivity
13. Social
14. Sports
15. Tools
16. Travel
-   City Guides
-   Language
-   Planning
-   Travel Tools

The only way for customers to put apps on Windows Phone 7 devices will be through the Marketplace. Microsoft will be approving apps before they appear in the Marketplace.

Microsoft is hoping that many developers are planning to release apps for Windows Phone 7 as the company is well aware that apps will make or break its new mobile operating system. Last week Microsoft announced that the final developer tools for Windows Phone 7 will be made available on September 16th and that so far the beta tools had been downloaded 300,000 times. Microsoft also said that they would begin accepting submissions to the Marketplace in early October.

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36 Comments

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@Gaffney : The App Store opened with 500. It had 800 apps 3 days later.

$500 million better buy Microsoft more than 82 decent apps.

dp123 said,
@Gaffney : The App Store opened with 500. It had 800 apps 3 days later.

$500 million better buy Microsoft more than 82 decent apps.

This sort of comparison is pointless because the iPhone had been available to the public for an entire year before the App Store opened. It's also worth noting that the 500-800 apps you refer to famously included 499-799 fart apps.

I'm sure Microsoft will do just fine.

Richteralan said,

you do know that more categories don't imply more apps.

Microsoft want to catch up with the iphone and android, they are putting $500 million behind it. It will get a lot of apps, but how many at launch. I think they should have at least 2 good apps for every category at launch, or more in the big ones like games.

Xypro said,
Great, I can tell there are going to be alot of apps.

That is a non sequitur logic fallacy. The number of categories have no correlation to the number of applications placed in the marketplace.

Calum said,
It's a shame they decided against a 'Porn' category

No it's not. It's completely expected. Why would they have a porn category? If they implemented it, I'm sure you would have to confirm your over 18 before seeing any special entertainment category appearing.

Electric Jolt said,

No it's not. It's completely expected. Why would they have a porn category? If they implemented it, I'm sure you would have to confirm your over 18 before seeing any special entertainment category appearing.

Plus! Its not like "Porn on the go!" Like you are masturbating on the subway to work and people are staring at you. What is the point of that? Really, the only time I see it being useful would be in a public restroom stall, but again, weird noises. So might as well just use your laptop or just bring a magazine.

EDIT: Also, you can always use your browser to get images. It is just no apps that have to do with porn. They probably dont want you to ruin your screen when semen squirts all over.

GP007 said,

And sub-"categories" aren't actually categories now? The sub-catagories are just more specific than the more general 16, it's still 41 in total. I don't see why anyone is nitpicking this.


Haha, yes, I think they're just bored. A subcategory is a special kind of a category. A category with a parent category. OK, I will type no more on this matter.

Including a porn category would tell the world that MS isn't against porn, which would be terrible since porn is sinful and children go bad from it.

Calum said,
It's a shame they decided against a 'Porn' category

The web has plenty of porn for you. Obvioulsy you don't have a woman you need to see so much porn. Anyway, I think teh reason MSFT and Apple don't have pron is because iTunes and MS Marketplace will be viewed by people younger than adults. There are lots of legal issue that could arise because of it.

of course they could get around that by creating the Porn category and forcing strong password restriction. But there is enough porn online that is free and is there for your viewing pleasure.

Mercy0001 said,
No RPG category under Games ;(

This is true of Android as well. Despite the fact that the new smartphone form-factor would be fantastic for console-style RPGs and even a revival of Lucasarts-style point-and-click adventures, they're two genres that developers have, by and large, completely given up on. They exist more among indie devs. Alas and alack.

I could tolerate sticking to the 'Adventure' category if games weren't allowed to categorize themselves as every single genre. This is the curse of Android, where it seems like every single game is Casual, Board and Action, making browsing the Market a royal PITA.

Kuraj said,
They're missing:

17. Porn

No, actually Pr0n is well covered..these categories as explicitly for it!!!!

2. Business
3. Entertainment
4. Finance
5. Games
- Action & Adventure
- Board & Classic
- Shooter
- Sports & Racing
- Strategy
- Xbox Companion
6. Health & Fitness
- Fitness
- Health

7. Lifestyle
- Community
- Food & Dining
- Out & About
- Shopping
8. Music & Video
11. Photo
12. Productivity
13. Social
14. Sports
15. Tools
16. Travel

Richteralan said,

that 25 is just sub-categories. if the title says only categories then it's only 16.

And sub-"categories" aren't actually categories now? The sub-catagories are just more specific than the more general 16, it's still 41 in total. I don't see why anyone is nitpicking this.

GP007 said,

And sub-"categories" aren't actually categories now? The sub-catagories are just more specific than the more general 16, it's still 41 in total. I don't see why anyone is nitpicking this.

No, that's why they're called SUB-categories

GP007 said,

And sub-"categories" aren't actually categories now? The sub-catagories are just more specific than the more general 16, it's still 41 in total. I don't see why anyone is nitpicking this.


Haha, yes, I think they're just bored. A subcategory is a special kind of a category. A category with a parent category. OK, I will type no more on this matter.