Windows Phone opens a can of whoopass in China, takes 7% of the market

 

Windows Phone is digging a trench through the mobile marketplace and is backfilling with happy consumers. If you have been rooting for the mobile platform, China is your inspiration as the platform is off to an exceptionally strong start in that country.

According to Microsoft’s Michel van der Bel, COO of Greater China Region at Microsoft, in a short two months, Microsoft has carved out a 7% cut of the Chinese market (via Emerce.nl). That may not sound like much, but considering the iPhone only has 6%, it is something to get excited about.

It is a small victory but it would appear that Microsoft nailed the strategy for the Chinese market and is aggressively climbing the marketshare ladder. Microsoft acknowledges that it still has work to do on the application front for China but currently has 2500 people in its R&D department working on that front.

Call it a small victory, a gigantic win or whatever fits your palate but Microsoft is doing exceptionally well in the short amount of time it has been selling Windows Phone in that country.

Moving forward Microsoft will have to contend with Android, which currently dominates the Chinese market with a 69% share of control. While it is a daunting figure, with two months and 7% of the market, it seems nothing is impossible for Microsoft.

Windows Phone has been slowly gaining in the US and other parts of the world as Microsoft continues its comeback story to the mobile arena. With Windows Phone 8 right around the corner, this is one small beacon of light in a long journey for the software company.

Thanks for the tip Wiltkins!

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mrmomoman said,
As I have stated before in other threads MS and Nokia made a very calculated move to push the Chinese and Indian Markets. Having a 20% share of China would be HUGH! and imagine India as well. The US can take a back seat if this happens as it will generate a very healthy return for both companies. Obviously they won't do that so its nice that they continue to have forward positive momentum for the WP platform. WP8 will be great since it will allow for the updated processors, screen resolutions and a more unified OS platform that will connect WIN8 and WP8. With XBOX dominating the internet TV market and having these two platforms tie it together is going to make it a very exciting year. I can't wait for June and the WP8 announcement.

Talking about India, let me tell you a funny story. Here the concept of buying phones from carriers is not present. People just buy unlocked versions from stores and use whatever carrier they want to use. Hence the mobile store owners have a huge influence over the customers. Yesterday I tried to purchase the Lumia 800. I tried three shops but all of them replied me the same that why spend Rs 25000 on som

mrmomoman said,
As I have stated before in other threads MS and Nokia made a very calculated move to push the Chinese and Indian Markets. Having a 20% share of China would be HUGH! and imagine India as well. The US can take a back seat if this happens as it will generate a very healthy return for both companies. Obviously they won't do that so its nice that they continue to have forward positive momentum for the WP platform. WP8 will be great since it will allow for the updated processors, screen resolutions and a more unified OS platform that will connect WIN8 and WP8. With XBOX dominating the internet TV market and having these two platforms tie it together is going to make it a very exciting year. I can't wait for June and the WP8 announcement.

Talking about India, let me tell you a funny story. Here the concept of buying phones from carriers is not present. People just buy unlocked versions from stores and use whatever carrier they want to use. Hence the mobile store owners have a huge influence over the customers. Yesterday I tried to purchase the Lumia 800. I tried three shops but all of them replied me the same that why spend Rs 25000 (about $ 550)on something that isn't android

mrmomoman said,
As I have stated before in other threads MS and Nokia made a very calculated move to push the Chinese and Indian Markets. Having a 20% share of China would be HUGH! and imagine India as well. The US can take a back seat if this happens as it will generate a very healthy return for both companies. Obviously they won't do that so its nice that they continue to have forward positive momentum for the WP platform. WP8 will be great since it will allow for the updated processors, screen resolutions and a more unified OS platform that will connect WIN8 and WP8. With XBOX dominating the internet TV market and having these two platforms tie it together is going to make it a very exciting year. I can't wait for June and the WP8 announcement.

Talking about India, let me tell you a funny story. Here the concept of buying phones from carriers is not present. People just buy unlocked versions from stores and use whatever carrier they want to use. Hence the mobile store owners have a huge influence over the customers. Yesterday I tried to purchase the Lumia 800. I tried three shops but all of them replied me the same that why spend Rs 25000 (about $ 550)on something that isn't android. We Indians are obsessed with android ( thanks to Samsung). I don't see much hope for ms here.Good luck though....

bmthetechfan said,

Talking about India, let me tell you a funny story. Here the concept of buying phones from carriers is not present. People just buy unlocked versions from stores and use whatever carrier they want to use. Hence the mobile store owners have a huge influence over the customers. Yesterday I tried to purchase the Lumia 800. I tried three shops but all of them replied me the same that why spend Rs 25000 (about $ 550)on something that isn't android. We Indians are obsessed with android ( thanks to Samsung). I don't see much hope for ms here.Good luck though....

Yeah, after Micromax "Got my first droid" ads, it is next cool thing to have. But remember nokia is the most trusted brand in India, I dont know which area you are from, but here in North, People chose Nokia over any brand all the time. And I have seen lots of Lumia in person here. The only Androids i have seen in person are cheap Micromax, Karbonn or samsung phones ( priced around 8000-10000 INR )

It gets better and better everyday, Well Done MS for such a wonderful mobile OS and well done Nokia for having faith in the OS and complimenting it with your excellent hardware. Now time to give Samsung and HTC a kick in the arse.

I call this as an unsubstantiated load of rubbish. I would live it to be true but unless someone can pint us to verified data how can we believe this? Firstly apart from WP7 in Finland which as of last night had 7.75% of the market everywhere else it has less than or hovering around the 1-2% market in other countries. It id hard to believe that the home of Nokia and a much smaller country took more tme to get to the 7% mark than China. All the figures I view can be found on stat counter so if it is wrong I would be pleased to find a more accurate source. Also the report about RIM being passed by WP in the US is again not substantiated as it does not count enterprises. Like I said I would put more belief into real data rather than what an MS rep said, regardless of how much I would love this to be true.
WP7 fan.

as147 said,
I call this as an unsubstantiated load of rubbish. I would live it to be true but unless someone can pint us to verified data how can we believe this? Firstly apart from WP7 in Finland which as of last night had 7.75% of the market everywhere else it has less than or hovering around the 1-2% market in other countries. It id hard to believe that the home of Nokia and a much smaller country took more tme to get to the 7% mark than China. All the figures I view can be found on stat counter so if it is wrong I would be pleased to find a more accurate source. Also the report about RIM being passed by WP in the US is again not substantiated as it does not count enterprises. Like I said I would put more belief into real data rather than what an MS rep said, regardless of how much I would love this to be true.
WP7 fan.

This post should be called "WP7 gets a 7% of all phones sold during the last 2 months in china".

The installed base percentage of WP in China is almost nothing ,but this 7% can be seen as a good trend, and if can mantain or increase over next months, at end of year will be a significant installed base on china.

Oops sorry not 7.78% but 7.88% so it should hit 8% by next week. Considering it was at 0.69% in January that is still impressive!

Lastly, you will see that according to stat counter it states that iOS has 15% so where is the real truth?

as147 said,
Lastly, you will see that according to stat counter it states that iOS has 15% so where is the real truth?

Don't believe everything on the internet... read how they collect their data first. Your little gs.statcounter.com webpage collects data based on webpage hits that they monitor, and they only monitor 3 million sights. Meaning, if 90 out 100 iPhone users access the internet and visit the web pages gs.statcounter keeps track of, it will register that there are 90 people using iPhone whereas the actual number is 100. In china, many people don't brows the internet with their smartphones as they think its a wast of money.

labrat611 said,

In china, many people don't brows the internet with their smartphones as they think its a wast of money.

Same goes for India, People rarely use Internet on mobile. But still i have seen lots of WP7 here.

simrat said,

Same goes for India, People rarely use Internet on mobile. But still i have seen lots of WP7 here.

With 3G, the trend is changing slowly...

as147 said,
Lastly, you will see that according to stat counter it states that iOS has 15% so where is the real truth?

The real truth is definitely not on that site.

psreloaded said,

With 3G, the trend is changing slowly...

indeed, but right now 3g is only striking youngsters, who want to be online 24x7.

I shut down our BlackBerry server 2 months ago and all the users went with WP7 except for one. All of them are very happy with WP7. I showed them mine and they were sold.

*From the article: "Windows Phone has been slowly gaining in the US and other parts of the world as Microsoft continues its comeback story to the mobile arena. "

Say what? Microsoft smartphone market share has went down 27% from last year to this year, they were at 2.6% last year and are now 1.9%....That is worldwide market share so while they may be doing ok in China (if you think 6% is ok, lol) the rest of the world doesn't seem to care

http://blogs.computerworld.com...ows_phone_ever_get_traction

Sonne said,
*From the article: "Windows Phone has been slowly gaining in the US and other parts of the world as Microsoft continues its comeback story to the mobile arena. "

Say what? Microsoft smartphone market share has went down 27% from last year to this year, they were at 2.6% last year and are now 1.9%....That is worldwide market share so while they may be doing ok in China (if you think 6% is ok, lol) the rest of the world doesn't seem to care

http://blogs.computerworld.com...ows_phone_ever_get_traction

You're an idiot. Windows Phone started off with 0% marketshare but they have plummeted 27% since last year? Please read some sites that actually understand what they are talking about.

Sonne said,
*From the article: "Windows Phone has been slowly gaining in the US and other parts of the world as Microsoft continues its comeback story to the mobile arena. "

Say what? Microsoft smartphone market share has went down 27% from last year to this year, they were at 2.6% last year and are now 1.9%....That is worldwide market share so while they may be doing ok in China (if you think 6% is ok, lol) the rest of the world doesn't seem to care

http://blogs.computerworld.com...ows_phone_ever_get_traction

Sonne, me thinks you do not have statistical skills. If you can have 20% of China for market share please tell me if that is worse or better than 40% for the US Market? Throw in India for the same comparison.

6% of China/India is a HUGH number compared to 6% in the US.

A 6% market share will mean that about 50M WP should be sold in China.

This is the correct title:
Microsoft gets a 6% share of phones sold in china during the last two months.

But this title is not so great...

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