After Vodafone began the trend earlier this month, EE has now started to roll out LTE-A technology, marketed as 4G+. This will allow users on compatible handsets to reach higher speeds online.
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EE has introduced a tablet with integrated 4G LTE connectivity from £99.99 on pay-as-you-go, and is currently offering 100MB of free data every month to those buying a PAYG 4G tablet, phone or SIM.
The UK's largest 4G network, EE, has relaunched its SIM-only plans, with more affordable options now starting at £9.99 a month, and more data included on each plan, with up to 10GB available.
After introducing a new option for customers to pay £0.50 to jump the queue on the phone to its call centres, EE is facing backlash from its customers, who are already displeased with its service.
EE is asking customers to pay £0.50 to get their calls answered more quickly on its 150 customer service line, and is now charging £0.25 for all customer service calls for those on its SIM-only plans.
EE probably has the best deal for the Nokia Lumia 930 right now off-contract. It can be yours for £349.99 (plus £10 PAYG top-up), and you'll also be able to claim up to £130 worth of goodies.
EE is looking to expand its coverage in the UK and is starting pilot programs to test new ways of getting better service to its customers. Among those, EE is testing Wi-Fi calling and Voice over LTE.
EE is reportedly considering a withdrawal of its business from retailers including Carphone Warehouse and Phones 4u, to focus on direct sales, as part of a 'review of its distribution strategy'.
To celebrate the rapid growth of its 4G network, EE will be offering free "4G-powered 'superfast' donkey rides" this weekend, with each donkey packing a WiFi mobile hotspot in its saddle.
LG launched its latest flagship smartphone, the G3, in London last week but a major retail outlet and carrier have confirmed that they won't be stocking the smartphone believed to be a "tough sell."
It seems that it may only be a matter of time before the T-Mobile and Orange brands disappear from the UK, as EE has terminated sales for the two 3G carriers via their respective websites.
EE has launched its first own-brand handset - the £99.99 Kestrel, which includes support for the carrier's 4G LTE network - as it introduces cheaper price plans, now from as little as £13.99 a month.
UK-based wireless provider EE is turning on a super-fast 4G service in East London's Tech City today that will offer download speeds of up to 300Mbps, with plans to expand the service in 2014.