Panasonic Reports Steady Demand for Plasma

Panasonic expects demand for large plasma televisions to slide from 40% in the next two years but to hold steady after that at about 30% of the total market for "TVs of 37 inches and above," according to Hiro Wada, who is in charge of product planning for visual products and display devices at Panasonic. Panasonic's parent company, Matsushita, is the world's biggest maker of plasma TVs, which are losing ground to LCD models as LCD technology for larger screens improves. Matsushita is investing $2.3 billion to help double its plasma capacity in the next two years even though the company makes LCD TVs in sizes up to 37 inches. "In the plasma market, we want to stay number one," said Wada. He said plasma technology's relative youth at only 10 years old compared with about 30 years for LCD meant plasma still had plenty of room to improve. As well, he predicted that half of all flat-panel demand would be for TVs with diagonals above 30 inches by 2010.

Plasma is said to give better picture reproduction because it is self-illuminating, unlike LCD, which has to be backlit. Nonetheless, plasma's share of the flat-screen market has slid and rivals Sony and Sharp make only LCD TVs.

News source: PC World

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I'd take a LCD any day over a Plasma also. Plasma's have a shorter lifespan, and considering how much they cost, that is important.

And from all the Plasmas I have seen as Sams Club, they are a lot thicker/bigger than LCD's are.

They have the same lifespan, in overall. This all depends on the companies, the quality of the products, etc.
And yes, plasmas are a little bigger than LCDs, and they also weight a lot more because they have a glass in front of it. LCDs (usually?) don't have glass.

Plasmas use a LOT more power and run hotter, though Panasonic's are probably the most cool.

More power = higher overall cost of ownership.

plasmas pixelfied look similar to old sdtv's just looks yuk imo lcd is much more better even if theres minor flaws in colour reproduction. but i'm also interested to see how these "laser" tv or OLED tvs go in the next couple of years if they go at all

bangbang023 said,
Pixelfied? If you're getting signal degradation, LCD's are going to show the same issues as a plasma.

If not worse, especially at non-native resolutions. LCD image quality looks very unnatural to me. Plasma looks closest to CRT, definitely a more pleasing image in my opinion.

bangbang023 said,
Pixelfied? If you're getting signal degradation, LCD's are going to show the same issues as a plasma.

no i mean just generally looking at thee screen you can boldly see pixels on a plasma like on older CRT TV's i know when sitting from a distance of more then 5 to 10 meters from tv you cant see that badly but inside that range it you can which i would assume is the average space people sit between their tv and couch or w/e unless they have a uber large room. i just feel in general this doesn't match the clarity and fluidness of modern LCD's general picture. on top of that signal degredation makes it even worse as i'm sure we've all experience in the past with analogue signal and CRT TV's

Digix said,

no i mean just generally looking at thee screen you can boldly see pixels on a plasma like on older CRT TV's i know when sitting from a distance of more then 5 to 10 meters from tv you cant see that badly but inside that range it you can which i would assume is the average space people sit between their tv and couch or w/e unless they have a uber large room. i just feel in general this doesn't match the clarity and fluidness of modern LCD's general picture. on top of that signal degredation makes it even worse as i'm sure we've all experience in the past with analogue signal and CRT TV's

Where did you see this plasma? Most TVs (regardless of screen type) in a retailer (especially a big-box retailer) are not *dialed-in* to show the best picture, and if pixellation is noticeable on a plasma, it will be more, not less, noticeable on an LCD or CRT if the source is the cause. We have six TVs in the house connected to cable (four CRTs - 25", 26", 27", and 32"; one 32" LCD; and one 42" plasma); none have a typical viewing distance greater than three meters. (Only the three 32"+ TVs have a typical viewing distance that large, and in the case of the 42" plasma, which is a bedroom TV, that is the *outside* of the viewing range, which is, more often than not, two meters.) Now if you *stretch* the picture, and the TV (regardless of display type) has a bad scaler, the *stretched* picture will indeed look *wrong* (this can happen on the station end also; Hearst-Argyle stations tend to stretch their non-HD shows to 16:9 on the DT side of their transmissions, and they have at times blown the aspect ratio with either an understretch (leaving black strips on the side) or an overstretch (fat-face sysdrome); combine this with a TV with a problematical scaler and you will really have a nightmare on your hands). Pioneer makes the best plasma display panels (however, they are also notoriously expensive) followed by Panasonic and Philips (Philips also makes the tuners for a lot of TVs of all sorts, and for many brands other than Philips; another source is (don't laugh) the *ATI Technologies* Division of AMD; they are supplier of choice to Sony and Samsung). The two non-CRT TVs are Emerson (LCD) and Philips (plasma); the Philips is the only TV that is HD-built-in for both OTA and digital cable. We do have one channel that is *notorious* for pixellation; however, it's SD, not HD (Comcast SportsNet Mid-Atlantic), but this is *always* with satellite-fed/tape-delay content from Canada (CFL); as noticeable as it is on my plasma (which is configured to *not* stretch/scale an SD picture), the LCD (which is configured to scale to screen-fill) and the CRTs have it worse. Given a quality source, the Philips matches the largest CRT (32" Sony FD WEGA) and smashes the Emerson (which easily smashes the other CRTs). The burn-in issue that was indeed a problem with earlier plasma panels has been pretty much licked (this was a problem with CRTs as well) for the past three years. One major advantage plasmas have over LCDs (in the 40"-50" size range) is one issue that nobody is discussing (I wonder why) - price. Except for Pioneer's top-end plasmas, in the same size, a plasma will cost less than an LCD with the same features: however, except for 46" (and not often) you will not find plasma and LCD displays in the same size (the smallest plasma displays are 42", while you find LCDs at 40" and 46; 46" plasma displays are uncommon). In the 50"+ size range, there's no real price difference between LCD and plasma, so it's more that worry about burn-in.

Panasonic is AWESOME at making Plasma TVs. I just bought an TH-50PZ700 for 3200 CAD and itès simply awesome (especially with the PS3 plugged on it ;))

Every single Plasma I've looked at in comparison to an LCD looked aweful. Too grainy and these were the high end! The good LCD's are just a lot sharper.

Burn-in can occur with your old CRT, too. Remember the landfills after Pong was released? Ever buy a screensaver program?

This it where I bought my panasonic a little less tan a year ago. It's fantastic! 50", no tuner, speakers, junk.. everything I use set top boxes for. Has slots in he back for HDMI port if you want it... HDMI 3.0 comes out? buy a plig in box and you've got it!

mine is only the 720 rather than 1080 but I wouldn't know the diff. last year the 50" 1080 came out for 4500$ and now it's already down near 2300 bucks.

I’d really like to see a HD plasma and LCD right next to each other playing the same thing so I can compare and see the difference with my own eyes shops often don’t do that they have brands or technologies grouped together :|

It also needs to be a good plasma. Samsung, for instance, doesn't make the greatest plasmas so LCD tends to look better. However, put a Pioneer next to an LCD and the color reproduction of the Pioneers will put any LCD to shame.

However, put a Pioneer next to an LCD and the color reproduction of the Pioneers will put any LCD to shame

Amping up the colors doesn't necessarily make a more accurate picture, especially when the black level is poor (it isn't so hot on the Pioneers). Sony's XBR black level rivals CRT.

PeterTHX said,
However, put a Pioneer next to an LCD and the color reproduction of the Pioneers will put any LCD to shame

Amping up the colors doesn't necessarily make a more accurate picture, especially when the black level is poor (it isn't so hot on the Pioneers). Sony's XBR black level rivals CRT.

I find this VERY interesting. All this time that I've been considering a flat panel for my HT, I was looking at plasma specifically because LCD couldn't compete with black level...not even Sony. So based on your statement, I googled a bit and couldn't find very much. After four pages I could only find:

LCDTV Buying Guide: XBR reivew

Certainly the black levels do not overwhelm and remain, as other best brand LCDs, a noticeable shade lighter than that of good plasma TVs.

PresentationTek: Bravia 52" XBR2

Sony provide a backlight brightness adjustment to help achieve the best black levels for the ambient lighting environment the set is in.

PT goes on to recommend checking out Sony's RPTVs for impressive black levels. Meh...never went with RPTV, never will.

But I digress...I couldn't find anything, anywhere, stating that Sony's XBR could definitively beat plasma for black levels...much less rival my Wega 36" CRT.

Please provide a link. Thank you.

PeterTHX said,
Unfortunately I don't have a link.

I've done this *in person* (HT calibration).

Ahhh...I see. Then I hope you don't take offense that I will not bother to further consider your wholly unsubstantiated personal opinion over every review I have read in the last ten years that LCD...even an XBR...could ever possibly rival CRT in black levels.

And I will also trust the articles and reviews that claim LCD...even an XBR...doesn't do as well as plasma in black levels over your personal opinion as well.