A video that was shown off during the Windows Phone 8 keynote has been put up on YouTube that shows the company's branding strategy that it will use to sell Windows Phone 8 to consumers. More...
Ultra-conservative Russian Orthodox Christians have taken offence over Apple's logo, believing it to be anti-Christian, and replacing the bitten fruit symbol on the company's products with a crucifix. More...
Amid all of the excitement today surrounding Microsoft's E3 announcement, one service did not come out on the other-side fair so well. The Zune branding is now confirmed dead but the spirit lives on. More...
Earlier today it was reported that Microsoft was going to be killing off the Zune branding. This information detailed out that Microsoft was going to blend the Zune branding into other services and eventually kill... More...
The big news over the past few days has been the partnership between Microsoft and Nokia. With Nokia given exclusive rights to further customize the platform and the ability to make great hardware, the partnership... More...
It wasn’t too long ago that AMD dropped a boat load of cash and stock to purchase ATI in one of the largest mergers in recent times. The $5.4 billion dollar investment, fortunately for AMD,... More...
With the launch of Advanced Micro Devices Incorporated's Athlon X2 BE-2350 and 2300 processors on June 5th, AMD will debut its new naming scheme for its product lineup. The new naming scheme designates the first... More...
The Live branding at Microsoft seems to be under-going some drastic changes with the launch of MSN Soapbox, previously branded Live Soapbox, that along with the LiveSide news announcement yesterday on MSN Shopping (previously Windows... More...
Thanks to a sharp eyed Neowin reader who spotted this press release on AMD.com we can end the speculation on the future of ATI as a brand (or not). The ATI website now redirects to... More...
On February 16, Microsoft will be disclosing the Office "12" SKU line-up, product branding, and some directional pricing information to the press. The February 16 date is a press-focused... More...
We just received word that Microsoft has updated their Internet Explorer 7 browser graphics: "Hopefully, by now you've seen from our posts that there are a lot of new features and work... More...
Intel announced today that it will be adding the letter "j" to the model number on its processors that features security enhancements. The processor in question are all Pentium 4, Pentium M and Celeron... More...
Intel will rename its Celeron chips produced using 90nm process technology launching this June. The main idea of the action is to help customers to distinguish between various value chips. All Celeron processors... More...
Chipmaking giant Intel is considering the creation of a separate consumer brand for processors used in portable devices as it battles Motorola for market and mind share. The core architecture of Intel's handheld processors is... More...