Google has announced the launch of Google AI Ultra for Business, a new add-on for Workspace that delivers the highest-tier AI models and next-generation tools to organisations. Subscribers gain priority access to the Gemini app’s most capable models; Gemini 2.5 Pro, Veo 3, and Deep Research, and will soon be able to use Deep Think as well.
In addition, AI Ultra for Business increases usage limits within NotebookLM, granting access to the best available models when they arrive later this year. Users will also benefit from higher quotas for Audio Overviews, notebooks, queries, and sources per notebook, and will be able to enjoy customisable notebook styles and response lengths.
Furthermore, organisations on Business or Enterprise Standard and Plus plans already have Gemini integrated across Workspace apps such as Gmail, Docs, and Sheets. Other qualifying Workspace customers can now obtain the majority of these AI-powered features by adding the AI Ultra for Business.
When it comes to creative teams, they will find new capabilities in Flow, Google’s AI filmmaking suite, which uses Veo 3 and premium features to generate consistent, cinematic clips from reference images. Subscribers will also get access to Whisk, the dual text-and-image prompt tool that enables idea exploration and visualisation, while Whisk Animate will allow them to turn still images into eight-second video clips using Veo 2.
In the United States, access to Project Mariner offers a research prototype that allows users to assign AI agents to carry out tasks, such as research and data entry, concurrently in the background.
The tech giant says that all core services accessed via Google AI Ultra for Business (Gemini in Workspace, the Gemini app, and NotebookLM) are protected by enterprise-grade data safeguards under the Google Workspace Terms of Service or applicable offline agreements. Moreover, user content is not subject to human review nor used to train Google’s generative models outside the user’s domain without explicit permission. Flow, Whisk, and Project Mariner operate under their own privacy policies, which customers are encouraged to review.
From 26 June 2025, the add-on is available for self-service purchase by organisations on Business Starter, Standard and Plus, and Enterprise Starter, Standard and Plus. Each licence includes 12,500 AI credits per month for use in Flow, Whisk, and any other credit-enabled products.
As far as availability is concerned, it varies by country and by feature, so customers are advised to check the Workspace Help Centre for specific details. Google also plans to roll out Google AI Ultra for Business to G Suite Legacy Free Edition and Education customers in the coming weeks.