Sony CEO: format war in 'stalemate'

The two next-gen optical disc formats - Blu-ray Disc and HD DVD - are running neck and neck, Sony CEO Howard Stringer has conceded. And he admitted yesterday that Paramount"s move to favour HD DVD has hindered Blu-ray"s pitch. "We were trying to win on the merits, which we were doing for a while, until Paramount changed sides," Stringer said last night at a meeting in Manhattan, Associated Press reports.

In July, Paramount and Warner were the only major movie distributors supporting both formats. The following month, Paramount said it would no longer offer Blu-ray movies. "It"s a difficult fight," he said and admitted the battle had reached a "stalemate".

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