A closer look at the Windows 8 sales numbers

Microsoft has stated that Windows 8 has sold 100 million copies and with this new data point, we now have a better look at how well the platform is selling.

With Windows 8 now on the market for 192 days, the platform has hit 100 million in sales, a notable accomplishment by any standard and posted above and below, we have graphed the sales by milestone as well as the average selling volume at the given milestone announcement.

The average selling rate gives us a better look at how the platform is moving in the market. It's with no surprise that we see the volume per day dropping each month after the initial release but the platform is still selling approximately 520,000 copies a day. At the current rate and with 173 days until the 1 year release date of Windows 8, the platform should sell around 190 million units for its first year on the market if this rate continues.

Even though there has been some opposition to Windows 8, the platform is selling considerably well given that the platform introduces some new functionality while removing the iconic start button. While opinions of the platform have been mixed, sales of the platform seem to tell a different story.

We should note that these figures do not break out OEM sales and as such, not all of the 100 million licenses are currently being used in the market as a portion of them are being held by OEMs for machines that come off the assembly line.

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You can be a car company and claim that there are a 100 million cars sold, but if you don't see the cars on the street, then there is something defiantly wrong

Maybe the cars are collectibles?

The same applies to Windows 8 on the internet, or maybe it is on machines not connected to the internet

john.smith_2084 said,
You can be a car company and claim that there are a 100 million cars sold, but if you don't see the cars on the street, then there is something defiantly wrong

Maybe the cars are collectibles?

The same applies to Windows 8 on the internet, or maybe it is on machines not connected to the internet

False. The world is a big place. Over 1.3B people use a PC that runs Windows. How would you see them all on the street. Poor analogy.

Hey look, Apple sold 37M iPhone 5 in first quarter of 2013, yet here in Chicago where I use to see so many people using an iPhone, I actually now see more GS3's.

For example in fact. I went to my First Chicago CUBS game last night. (I am a SOX fan). My wife has a GS3, I have the GN2. My kid was playing with the GS3 and showing pictures to her and then she pulled out her GS3 and said see I have the same phone. And then right in front of us a girl was using a pebble blue GS3. I also saw plenty of iPhones, but not as many as I thought I would. The fact is, Apple sold 37M...yet I don't see 37M on the street so somehow I think they must be lying. Oh and Samsung shipped 70M phones in Q1 2013, they must be lying because I don't see 70M of them on the street.

See how flawed fanboi thinking is? I can play that game too. But playing stupid for free is not my cup of tea.

Just goes to show you can make whatever you like, when you're a monopoly and have all the newest computers running your latest operating system, you really narrow down the available choices. (couple that with removing your retail inventory of the last OS)

I have people giving Macs a try more than ever today. Some are happy with it, some are not thinking it's "just Windows". It'd be a shame if Apple doesn't announce something along the Mac lineup that could better help them compete against the PC market. They could easily pick up the lower end if they just provided people with an option. As it stands, the Mac mini is probably the cheapest option they offer.

Would be rather fitting, considering the rumors of a cheaper iPhone, and a cheaper iPad that are flying around. Why not a cheaper Mac?

Really pressing hard with these numbers! No matter how you look at, Microsoft dominates the market and will sell regardless. They can put out an OS that says "FCK U Customers" on boot up, and it will still sell because of their dominance. These numbers don't change the fact that this OS is rubbish to millions.

You've said this on every thread, as if Windows 8 selling was somehow a forgone conclusion. I've pointed this out before, but you're ignoring that

a) the PC industry is declining, with sales being replaced with tablets and other mobile devices. Microsoft maintaining sales despite a declining PC industry means 1) people are upgrading their current computers to Windows 8 and 2) people are buying Windows 8 tablets instead of iOS and Android tablets. Both represent a *choice* people have, and is not reflective of being forced to buy a PC sitting on the shelves.

b) Bloggers, analysts, commentors, and journalists around the web predicted terrible sales for Windows 8, and the demise of Windows and Microsoft due to the changes made. Your assertion that "they were destined to sell this many" flies in the face of all those people predicting otherwise.

c) Now more than ever people have a choice in what they buy. There are more capable operating systems and choices on the market now than in 2009 when Windows 7 was released. Today I can buy a computer with any of the following OSs to get a majority of my work done: Windows 8, Windows 7, OSX, iOS, Chrome OS, Android, Linux. In 2009 the choice was Vista, Windows 7, and OSX, Linux. To say now more than ever Windows is destined to dominate completely ignores the changing and OS landscape.

Of course sales are declining, that's how things balance out when there's more choice. The Smartphone and Tablet markets are new compared to PC's and Consoles. In 5-10 years everything will settle in it's place where they all exist alongside each other then we can stop bickering over these silly numbers.

More dishonesty from microsoft and their obvious fanboy supporters, always clinging to those heavily flawed and outright dishonest sales claims that don't even come close to reflecting actual retail sales.
Windows 8 has tanked so badly at retail that even vista and ME look like golden gems by comparison, just look at the adoption rate of vista compared to 8, it's a huge embarrassment for microsoft and their fanboy supporters.

No matter how many times you try to rehash it, lie about it, attack or attempt to silence others about it, windows 8 is the biggest os failure ever released in the entire history of microsoft, it truly is a colossal failure.

You are aware that Vista sold great right? That its total sold isn't _that_ far behind Windows 7.
But selling 100mill in half a year is the biggest failure in history. If we averaging the price at 25$ they still made a 2,5billion $ revenue. And I'm sure the average Win8 license sold for more then 25$.
I am quite sure that companies like Google, Apple or any other are very very jealous of such a failing product becoming such a big revenue in a short amount of time. Like how the Surface failed too right? A new toy that reached over 1billion $ revenue in less then 3 months.

If the internet was as vast and part of everyone's life in 1994-1995 as it was today, Windows 95 would've been considered the biggest failure in MS's history. While we currently see it as not.

Also funny that XP was so famous, while I personally thought the OS was worse then ME/2000 until SP2, and many people where with me on that.
Windows 98 had a shutdown bug, no Windows 98 system could properly shut down, this OS was released and praised for.

Nono, Windows 8 has an mainly optional Modern part added into it, seen more desktop improvements then from XP to Win7. And comes with more OOTB then any previous Windows in history.... It's also their biggest leap into a new emerging market since Windows 95.

Nooooo its the biggest failure they ever produced.

Edited by ShadowMajestic, May 7 2013, 4:40pm :

You obviously have the real numbers that Microsoft is hiding from us since you are able to proclaim that Microsoft is lying. So why not share them with us? Prove Microsoft is lying.

It's so funny reading comments from you about dishonesty from Microsoft about numbers, when pretty much every comment you make here is a misrepresentation of numbers.

Take for instance, your Vista vs. Win 8 numbers, a comparison I've told you time and time again is flawed. Now here's another source telling you exactly what I've said:

Our methodology change occurred starting with data from November 2007. We started doing country-level weighting, which means we compare our traffic to the CIA Internet Traffic by Country table, and weight our data accordingly. For example, if our global data shows that Brazil represents 2% of our traffic, and the CIA table shows Brazil to represent 4% of global Internet traffic, we will count each unique visitor from Brazil twice. This is done to balance out our global data. All regions have differing markets, and if our traffic were concentrated in one or more regions, our global data would be inappropriately affected by those regions. Country level weighting removes any bias by region.

Comparisons of data before and after the change in methodology are invalid because of the massive shift caused by the weighting. It's apples and oranges now.

We can't go back before 11/2007 because the weighting required a completely new data collection structure. The two data sets are now incompatible with each other.

http://www.zdnet.com/a-closer-...t-usage-numbers-7000014817/

Want to guess the source of this quote? None other than the collectors of the data you are clinging to as proof Windows 8 is failing. Even the source of the data says you are flat out wrong!! You are comparing two data sets that they say are absolutely not comparable.

You are absolutely clinging to these invalid adoption rate comparisons 7 years apart, and that logic has been destroyed by the source of the data. What now? What invalid comparisons will you cling to next?

Meanwhile Windows 8 has sold twice as many copies as Vista in the same time. It took 12 months for Vista to reach 100 million licenses sold. To date you've absolutely refused to acknowledge how this makes Vista a "Golden Gem" by comparison. It took Windows XP 14 months to reach 100 million sold, and its regarded as one of the best successes Microsoft has had.

Windows 8 is the fastest growing OS in 2013. Faster than iOS. Faster than Android. It has surpassed iOS and Android in market share according to statcounter and will surpass OSX over the summer, an OS that has had over a decade to build its installed base.

I think you put it best... no matter how many times you try to rehash it, Windows 8 is still selling, and will keep selling. 40 million, 60, million, 100 million, 200 million... how many hundreds of millions of copies does MS have to sell before you shut your mouth and eat crow?

Edited by ModernMech, May 7 2013, 4:33pm :

Careful my man, the fanboys here will eat you alive. You should see my inbox here with all the hate coming from the fans because I don't like their precious start screen. SMFH!

SoylentG said,
You obviously have the real numbers that Microsoft is hiding from us since you are able to proclaim that Microsoft is lying. So why not share them with us? Prove Microsoft is lying.

Well, it has been half an hour and no reply. Here is your big chance, if Microsoft were lying as you claim, then it would be a federal offense, you could be the man who brings down Ballmer and the upper ranks of Microsoft. Just think, you, the Microsoft hater, could be responsible for the Ballmer perp walk. So I challenge you, show us the real numbers that you must have to make the claims that Microsoft is lying. You must have copies of the real books, with the listing of the true number of sales to make such claims, so show us. I dare you.

JHBrown said,
Careful my man, the fanboys here will eat you alive. You should see my inbox here with all the hate coming from the fans because I don't like their precious start screen. SMFH!

Indeed, the fanboys can only eat themselves alive, just look at them chomping at the bit to tell their falsehoods and preach their flawed semantics that attempt to praise the holy microsoft and their latest failure.

It really is insane if you think about it, it's just an operating system folks, not the holy grail, just face the fact that it has failed with consumers and move on, even the mighty and dishonest microsoft can make mistakes and they made a colossal one when they released windows 8 with a hostile UI and it completely bombed as a result, obviously.

That's definitely not a good reason to launch personal attacks against anyone, if you know someone is wrong then just laugh and move on, but if you stop and waste your time carrying out personal attacks over a stupid operating system then perhaps you should stop and take a good look at yourself, maybe go outside and get some fresh air once in a while, maybe even see the doc for some antidepressants or whatever, it's just an operating system people, it failed, get over it.

rofl, so the source of the data you are using to "prove" Windows 8 is a failure says that your conclusions are fundamentally flawed, and that's just "semantics"?

Do you realize everything you said in this last post and the one before applies more to you than anyone else? Look in the mirror. You claim others are launching personal attacks against you, but not one of the posts responding have done so. Yet you launch your own personal attacks against these people calling them antisocial, depressed, and mentally ill.

You claim that Microsoft is lying about these numbers, yet you offer no proof to back up your claim. The only hard data you bring to the table has been unequivocally repudiated by the source.

It seems like the only thing you really have left are ad hominem attacks while you plug your ears and relay personal anecdotes about some computer retailer you work at. Good luck with that.

ModernMech said,
It's so funny reading comments from you about dishonesty from Microsoft about numbers, when pretty much every comment you make here is a misrepresentation of numbers.

It's even better when you try to attack others about numbers and you use something that equates similarly to electoral votes for a presidential election lmao!

I mean seriously, do you think I would just skip over your obviously flawed and crippled claims? you're always worth a hearty belly laugh.

Well it has been an hour, and your only response is to claim that you should laugh at the "fanboys" and move on. In other words, you have no proof, no numbers, nothing to show Microsoft is lying. And therefore, your assertion is the real lie. All those times you have told us that Macs are just flying out of your store, while Win8 is sitting there stacking up on shelves, is a lie.

Your attacks, as usual, have no basis in the real world, just your anger that for all the time you spent trying to convince people otherwise, Win8 is succeeding. You have wasted your time, and part of your life. I feel sorry for you.

Order_66 said,
I mean seriously, do you think I would just skip over your obviously flawed and crippled claims? you're always worth a hearty belly laugh.

I'm not the one making the claim above that you're wrong (although I agree with that conclusion). That's NetApplications, the source of the data you're using to compare Vista adoption rates and Windows 8 adoption rates. They've said in very plain and unambiguous language that this comparison using their data is not valid.

You can go on making that claim as much as you like. Go right ahead. But straight from the source, from the people who know how the data was collected and manipulated (i.e. people who have more knowledge than you about statistics), they are telling us that your conclusions are flat. out. not. valid.

Sorry, I'm not the one with the crippled claims here.

Order_66 said,
More dishonesty from microsoft and their obvious fanboy supporters, always clinging to those heavily flawed and outright dishonest sales claims that don't even come close to reflecting actual retail sales.
Windows 8 has tanked so badly at retail that even vista and ME look like golden gems by comparison, just look at the adoption rate of vista compared to 8, it's a huge embarrassment for microsoft and their fanboy supporters.

No matter how many times you try to rehash it, lie about it, attack or attempt to silence others about it, windows 8 is the biggest os failure ever released in the entire history of microsoft, it truly is a colossal failure.

If MS lied about such they would have been sued by now. These numbers are so easy to find out if they were untrue.

You're so hard up to be right, that you are totally wrong in your tremendous insane bias warped thinking.

Order_66 said,
More dishonesty from microsoft and their obvious fanboy supporters, always clinging to those heavily flawed and outright dishonest sales claims that don't even come close to reflecting actual retail sales.
Windows 8 has tanked so badly at retail that even vista and ME look like golden gems by comparison, just look at the adoption rate of vista compared to 8, it's a huge embarrassment for microsoft and their fanboy supporters.

No matter how many times you try to rehash it, lie about it, attack or attempt to silence others about it, windows 8 is the biggest os failure ever released in the entire history of microsoft, it truly is a colossal failure.

If you can't show factual prrof that Microsoft is lying about sales numbers, than you need to shutup or put up. You've shown no facts to back up your claim...which there is a reason you can't...you're a trolling, shilling, dishonest, Microsoft hating blogger.

Yet if APple said they sold 100M iPhones in 6 months, you'd be congratulating them and eating up every word they say. It is so amazing how you crackpots question Samsung sales or Microsoft sales or Nokia sales, but never question apple's sales. All which have to be fairly honest especially if they are a US company where fact checking is only a keystroke away.

Show us the dishonesty...until then you have no leg to stand on.

Edited by Hi_XPecTa_Chens, May 8 2013, 2:15pm :

Order_66 said,
More dishonesty from microsoft and their obvious fanboy supporters, always clinging to those heavily flawed and outright dishonest sales claims that don't even come close to reflecting actual retail sales.
Windows 8 has tanked so badly at retail that even vista and ME look like golden gems by comparison, just look at the adoption rate of vista compared to 8, it's a huge embarrassment for microsoft and their fanboy supporters.

No matter how many times you try to rehash it, lie about it, attack or attempt to silence others about it, windows 8 is the biggest os failure ever released in the entire history of microsoft, it truly is a colossal failure.

Windows ME sold 90M copies before it was pulled by Microsoft. Windows 8 has sold 100M copies already. Vista sold 380M...over 3 years. Windows 8 hasn't even reached a year yet.

Here is a fact, before it is over; Windows 8 will sell over 300M copies again. What will you be saying when that happen? In fact, Windows 8 is on par to sell nearly 200M copies in its first complete year. We are only 6 months in...

So a company releasing a product and then making changes to address user feedback is "admitting failure"? I suppose Microsoft not making any changes would have a headline along the lines of "Microsoft ignoring customers". They simply can't win.

I wish my admitted failures sold 100 million copies.

Yeah.. you can still sell 100 million copies of crap product when you have monopoly in your product. Every computer comes preinstalled with windows and even though you format it once you purchased the computer and either install windows 7 or anyother OS, it will be still count as copy of win 8 sold. Get rid of Metro crap and give aero back and we are golden here but arrogant and moronic MS management is too smart to understand.

ModernMech said,
So a company releasing a product and then making changes to address user feedback is "admitting failure"? I suppose Microsoft not making any changes would have a headline along the lines of "Microsoft ignoring customers". They simply can't win.

I wish my admitted failures sold 100 million copies.


Based on this theory/concept.
Windows 7 must've been the biggest failure in Microsoft's consumer OS history!!
As its all based on customer feedback from Vista and the semi-voluntary usage-recording of Vista.

Windows 8 is a continuation on this concept, of listening to customer feedback and the usage tracking of Windows 7.
Start menu was used by what, <1% of the users they tracked right?
Meaning using it more then its search/runbox. Still funny how more people then <1% are crying about it though.
Microsoft has the biggest resource database on how people use their OS, they know how we use the OS better then we do ourselves. They just had a slight setback on being Microsoft and thus receive a bonus amount of hatred.

Steve Jobs said that the iPhone didn't need an SDK, that web apps were good enough. They then released a SDK. What a failure.
He also said that nobody reads books any more, and then released a book reader with a store. What a failure.

And of course, the three separate links on that page that talk about how Apple is a good buy, you should buy it now has nothing to do with it.

Auditor said,
Yeah.. you can still sell 100 million copies of crap product when you have monopoly in your product. Every computer comes preinstalled with windows and even though you format it once you purchased the computer and either install windows 7 or anyother OS, it will be still count as copy of win 8 sold. Get rid of Metro crap and give aero back and we are golden here but arrogant and moronic MS management is too smart to understand.

This is BS and you know it.

Auditor said,
Yeah.. you can still sell 100 million copies of crap product when you have monopoly in your product. Every computer comes preinstalled with windows and even though you format it once you purchased the computer and either install windows 7 or anyother OS, it will be still count as copy of win 8 sold. Get rid of Metro crap and give aero back and we are golden here but arrogant and moronic MS management is too smart to understand.

That is false. Having a marketshare of 90% doesn't guarantee huge sales. But what it does mean, is if you make a mistake, having a large market means you will have time ot fix them. Even tho Windows Vista was considered a failure on the PR level, MS still sold 380M licenses. Whether they all were used doesn't matter. They were bought. How many apps do you have on your phone that are free or bought that you downloaded, that you don't even use. I have 4oo apps on my phones and I know there are some I haven't used since I installed them...most of which are themes...but they are there in case I choose too.

There are many businesses that may have bought Windows 8 while it was cheap, and are just waiting on the first SP before they install it. Like many already had been doing.

When you say many businesses installing windows 8 then I consider you are talking about couple of mom and pop's store. There is no real enterprise going to install windows 8 mess on their system. They will skip all together windows 8 and if MS continue with their metro debacle then windows 7 will be another XP.

Auditor said,
Get rid of Metro crap and give aero back and we are golden here but arrogant and moronic MS management is too smart to understand.

I remember when Aero debuted that it was mostly referred to as "useless eye candy", and a "resource hog."

You also had the option to turn Aero off and get your classic theme back if your system was too slow or you didn't like it. That was called giving customer a CHOICE.. The metro crap over here is FORCED interface. MS can make whatever they want as its their product but the complain are stemming because when you are kind of monopoly then it affects everyone.

Auditor said,
When you say many businesses installing windows 8 then I consider you are talking about couple of mom and pop's store. There is no real enterprise going to install windows 8 mess on their system. They will skip all together windows 8 and if MS continue with their metro debacle then windows 7 will be another XP.
I never said they installed them, I said many businesses bought Windows 8. I didn't say how many, I didn't say how big of a business it was.

The fact is, 100M sales does mean business of some type whether its an OEM business or another, they are buying it.

Ian William said,

I remember when Aero debuted that it was mostly referred to as "useless eye candy", and a "resource hog."

Yeah, because ethey didn't know what they were talking about. When AERO was disable, the resources only claimed a small amount of memory space which was less than 10MB and it was only using 3% of the CPU's power. The problem was, many people were using cheesy video cards that had the bare minimum needed to support Aero which was a 64MB card....if you installed a 128MB or better card, Aero ran just fine.

TechieXP said,
I never said they installed them, I said many businesses bought Windows 8. I didn't say how many, I didn't say how big of a business it was.

The fact is, 100M sales does mean business of some type whether its an OEM business or another, they are buying it.

Licence counted as sold to OEM's whose computer are sitting on shelves are not the real sale number. Best estimation of adoption of windows 8 would be how many people actively using it and like it. One important criteria might be not just to take overall windows 8 sales number but how many people actively using Metro crap because the biggest change in windows 8 is metro and not the desktop. Many complains about windows 8 is about the Metro crap. I am using windows 8 which I bought because it was dirt cheap and secondly I don't use Metro at all which is a kind of fail in my eyes for Microsoft windows 8 philosphy which was to dilute desktop and embrace metro.

Auditor said,
You also had the option to turn Aero off and get your classic theme back if your system was too slow or you didn't like it. That was called giving customer a CHOICE.. The metro crap over here is FORCED interface. MS can make whatever they want as its their product but the complain are stemming because when you are kind of monopoly then it affects everyone.

To be fair, "Metro" on the desktop doesn't look that much different from Aero.

100M copies of anything is an awful lot of money, no matter how you try to spin it. Lost of people may not like Windows 8, but lots of people obvioulsy do. Whether or not its being sold on hardware, or being downloaded and installed on a pre-owned computer, its a sale.

Name another company that has sold 100M of a single product...not multiple versions of a single product like Apple or Samsung, just one single product.

As bad as everyone claimed Windows Vista to be, Microsoft still sold nearly 400M copies. Windows ME still sold 90M copies before it was pulled. Windows 7 sold 600M copies and counting. The fact is Windows 8 will get better as hardware catches up, prices go down and applications become more touch friendly, or offer some touch acapbility. I mean, if Adobe can make a touch friendly version of Photoshop for the iPad, surely they can make something better for Windows.

TechieXP said,
100M copies of anything is an awful lot of money, no matter how you try to spin it. Lost of people may not like Windows 8, but lots of people obvioulsy do. Whether or not its being sold on hardware, or being downloaded and installed on a pre-owned computer, its a sale.

Name another company that has sold 100M of a single product...not multiple versions of a single product like Apple or Samsung, just one single product.

As bad as everyone claimed Windows Vista to be, Microsoft still sold nearly 400M copies. Windows ME still sold 90M copies before it was pulled. Windows 7 sold 600M copies and counting. The fact is Windows 8 will get better as hardware catches up, prices go down and applications become more touch friendly, or offer some touch acapbility. I mean, if Adobe can make a touch friendly version of Photoshop for the iPad, surely they can make something better for Windows.

Pro tip - Don't mistake microsoft sales figures for actual retail sales.

Order_66 said,

Pro tip - Don't mistake microsoft sales figures for actual retail sales.

Pro tip, you have no clue. Stop pretending to be a pro.

spudtrooper said,

Pro tip, you have no clue. Stop pretending to be a pro.

The one who is clueless would be the one mistaking microsoft sales figures for actual retail sales figures.

Order_66 said,

Pro tip - Don't mistake microsoft sales figures for actual retail sales.

Nowhere in TechieXP's post did he make that assertion. Microsoft has sold 100 million licenses of Windows 8. Whether they are in the hands of consumers this very minute is immaterial to the point TechieXP was making, which is that selling 100 million of a product - any product - is quite an achievement.

How you misconstrued this is beyond me, when he obviously and directly notes that he understands the difference between a retail sale and an OEM license sale.... "Whether or not its being sold on hardware, or being downloaded and installed on a pre-owned computer, its a sale."

Order_66 said,

Pro tip - Don't mistake microsoft sales figures for actual retail sales.

No one has. Microsoft is a software giant. When they say they sold Windows Licenses, those licenses are either sold directly to PC OEM's or they are sold from boxed products at retails stores, or they are download. That doesn't mean they have been used yet or activated.

Its just like smartphones. Except...when Apple or Samsung completes an order request and they are paid, it counts as a sales. If that phone they sold is sitting in some carriers or distributers warehouse waiting to be resold by the distributer, that is not Samsung's or Apple's problem; no more than it would be Microsoft's problem.

Microsoft sold 100M licenses. You don't need to know the breakdown of what went to OEM's or boxes or downloads. We already know as a fact, its the OEM's that buy the biggest majority. Just like we know when we hear Samsung or Apple sold lots of phones, it was likely to carriers and distributers and not retail sales.

Since you love to troll everything Microsoft and Samsung, this is especially for you - 100M sales is simply that. Whether you like it or not or how bad you want Windows 8 to fail, Microsoft is getting paid. If users decide to downgrade to Windows XP or 7 or whatever and they buy a license, Microsoft still gets paid.

The fact is, if you are a company that has 1.3B known users, you stand to sell a significant amount of product in most cases even if that product doesn't sell as great as another. And based on NT versions if Windows, the first release tends to do slow sales until after SP1 which is technically what Windows Blue is going to be, and sales will typically get better.

RainShark said,
Could someone please plot it to scale? It's 3 days - 30 days - 72 days and it's kinda stupid
It's probably plotted based on when the numbers were released. You'd have to guess on values in between since they're unknown.

bdsams said,
These are the only known numbers, I could interpolate the information but then it's not as accurate.

The x axis still does not have a consistent scale. The data points have equal spacing, but the spacing represents 27 days, 42 days, and 120 days. The correct graph would show a much less precipitous drop in daily sales.

What he means is the graph shows the data points spread out evenly which doesn't match the actual time frames making the graph misleading. from 3 to 30 is 27 days, from 30 to 72 is 42 days.

Studio384 said,
It's almost the same.

Windows 7 had 10% market share after 6 moths while 8 only has approx 4% market share....which means there must be a LARGE portion still being held by OEM's

ahinson said,
... Basically, Win 7 sold 150M units (18.75M/month) in 8 months while Win 8 sold 150M units (12.5M/month) in 12 month, or 1.5 times slower than Win 7.

I think the timing has a lot of impact on those figures.
Win7 was coming off of Vista and the previous OS before that was the venerable XP. Win8 is launching off of the fairly recent and strong Win7.

Sonne said,

Windows 7 had 10% market share after 6 moths while 8 only has approx 4% market share....which means there must be a LARGE portion still being held by OEM's

that's not how it works for **** sakes. A percentage comparison doesn't tell you a number. Windows 7 could have been 10% of 700 million and windows 8 could be 5% of 1.4 billion,its still the same number.

vcfan said,

that's not how it works for **** sakes. A percentage comparison doesn't tell you a number. Windows 7 could have been 10% of 700 million and windows 8 could be 5% of 1.4 billion,its still the same number.

^This

As Gaffney said above, they both sold 100 million after 6 months. They are selling at the same rate. There are now more Windows users than there were when Windows 7 was released.

ahinson said,
Anyone have numbers to show how this compares to Win 7 sales in the first 180 days?
I found the answer...
http://www.neowin.net/news/150...en-copies-sold-every-second

Basically, Win 7 sold 150M units (18.75M/month) in 8 months while Win 8 sold 150M units (12.5M/month) in 12 month, or 1.5 times slower than Win 7.

Would the win8 numbers include free copies during the initial release by various vendors? The win8 figure is probably bloated. People were jumping to win7 from vista like it was a life or death situation, while win8 has a negative image and givin the large number of other device to perform similar operations, I would think the win8 numbers to be lower.

Sonne said,

Windows 7 had 10% market share after 6 moths while 8 only has approx 4% market share....which means there must be a LARGE portion still being held by OEM's

The market is bigger now, but the volumes sold are the same...

vcfan said,

that's not how it works for **** sakes. A percentage comparison doesn't tell you a number. Windows 7 could have been 10% of 700 million and windows 8 could be 5% of 1.4 billion,its still the same number.

You are telling me that since 2009 the total number of PC's have doubled? LOL. Everyone knows that desktop PC sales are in sharp decline, netbook sales are dead...tablets, smartphones and other smart devices are the only computing devices seeing substantial growth and they are all running Android and iOS.

Sonne said,

You are telling me that since 2009 the total number of PC's have doubled? LOL. Everyone knows that desktop PC sales are in sharp decline, netbook sales are dead...tablets, smartphones and other smart devices are the only computing devices seeing substantial growth and they are all running Android and iOS.

Since the end of 2009 over 1 Billion PCs have been sold according to Gartner data.

Here are their yearly totals since 2009 (in millions):

2009: 306.26 M
2010: 348.99 M
2011: 353.43 M
2012: 354.33 M

If you take a hard look at these numbers, you'll note that each one is larger than the last. Sales have actually increased. It is the growth that has slowed, with 2012 only being 1M higher than 2011.

So has the market doubled? Probably not. But Windows is also being sold on machines that are not counted as PCs now, so who knows? It's hard to tell. The only thing for sure is that 5% in 2009 is not equal to 5% in 2013.

ModernMech said,

The only thing for sure is that 5% in 2009 is not equal to 5% in 2013.

Agreed with that. But regarding the article, near 6% of difference between 3 years is actually quite a lot!

I could say 2% of difference as much.... Not 6!

Sonne said,

You are telling me that since 2009 the total number of PC's have doubled? LOL. Everyone knows that desktop PC sales are in sharp decline, netbook sales are dead...tablets, smartphones and other smart devices are the only computing devices seeing substantial growth and they are all running Android and iOS.

PC sales declined for the quarter, which has happened in the past, but yoy growth has always been positive,and 2013 is predicted to be positive as well. Also PC sales do not include windows ultrabooks and tablets. IDC and gartner classify PCs are traditional desktops and notebooks, and ultrabooks are in their own category,therefore a decline in PC doesn't necessarily mean a decline in a windows 8 computing device. I know you guys are creaming yourselves when you hear "decline in PCs', but Microsoft are actually accelerating the switch from traditional PCs to these slimmer and smaller device. But of course the delusional bunch will twist this to mean something completely different.

everything else you said is a complete fabrication.

Deviate_X said,

Windows 8 was RTM on October 26, that 6 months ago. How are you getting 12 months?

This is based on the projected numbers from the article. Didn't you read it?

We should note that these figures do not break out OEM sales and as such, not all of the 100 million licenses are currently being used in the market as a portion of them are being held by OEMs for machines that come off the assembly line.

Is there a source for this? I've seen it before, but as I understand it, MS does not count an OS sale until it is activated. I mean why would OEMs have to hold onto Windows 8, they don't buy a disc for every machine, they just use imaging software, iirc.

Other than that, nice read. I'm sure the usual suspects will come in to tell us how it's a failure because it's not matching Windows 7, but I don't think merely adding a start button and start menu would make any difference there. Windows 7 is stable and tested, and a sensible choice for upgrading old machines, since Vista introduced too many new technologies to take firm hold. Windows 8 is in the same boat, too many new technologies, I predict Windows 9 will more or less resemble Windows 8, and sell much better.

J_R_G said,

Is there a source for this? I've seen it before, but as I understand it, MS does not count an OS sale until it is activated. I mean why would OEMs have to hold onto Windows 8, they don't buy a disc for every machine, they just use imaging software, iirc.

OEM installs are imaged onto disk in a pre-activated form.

By definition, then, all OEM copies have already been activated. Thus, Microsoft has already counted all of these installs in its sales figures.