HTC: WP7 accounts for 30% of our unit sales

It seems as though at least one smartphone manufacturer is finding some success with the Windows Phone platform, with HTC Singapore manager Melvin Chua stating today at the Singapore Mango launch that 30% of their unit sales are made up from their Windows Phones. It is unclear whether he is just referring to Singapore or globally, but this is certainly good news.

He further goes on to mention that “we believe that Windows Phone 7 will eventually be better than other platforms and will give Android a run for its money” – a bold statement considering the low (<5%) market share of the platform at the current stage compared to Android (>50%). He also mentions that Windows Phone has one of the fastest growing mobile app marketplaces, and that the “growth momentum of Marketplace [will be] stronger with the launch of Windows Phone 7.5.”

HTC is soon planning to launch two brand new Windows Phone 7.5 “Mango” handsets into the wild: the HTC Titan and HTC Radar. These new smartphones will add to HTC’s growing portfolio of Windows Phone devices, which already sees five devices being sold worldwide. Windows Phone will also grow as a platform later in the year as Nokia comes closer to releasing their first of many WP7-powered devices.

Also as a reminder to anyone using a HTC Windows Phone, the WP7.5 Mango update should be available right now for all devices worldwide, so check your phone for an update if you have not done so already.

Thanks to Razorfold for the tip!

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.Neo said,

You find it laughable because one HTC manager says WP7 makes up for 30% of their sales, when it's not even clear if he's talking about (most likely) his country only? I'll remind you even Steve Ballmer admitted WP7 sales are below expectations

Below expectation, doesn't equal no sales at all.

Tom said,
And people were claiming WP7 to be a flop? That's laughable.
TO be fair I've yet to see a SINGLE device in person.... but I do see plenty of iOS and Android devices

Rudy said,
TO be fair I've yet to see a SINGLE device in person.... but I do see plenty of iOS and Android devices
I have seen it. But this doesn't mean anything.

I'm quite surprised by this tbh...
Think this is mainly in US and Asian market? Can't believe WP7 is very strong in Europe...

jporter said,
Can't believe WP7 is very strong in Europe...

I was reported that WP7 has a market share of 7-8% in Germany…

MFH said,

I was reported that WP7 has a market share of 7-8% in Germany…
Hey, MFH what do you mean you were reported?
Are you the boss of Microsoft Germany?

FMH said,
Hey, MFH what do you mean you were reported?

It was on some tech site - gonna search for a link.
EDIT:
quote: "einzig in Deutschland soll sie mit etwa 8,5 Prozent die gewünschte Marke erreicht haben." non literal translation; "in Germany it has a market share of about 8.5 percent".
source: http://www.computerbase.de/new...gen-hinter-den-erwartungen/
EDIT2: another - englisch - source: http://wmpoweruser.com/windows...usa-has-7-of-german-market/
FMH said,
Are you the boss of Microsoft Germany?

lol, no - I'm not even from/in Germany…

Edited by MFH, Sep 28 2011, 10:28pm :

its not too far to believe personally, my carrier only has 3 HTC phones, one of them being a Windows Phone (33.3%)

Field Commander A9 said,
When are they going to sell these phones in China?
I just cant wait~(Not to say that my G10 is a bad phone though)

I believe they were waiting on Mango, right for the new language support? So you should be seeing phones soon. Maybe fall?

Field Commander A9 said,
When are they going to sell these phones in China?
I just cant wait~(Not to say that my G10 is a bad phone though)
The two words you want to know are Nokia and Tango.

The Tango is an update that is designed for the emerging markets. To integrate regional services and support. It is expected soon. My guess is early(Q1) 2012.

And as for Nokia, it will push Windows Phone very strongly in China and India. As there is a lot of demand for low-end smartphones over there, and Nokia is the king of this market segment.

So you'll have to wait a few shorts months more!

There's a big difference between Windows Phone being a third of HTC's offering on a particular carrier, and being a third of HTC's handset sales.

Routerbad said,
There's a big difference between Windows Phone being a third of HTC's offering on a particular carrier, and being a third of HTC's handset sales.

Indeed. Good news for Windows Phone 7 then that HTC said that it was sales...

And how do they get the market share higher? They create Windows 8 to look like Windows Phone. So once Windows 8 is released, a good majority of the people familiar with Windows will want to stay with it or close to it with Windows Phone.

30% is strong considering the amount of Android devices compared to Windows Phone. I like it and think it'll only get better. I won't bash the other OS's but I'm just not a fan of Android and lost interest in iOS. I try to stay as neutral as possible but sometimes my feelings will come out towards them. After all, opinions are supposed to be based on knowledge and experience.

dogmai79 said,
And how do they get the market share higher? They create Windows 8 to look like Windows Phone. So once Windows 8 is released, a good majority of the people familiar with Windows will want to stay with it or close to it with Windows Phone.

30% is strong considering the amount of Android devices compared to Windows Phone. I like it and think it'll only get better. I won't bash the other OS's but I'm just not a fan of Android and lost interest in iOS. I try to stay as neutral as possible but sometimes my feelings will come out towards them. After all, opinions are supposed to be based on knowledge and experience.

This is assuming that the public likes the Windows 8 interface. If Windows 8 flops, then WP7 will too, unfortunately.

Omen1393 said,

This is assuming that the public likes the Windows 8 interface. If Windows 8 flops, then WP7 will too, unfortunately.


Metro UI will get the first reviews and public appearances with the Fall update for Xbox 360.
and Windows 8 will never flop....and if it flops there is Windows 7 for everyone.

But then HTC only has two operating systems - Android and Windows ( Mobile & Phone 7 ), isn't it?. Correct me if wrong.

And HTC makes only smartphones, unlike Samsung which makes the lower end phones and has an operating system of its own too.

Tim,

it's not unclear whether he is just referring to Singapore or globally. At least from your article it seems clear that it is HTC Singapore:

Tim said,
with HTC Singapore manager Melvin Chua stating today at the Singapore Mango launch that 30% of their unit sales are made up from their Windows Phones

But, with time, and after Mango, we will see WP7 growth in the market. I know, I'll buy a Nokia phone in the next couple of months.

Before you guys call me a Troll or whatever, know that I'm waiting for the second generation of WP7 phones to arrive on the market and I'll buy one, my contract is up and I'm literally fighting myself to hold out on buying a WP7 right now..
With that being said... That's a ****ing lie, I'm a geek, my friends are geeks, I just finished a geek school and now i'm working in a company full of geeks and I haven't seen 10 WP7 since it launched ! Who are they selling those 30% of phones to ? HTC knows they sell mostly androids, everyone knows at least 10 people around with a HTC android phone ! - I have a Desire right now !

Windows Phone is dead!.... you suck microsoft, go to the hell with yout stupid phone OS you evil monkey!
show me the numberssssss!!!!!

jk xD, i just wanted to give the troll touch to this article


no matter what, soon WP7 will dominate just like xbox360.
it needs time, but when people the kind of ecosystem Microsoft wants for windows phone. i will see more sells.
like when you will be able to play against xbox and pc with your just phone. or you will take a pic and then immediately have it in your pc with windows 8. or a document, with skydrive.

nice to see Singapore is doing good with WP just like the Taiwan upgrade mango event. there were alot of people. and it will grow and grow when people starts release its now just another windows mobile release. and its windows phone a smooth and amazing OS.

When the excitement of the Mango release wears off, we'll see if WP7 actually maintains sales momentum. I think the Mango release got more marketing attention than the actual phone release.

bjoswald said,
When the excitement of the Mango release wears off, we'll see if WP7 actually maintains sales momentum. I think the Mango release got more marketing attention than the actual phone release.

Isn't that what happened to Apple with the iPhone until the 3G came out?

Still have yet to personally see anyone use a WP7 device in public...if there are people then they are probably embarrassed to whip it out in fear of ridicule lol

It seems like HTC is in deep s*** with both WP7 and Android.

According to the latest Gartner report WP7 total sales are ~600,000 per month (Andorid sells 600,000 per DAY) or 20,000 per day.
As there are only 4 major WP7 players : Samsung, HTC, Dell, LG and assuming HTC has 30% market share, the number means that HTC sells about 7,000 WP7 per day / 20,000 Android per day. These number are just catastrophic , with Android revenues, after $5 payments to Microsoft for every device sold, has to cover up WP7 loses.

It seems like HTC is in deep s*** with both WP7 and Android.

According to the latest Gartner report WP7 total sales are ~600,000 per month (Andorid sells 600,000 per DAY) or 20,000 per day.
As there are only 4 major WP7 players : Samsung, HTC, Dell, LG and assuming HTC has 30% market share, the number means that HTC sells about 7,000 WP7 per day / 20,000 Android per day. These number are just catastrophic , with Android revenues, after $5 payments to Microsoft for every device sold, has to cover up WP7 loses.

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