Windows Phone 7.5 now required for marketplace content

In a blog post today, Mazhar Mohammed of the Windows Phone team announced that Windows Phone 7.5 (Mango) devices are now required to access the marketplace.

In the post, Mohammed confirmed that in order to download, buy, update or review apps in the marketplace, users must now use a handset featuring Windows Phone 7.5 or newer. The new marketplace requirement applies to both the marketplace accessed via the phone and the online, site-based marketplace. Mohammed had previously announced the requirement in April, but the requirement did not go into action until today.

The change may not go into effect for some phones until the next few days; after that period, users who do not meet the requirement of having a Windows Phone 7.5 handset will be subject to error messages when attempting to download an app or update a previous app. The error message will go away as soon as the user installs Windows Phone 7.5 or newer.

According to Mohammed's earlier blog entry, the marketplace is beginning to require Mango devices due to performance and security concerns. As the marketplace continues to grow, Microsoft is attempting to "[pave] the way for even faster growth and more new features," Mohammed wrote. Users who don't upgrade will still be able to browse the marketplace, but no interactive actions will be available to them. 

Microsoft's step-by-step guide to updating a Windows Phone handset can be read here.

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8 Comments

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i know MS wants people to upgrade... but many people just don't know how. i have two friends with windows phone. they are on the original bulid. i said just plug it into zune, and they didn't know what that meant. people are stupid...

Mike Frett said,
lol grats to Microsoft for figuring out how to force people to upgrade their phone. Page taken right from their OS strategy.

idiot, all WPs get the Mango (7.5) update, you don't need to buy new phones
and yeah, MS is typically the company who forces you to upgrade... that's why they have extended support for their OSes

Morden said,

idiot, all WPs get the Mango (7.5) update, you don't need to buy new phones
and yeah, MS is typically the company who forces you to upgrade... that's why they have extended support for their OSes

Agreed. It's not like there are any phones that can't get the update and they're requiring it...

M_Lyons10 said,

Agreed. It's not like there are any phones that can't get the update and they're requiring it...

I think the only one is that Samsung dev phone...

Jason Stillion said,
Are there any phones that can't be upgraded to 7.5? (Not in ability but unwillingness from either the manufacture or mobile phone operator?)

No. Well, except for first gen dev phones. But those really don't count for obvious reasons.

This was always going to be the case, heck, in time windows phone 8 will be required (probably when 8.5 is out or whatever they do after 8).