Kodak killing cameras, digital picture frames

By alexalex
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Grand Master

alexalex

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Kodak Focuses Consumer Business On More Profitable Growth Opportunities

Plans to phase out dedicated capture devices business

Eastman Kodak Company (the ?Company?) (OTB: EKDKQ.PK) announced today that, as a result of its ongoing strategic review process and commitment to drive sustainable profitability through its most valuable business lines, it plans to phase out its dedicated capture devices business ? comprising digital cameras, pocket video cameras and digital picture frames ? in the first half of 2012. Kodak will instead expand its current brand licensing program, and seek licensees in these categories. Following this decision, Kodak?s Consumer Business will include online and retail-based photo printing, as well as desktop inkjet printing. ..

?For some time, Kodak?s strategy has been to improve margins in the capture device business by narrowing our participation in terms of product portfolio, geographies and retail outlets. Today?s announcement is the logical extension of that process, given our analysis of the industry trends,? said Pradeep Jotwani, President, Consumer Businesses, and Kodak Chief Marketing Officer.

http://www.kodak.com/ek/US/en/Kodak_Focuses_Consumer_Business_On_More_Profitable_Growth_Opportunities.htm

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Garyowen006

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Posted

I had 10K+ shares which I sold today. :angry: Kodak ranks #7 in the retained areas. :s

What bull.

They had a new camera technology and just tossed it away without any announcement. It was a game changer.

Where Kodak did make another mistake was it didn't realize cameraphones were going to be the big daily thing. Shouldha made a business relationship with nokia or whomever. :rofl:

Grand Master

neufuse Veteran

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Kodak still makes some of the best professional photo papers out there... it would be sad to see those go away... I mean real photo paper not the inkjet crap, but the kind you still develop, like laser printed photos that they use in big processing labs... Endura paper is great, their metallic paper is awesome

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