[UK]Virgin offers 30p per day mobile internet tariff

[AnthonySterling]

Virgin Mobile is to introduce an all-you-can-eat internet access tariff at 30p per day, which the company said is up to three times cheaper than offers from rival networks.

The new rates take effect from 8 December, and apply to both contract and pre-pay customers, according to Virgin.

Advertisement

Click here to find out more!

An enhanced mobile web portal bearing the Virgin Media brand will be unveiled at the same time, offering news, music, video, games and entertainment content.

"By providing unlimited access at a highly competitive rate, we are giving all our customers the opportunity to use the internet on their phone without having to worry about racking up huge bills or working out complicated price structures," said Virgin Mobile managing director Graeme Oxby in a statement.

However, while the 30p per day rate is billed as offering unlimited access, a daily fair use policy of 25MB applies. Customers exceeding this will be charged ?2 for each extra megabyte. Other network operators have similar fair usage policies.

Virgin Mobile said that it has confirmed more than 150 partners to provide content for the mobile portal, including Sony BMG, Sony Pictures, Disney, Hallmark, Universal, EMI, Warner Music Group, Glu and EA.

Source.

[AnthonySterling]

However, while the 30p per day rate is billed as offering unlimited access, a daily fair use policy of 25MB applies. Customers exceeding this will be charged ?2 for each extra megabyte.

What are the general feelings on services advertised as unlimited which are quite clearly limited?

Personally I think the ASA should intervene, more so on cases like this, where the advertiser would then go on to profit immensely when said limit is passed.

[wellofsouls]

What are the general feelings on services advertised as unlimited which are quite clearly limited?

Personally I think the ASA should intervene, more so on cases like this, where the advertiser would then go on to profit immensely when said limit is passed.

I'd call that CHEATING :shiftyninja:

[acnpt]

I like the idea of this :)

Sounds like it is per day, and you don't have to sign up for a month. I find some days I can spend plenty of time on mobile internet, and other days none.

I think advertising it as unlimited is slightly bad, however it will be enough for most people and everyone should read the small print!.

[JoeC]

I think the "unlimited" advertising is really disgraceful. 25mb isn't THAT much for the net now, you just need to go to a site with a couple of large images and you're seeing 5+% of your bandwidth walk out the door in seconds.

My phone from O2 has "unlimited" data, but the cap is 3gb for a month, which is a lot more forgiving than 25mb a day.

[StealMySoda]

I don't understand how it can be billed as unlimited. It's disgraceful. Sounds like a pretty bad deal to me. It's like their 'unlimited' mobile broadband is capped at 10gb month. 10gb =/= Unlimited.

[Richard Hammond]

They use the same loophole they do for their broadband.

[Mike]

I think the "unlimited" advertising is really disgraceful. 25mb isn't THAT much for the net now, you just need to go to a site with a couple of large images and you're seeing 5+% of your bandwidth walk out the door in seconds.

My phone from O2 has "unlimited" data, but the cap is 3gb for a month, which is a lot more forgiving than 25mb a day.

the problem is, you can go over 25mb a day so there isn't really a limit, except your wallet, i dont think any mobile provider has truly unlimited data mainly because the mobile networks aren't made for large data transfers so they have to stop people using mobile internet like they would a standard internet connection

[Nicholas-c Veteran]

i have unlimited on a contact with o2

30p p/d isn't bad :)

[Digitalx]

edit* sorry read it wrong lol

[Echilon]

Even for EDGE, ?10 per month doesn't seem particularly cheap to me, even if it were unlimited.

[Dc'1]

What are the general feelings on services advertised as unlimited which are quite clearly limited?

Personally I think the ASA should intervene, more so on cases like this, where the advertiser would then go on to profit immensely when said limit is passed.

How many websites a day do you have to go on, on your phone, to go over 25mb.

[+Warwagon MVC]

until you go over the hidden cap and they rape you up the ass.

[troist]

On my Vodafone contract I pay ?10 a month for "unlimited" internet, and get 500MB, so Virgin are actually giving a fairly good deal since I basically pay 33p a day for 16.7MB, and I have to pay every day for that whether I use it or not (I generally do use it a lot though).

I never really go over it though, 500MB is enough, although I do wish they wouldn't advertise it as "unlimited".