Smartphone Platform Market Share
74.6 million people in the U.S. owned smartphones during the three months ending in April 2011, up 13 percent from the three-month period ending in January 2011. Google Android ranked as the top operating system with 36.4 percent of U.S. smartphone subscribers, up 5.2 percentage points. Apple also gained share, capturing the #2 position with 26.0 percent of the smartphone market. RIM ranked third with 25.7 percent share, followed by Microsoft (6.7 percent) and Palm (2.6 percent).
Android — the biggest and almost only winner of all the platforms — grew a whopping 1.7% during the month of April, taking the popular OS from 34.7% to 36.4% of the market. Now in second place, iOS went from 25.5% at the end of March to 26% in April, growing 0.5%. While not a huge jump, this growth was enough to finally overtake RIM’s Blackberry, which dropped a massive 1.4%, going from 27.1% to 25.7%.
In the single-digit category, Windows Phone/Mobile and WebOS weren’t able to stop the year-long bleeding. Microsoft’s platforms got even closer to death during the month of April by losing 0.8% of the market, dropping from 7.5% to 6.7%. If Microsoft is not able to quickly turn around this sinking ship, we could very well see Windows Phone/Mobile drop below 5% over the coming months.