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Samsung mocks iPhone 5 with new "waiting in line" ads


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#1 Boz

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Posted 20 September 2012 - 05:13



Quote


In a now-familiar marketing tactic, the company is satirizing Apple fanboys as clueless sheep. The ad above, set in front of Apple-like stores in New York, San Francisco and Los Angeles, presents such diehards as easily impressed (“The headphone jack is going to be on the bottom!”), dumb (“I heard the connector is going to be all digital. What does that even mean?”) and entitled (“All I’m saying is that they should have a priority line for people who’ve waited five times…”)
The ad also calls out Apple’s controversial Lightning connector: “I heard you have to have an adapter to use the dock on the new one,” someone complains. “Yeah yeah, but they make the coolest adapters.”
As usual, the consumers who buy the Galaxy S III are presented as secure people who think for themselves. One such buyer is also shown waiting in line, but he’s holding a spot for someone else. Who? His parents. Ouch.


http://mashable.com/...ne5-fanboys-ad/


LOL.. I gotta say.. these are always funny..


#2 virtorio

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Posted 20 September 2012 - 05:19

Article about the ad already on the front page
http://www.neowin.ne...rs-in-new-tv-ad

#3 +Seahorsepip

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Posted 20 September 2012 - 05:21

LOL Apple is not going to like this :p

#4 Subhadip

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Posted 20 September 2012 - 05:28

I wonder if Apple has a patent on portraying Apple customers as dimwitted? (Referencing those awful Genius ads)

#5 Dane

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Posted 20 September 2012 - 10:57

Is the Galaxy S3 really good? I have an iPhone 4 and my upgrade is in march. For me it's between the iPhone 5 and galaxy s3 or 4 if its out. Something about the S3 gets my attention.

#6 Audioboxer

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Posted 20 September 2012 - 14:19

I laughed at this advert, I can also imagine how furious it will make many.

#7 vetneufuse

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Posted 20 September 2012 - 14:23

View PostAudioboxer, on 20 September 2012 - 14:19, said:

I laughed at this advert, I can also imagine how furious it will make many.

you mean, the people who are waiting in line to get the new iPhone or have in the past? :laugh:

#8 Osiris

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Posted 20 September 2012 - 14:24

I think its a good tongue in cheek approach

#9 +littleneutrino

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Posted 20 September 2012 - 14:25

even though i do not agree with direct slander advertisement i think this is funny.

#10 2xSilverKnight

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Posted 20 September 2012 - 14:29

Well the ad is absolutelly right about a lot of things.

#11 .Neo

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Posted 20 September 2012 - 14:40

It's even funnier how most answered "iPhone (5)" when Samsung Mobile USA asked about people's smartphone of choice on their own Facebook page. Hilarious!

#12 vetneufuse

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Posted 20 September 2012 - 15:06

View Post.Neo, on 20 September 2012 - 14:40, said:

It's even funnier how most answered "iPhone (5)" when Samsung Mobile USA asked about people's smartphone of choice on their own Facebook page. Hilarious!

eh about as funny as the Pepsi and Coke facebook pages with people posting "you drink this crap?!" and "soda kills you!" to everything the companies post...

#13 SMELTN

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Posted 20 September 2012 - 15:32

As an iPhone owner every year and a person who stood in line last year for one and will again tomorrow morning at 6am.. I find this commercial GREAT!! Love it and very smart by Samsung. Honestly if this is shown on primetime TV some people will choose the S3 over the iPhone 5.

#14 OP Boz

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Posted 20 September 2012 - 15:46

View PostDane, on 20 September 2012 - 10:57, said:

Is the Galaxy S3 really good? I have an iPhone 4 and my upgrade is in march. For me it's between the iPhone 5 and galaxy s3 or 4 if its out. Something about the S3 gets my attention.

It's an amazing phone.. I still prefer Galaxy Nexus because I love pure Android but Galaxy S3 is definitely the best and most feature packed smartphone on the market and it will get Jelly Bean shortly as well so all the benefits of Google Now and other cool stuff will make it even better. It's super thin, battery lasts long, very fast and display is simply breathtaking.

#15 +McKay

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Posted 20 September 2012 - 15:48

View PostBoz, on 20 September 2012 - 15:46, said:

It's an amazing phone.. I still prefer Galaxy Nexus because I love pure Android but Galaxy S3 is definitely the best and most feature packed smartphone on the market and it will get Jelly Bean shortly as well so all the benefits of Google Now and other cool stuff will make it even better. It's super thin, battery lasts long, very fast and display is simply breathtaking.

My friend flashed his GS3 with Jelly Bean "SuperNexus" ROM, and its fantastic.