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Why Android really is the new Windows


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#1 Asrokhel

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Posted 15 November 2012 - 14:07

Summary: The figures don't lie: Android not only has almost three-quarters of global mobile device sales, but it's outselling PCs too. So the Linux-based OS is the new Windows, not only due to its ubiquity, but because it represents a key aspect of Windows that Microsoft is throwing away: openness.

Analyst figures can be a dry affair, but sometimes they're so stark that they make the future a bit clearer. That's the case with the mobile sales numbers that came out of Gartner yesterday.

It seems that Android really is the new Windows. By extension, that means Linux — on which Android is based — is currently whipping ten shades out of Microsoft and indeed everyone else. How times change.

Gartner's figures cover mobile device sales in the third quarter of this year. Android has gone into overdrive: unit sales more than doubled year-on-year to 122.5 million, and the platform has a market share of 72.4 percent, up from 52.5 percent a year before. That's in mobile devices, not just smartphones.

Apple's iOS is in second place, with quarterly device sales up from 17.3 million to 23.5 million, but its market share down from 15 percent to 13.8 percent. Other mobile OSes are all in the single digits, from RIM's 5.3 percent share down to Microsoft's 2.4 percent.

Now compare this data with what Gartner said a month ago about PC shipments in the same quarter. The grand total for Q3? 87.5 million units. A year-on-year drop of 8.3 percent, since you ask.

In other words, Android device sales have an almost 3:2 ratio compared with PC shipments — and remember that shipments are always greater than sales (unless the product sells out). At this rate, the ratio will be 2:1 within a quarter or two.

Ouch

Caveats apply, of course, but I don't think any are major enough to provide an alternative explanation for this trend. Maybe people delayed PC-buying decisions in anticipation of the Windows 8 launch? Microsoft's upgrade programme cancels out this theory to some degree. Also, this is the back-to-school quarter.

No, this is a real trend. And before you go, "Ah, but smartphones and PCs are not the same thing", well, for many people they are. Think of all those in emerging markets who have never owned a PC and never will. They're increasingly getting their windows on the web — which is the real winner here, in some respects — through handsets and tablets.

Even in the so-called developed world, these devices are usurping the PC for many functions, from web browsing to communications, and even for light document editing.

And Android is winning, on cost and (drum roll) on openness.

Open for business

Why openness? Because there are many app stores out there for Android, and because apps can even be loaded without getting it via a marketplace at all. You and I in the US and Europe may not ever venture outside the confines of Apple's App Store and Google's Play Store, but believe me, the alternatives are out there and heavily used, particularly in countries such as China and Russia.

You know what's funny about this? Android is winning, partly because it represents what Windows used to represent: flexibility.

It may seem a bit unfair to say "used to" there, but it's really not. Microsoft has been very clear that starting with Windows 8, it now wants to control its app ecosystem Apple-style.

It's correct in calculating that this will lead to a higher standard of app, but it's wrong if it thinks this will give it any kind of edge against Apple (which offers the same deal but is far further down the road in terms of building an ecosystem). It's also utterly deluded if it thinks most people care about the "uncontrolled" nature of Android.

The desktop won't go away — it's still needed for many types of content creation, and that will stay the case for a long time yet. But the smartphone and the tablet are computers too, and in the overall picture, Android is taking over the world.












http://www.zdnet.com...ows-7000007450/


#2 MarkusDarkus

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Posted 15 November 2012 - 14:12

To all those who laughed when I said 2012 is the year of linux.......

They're liars coz I never said that. :p

#3 Muhammad Farrukh

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Posted 15 November 2012 - 14:14

No.


Edit

By the way, thats one of the most stupidest articles in recent memory

#4 Gaffney

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Posted 15 November 2012 - 14:15

Why is probably won't be the new Windows:
-Fragmentation.
-Lots of potential competition.
-Patent issues.
-Might have already peaked in terms of sales.


Android hardware producers:
-Samsung are the company dominating the sales, their Android phones are a big part of their revenue but not the majority of their $247bn revenue.
-HTC the second biggest get the majority of their revenue from Android sales, they are struggling to get over $10bn of revenue.

Windows hardware producers:
-HP get the majority of their revenue from windows hardware, revenue of $127bn.
-Dell get the majority of their revenue from windows hardware, revenue of $63bn.
-Intel $54bn

#5 seta-san

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Posted 15 November 2012 - 14:16

if if this is true the trend will be easily reversible if tablets make themselves obsolete as quickly as I think they will. If they are on an upgrade schedule close to cell phones than it's anybodies game at any time.

#6 YouSuck

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Posted 15 November 2012 - 14:21

No.

Why is probably won't be the new Windows:
Fragmentation.
Lots of potential competition.
Patent issues.
Might have already peaked in terms of sales.

Also your sale figures, a teenager will maybe get a computer every 5 years, some longer and some shorter. A family may have one computer but could have 2,3,4+ android devices. So you can't directly compare the sales directly of mobiles and PC's. A slightly more fair comparison would be android tablets to Windows.


(Y)

#7 Crimson Rain

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Posted 15 November 2012 - 14:23

I know why 99% people around me use Android: easy to pirate. Go figure.

#8 selphj

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Posted 15 November 2012 - 14:23

Sorry android, not happening. Windows is still Windows. Everyone still wants a PC, they still want it to be Windows. Businesses aren't throwing them out to buy tablets. They are adding tablets into a dominent Windows infrastructure. Android devices are just an additional thing people buy now. Just like when Microwaves came out. You didn't throw out your old oven. It just gave you more flexibility.

#9 Detection

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Posted 15 November 2012 - 14:30

I know why 99% people around me use Android: easy to pirate. Go figure.


Yea and as if windows is any more difficult


Android would / will never be a PC OS, it would be horrendous, its bad enough on a tablet at times

#10 MDboyz

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Posted 15 November 2012 - 14:45

Maybe that analyst should get off his butt and join the work forces. He will see himself surrounding with Windows OS.

#11 +SharpGreen

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Posted 15 November 2012 - 14:54

Why is probably won't be the new Windows:
-Fragmentation.
-Lots of potential competition.
-Patent issues.
-Might have already peaked in terms of sales.


Android hardware producers:
-Samsung are the company dominating the sales, their Android phones are a big part of their revenue but not the majority of their $247bn revenue.
-HTC the second biggest get the majority of their revenue from Android sales, they are struggling to get over $10bn of revenue.

Windows hardware producers:
-HP get the majority of their revenue from windows hardware, revenue of $127bn.
-Dell get the majority of their revenue from windows hardware, revenue of $63bn.
-Intel $54bn


That fragmentation bit is BS. None of the top 4 mobile OSes have 100% of the user base using the latest version, yet Android is the only one who gets crap for it.

#12 Luis Mazza

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Posted 15 November 2012 - 15:00

Why is probably won't be the new Windows:
-Fragmentation.
-Lots of potential competition.
-Patent issues.
-Might have already peaked in terms of sales.


Android hardware producers:
-Samsung are the company dominating the sales, their Android phones are a big part of their revenue but not the majority of their $247bn revenue.
-HTC the second biggest get the majority of their revenue from Android sales, they are struggling to get over $10bn of revenue.

Windows hardware producers:
-HP get the majority of their revenue from windows hardware, revenue of $127bn.
-Dell get the majority of their revenue from windows hardware, revenue of $63bn.
-Intel $54bn


You should know that past performance doesn't equal future performance.
In other words... The future is not today.Predictions are much more complex than that...

#13 Neu B

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Posted 15 November 2012 - 15:04

LOL. Someone is full of crap

#14 ThePitt

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Posted 15 November 2012 - 15:05

speaking of fragmentation, look at w$, they have at least 3 'environments' right now with their brand "new" OS. One for tablets, one for desktop and one for phones. They cant see each other properly, only in the "cloud". And if they can share something between, need a "proxy" program, which makes the compatibility useless by definition. In the other hand, Android EVERYTHING is transparent, where it shares in between without need anything else more than a cable or an ip. Nothing proxy like itunes and yet another thing that m$ copy from apple (oh great idea!).
Android would grow up more than they think, not only with the 3rd quater of the market but just like everything. And remember, its OPEN SOURCE and FREE.

#15 ahhell

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Posted 15 November 2012 - 15:08

This is nonsense right from the summary.

"The figures don't lie: Android not only has almost three-quarters of global mobile device sales, but it's outselling PCs too. So the Linux-based OS is the new Windows, not only due to its ubiquity, but because it represents a key aspect of Windows that Microsoft is throwing away: openness."

ZDNET living up to it's usual garbage standards. :s



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