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Can Robert Downey Jr. save HTC?

11 posts in this topic

Posted

downeyjr.jpg?w=618

 

HTC has signed Robert Downey Jr. to star in a global marketing deal at a $12 million cost, according to a report from Bloomberg. The Taiwanese handset vendor posted net income of less than $3 million in Q1 2013. HTC would be committing to the pricey marketing campaign at a time when sales of the Samsung Galaxy S4 are widely speculated to be slowing down shockingly soon after its spring launch. Apple

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Posted

Hmm.. Well they can't do any worse.

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Posted

HTC - it'll stop you being a gun wielding heroin abuser! ;)

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Posted

I'm not sure anything can save them at this point.

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Posted

I'm not sure anything can save them at this point.

Maybe, but I would start with a new management and see how it goes. They make good products, they just need to focus....

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Posted

He should appear as Kirk Lazarus and take stabs at Samsung.

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Posted

They make good products....

That's debatable.

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Posted

That's debatable.

welll you could argue that about any product manufactuerer...

 

They've been a successful company who were in the smart phone before they were even called smart phones, they've just failed to innovate and invest correctly in marketing and building strategic partnerships in recent years.  Their move to position the company as largely Android based has also fallen over with heavy competition from Samsung.

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Posted

In before "posted using Twitter for iPhone."

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Posted

...but he is .. Iron Man. 

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Posted

The HTC One is the best product they have made so far and is arguably the best Android phone out there (if you don't need to swap batteries).  I think they could be on their way but they need to put out another great product next time around or else this was just a fluke and they will crash and burn.

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