Sony Computer Entertainment began its PSP television campaign in Japan today, getting the PSP message onto the airwaves for the first time. We had the IGN Japan PSX unit (we haven't thrown it away... yet) set to record during the Friday night broadcast of Princess Mononoke and were able to capture the ad, along with a completely unrelated Ratchet & Clank 3 ad. We've uploaded both ads to our servers.
Video: First PSP Commercial
News source: ign.com