Mozilla: 77% of Brits don't know about browser ballot screen

Mozilla commissioned a YouGov study recently that found over three quarters of the UK are unaware of the upcoming browser choice ballot.

Microsoft said last Friday that it will begin external testing of a browser ballot screen for European copies of Windows XP, Windows Vista and Windows 7 this week. The software update will be offered as an automatic download through Windows Update for Windows XP, Windows Vista and Windows 7 users. Users who currently have Internet Explorer selected as the default browser will see an introductory screen providing them with information about the update. If Internet Explorer was “pinned” to the Windows 7 taskbar, the browser choice screen software update will automatically unpin it.

Mitchell Baker, Mozilla’s chairman, and chief executive John Lilly both welcomed the changes that Microsoft has made. "It’s an important choice because the Web browser has become one of the most critical and trusted relationships of our modern lives," the pair explained in a joint statement. "We believe that the Browser Choice screen is an important milestone towards helping more people take control of their online lives — and we hope for the conversation to become broader and deeper."

In July 2009, Microsoft proposed a ballot screen to allow users to pick their default browser in Windows XP, Vista and 7. The European Commission accepted Microsoft's plans in December 2009 after the software giant agreed to randomize the ballot screen due to several complaints from rival software companies. The agreement marked the end of the "browser wars" after Opera originally filed a complaint with the EU in 2007. The European Union originally accused Microsoft of anti-trust violations back in January 2009.

Microsoft said it plans to begin a phased roll-out of the update across Europe the week of March 1. The update will affect as many as 195 million people in 32 European countries.

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warwagon said,
Well the fact that Opera is last on the list, I can see them going throwing a hissy fit about that.

The list is not static.

dhan said,

The list is not static.

They still made the list of top 5 browsers. No one I know uses Opera, (because it's rubbish) and statistcally browser usage shows the majority of the world that don't have Internet Explorer as their default, don't use it either

akav0id said,
They still made the list of top 5 browsers. No one I know uses Opera, (because it's rubbish) and statistcally browser usage shows the majority of the world that don't have Internet Explorer as their default, don't use it either
Opera isn't rubbish, and your comment has no relevancy to the point. The list is randomized.

"It’s an important choice because the Web browser has become one of the most critical and trusted relationships of our modern lives,"

Such drama from the little browser that could.

When I think of "the most critical and trusted relationships" of MY life, what I use for a web browser doesn't really come into play very much. Maybe I'm just old fashioned but I put more value on interpersonal relationships.

C_Guy said,
"It’s an important choice because the Web browser has become one of the most critical and trusted relationships of our modern lives,"

Such drama from the little browser that could.

When I think of "the most critical and trusted relationships" of MY life, what I use for a web browser doesn't really come into play very much. Maybe I'm just old fashioned but I put more value on interpersonal relationships.

Emphasis on *one of*.

Edited by Kirkburn, Feb 23 2010, 5:24pm :

77% of brits dont give a flying monkeys arse tbh they use what they use and arnt tech savvy so is this any surprise they dont know?

Fubar said,
77% of brits dont give a flying monkeys arse tbh they use what they use and arnt tech savvy so is this any surprise they dont know?

+1 :D

If people have been using IE, they will continue to use IE. All their settings are there and they are most familiar with it.

Xilo said,
If people have been using IE, they will continue to use IE. All their settings are there and they are most familiar with it.
This doesn't make sense. How then would non-IE browsers be increasing in usage, if not by user choice?

What I don't really like the sound of is how this seems to hijack the user's computer, and Mozilla is a-ok with it. Firefox got where it is today thanks to people being able to use it side-by-side with IE, making those comparisons, and developing a preference. This seems to be about *replacing* IE with whatever browser you choose, without even having a checkbox somewhere giving users the option to keep IE as well if they happen to click on, say, Chrome.

I'd say I'm most disappointed in Mozilla of all the developers in this case. Though in the beginning I was on the hate train for Opera's crybaby hissy fits that escalated this crap, I used Mozilla as an example of a group proving that significant market share could be earned with effort and a quality product. But Mozilla has been all gung-ho about this whole thing, voicing their own criticisms of Microsoft, and most amusingly:

Free? Seriously? I mean, did anyone look at the brief description of Firefox in that screenshot? They made it a point to say it was free? They're ALL free. Ugh.

99% of Brits think all rulings that come from the European Union are Bull**** Just a bunch of M.E.P's trying to justify their existence.

But this will hopefully get some people on IE6 and IE7 to upgrade to any newer browser. And I'm sure we can all agree that's a good thing :)

mad_onion said,
But this will hopefully get some people on IE6 and IE7 to upgrade to any newer browser.

Not really, since most of those using IE6 are using either windows 98 or Windows 2000 and the ballot screen isn't being delivierd to those platforms ;)

akav0id said,

Not really, since most of those using IE6 are using either windows 98 or Windows 2000 and the ballot screen isn't being delivierd to those platforms ;)

What? But the market share of 98/2000 is less than 1% and yet 20% of people are using IE6.....

So basically Mozilla state that 77% of the British EU (End Users) is not aware of the ballot screen… It’s not that they are thick it’s just down to not being educated when it comes to the Internet… 66% of people just use Twitter and Facebook and do not bother with other aspects of the Internet. They do not understand what happens outside Facebook and Twitter; they never update their hardware or software which runs their hardware. If their computer breaks they complain to Dell or wherever they got their computer from. You could say it’s down to arrogant End Users.

Not sure if I missed this in the article, but it looks like the ballot screen is live now for anybody (at least in the EU) to see. http://www.browserchoice.eu

On the original topic, I agree. Who cares how many people know it's coming. 100% of people will know about it fairly soon :)

23% is a huge figure for something that Joe Blow has real no reason or right to know about. If you didn't read tech news why would you know? It's not the sort of thing I find myself talking about with my non tech savvy mates to be honest.

That figure will jump once it's actually released. It'd be like asking the general public what the differences between WM7 and the iPhone OS are, assuming they even know about WM7 to begin with.

This seems rather silly to be honest. Why would they expect general users to know about something like this at this point unless they followed tech news? They'll know what it is when they see it, and that's all that matters...

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