New Windows Phone TV ad pits Nokia against Samsung

Microsoft's Ben Rudolph (aka @BenThePCGuy) is at it again in the newest Windows Phone TV commercial that Microsoft has just uploaded to YouTube. Like his previous videos promoting the Windows Phone platform, Rudolph is letting people on the street check out a Windows Phone against that of the competition.

In this newest video, which will be broadcast during the "March Madness" NCAA basketball tournament this week on CBS and ESPN, Rudolph has a Nokia Lumia 920, with its PureView camera, that he pits against a couple's Samsung Galaxy S III. Specifically, he takes pictures of the couple at night with both cameras.

You can pretty much guess what the outcome will be with this challenge as the Lumia 920's camera blows away the one in the Samsung Galaxy S III thanks to the PureView's better image capture technology when used at night. The couple didn't win the $100 that Rudolph dangled in front of them but they did get to keep the Lumia 920.

These TV commercials continue to be perhaps the most effective of all the Windows Phone ads in terms of making the OS look and operate differently, and in many ways, better than Android and iOS.

Source: Windows Phone blog

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17 Comments

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You mean like install both OS on single core and low memory to see which one still working smoothly?

Kalint said,
how about they pit each other software wise. Samsung auto wins.

Kalint said,
Sure, you can put that under the category of "worth writing malware for".

Is that because Galaxy owners are easy targets for malware?

The "Low Light" setting which was added a little bit ago does wonders to dark pictures for the GS3. While it might not be as bright, it makes it looks more natural as to what it really is, instead of some studio lit up picture.

Yeah...like she would actually switch just because it took a brighter picture. I mean, you could just buy a better camera if that is what is important. Windows Phone, great camera but everything else isnt all that great.

TechieXP said,
Yeah...like she would actually switch just because it took a brighter picture. I mean, you could just buy a better camera if that is what is important. Windows Phone, great camera but everything else isnt all that great.

No, camera aside, it's also a great OS...

TechieXP said,
Yeah...like she would actually switch just because it took a brighter picture. I mean, you could just buy a better camera if that is what is important. Windows Phone, great camera but everything else isnt all that great.

you do know that once you get past quite a small amount of geeky folks and then the outer fringe tech lovers - most people don't care if a few apps aren't available, but would actually benefit more from the cleaner design of windows phone OS and its ease of use, along with its fluid ui and simplified cloud integration (I'm still surprised when I see many friends saying "lost phone, send numbers plz" on FB, owners of android or iOS phones - WP saves all contacts to your Microsoft ID account by default, along with text messages, pictures, documents).

Once you get into the big selling numbers, its all about advertising and how well its penetrated into the public consciousness to become 'cool' - most people have zero clue about the stuff that is argued about on sites like this, they buy because its cool - and adverts like this will help - yes.

TechieXP said,
What? Samsung would kill Nokia

Insanity. My very first Windows phones were Samsungs, the Focus and Focus S. Those thing felt like cheap toys. A galaxy in no way could survive against a Lumia

alwaysonacoffebreak said,
There wouldn't be a single piece of the Samsung left We're talking about Nokia here..

Between the old Nokias and the Lumia crushing that Surface, Nokia really hasn't changed Samsung would get wrecked in a fight.

alwaysonacoffebreak said,

Guess you're pretty new to "Nokia jokes" huh?


And the tech industry too if he thinks Samsung's phone build quality would survive against Nokia...

TechieXP said,
What? Samsung would kill Nokia
Nha, you can break a window with a Lumia. Samsungs are easy to break compared to that.