Twitter #music launches online and as iPhone app

After dropping hints last week of an imminent launch, Twitter has finally announced its new #music service. Launching on the web and as an iPhone app, the company says that Twitter #music "will change the way people find music". But how? 

The service tracks user activity across the Twitter network to gauge the most popular music, and to help emerging artists to gain more attention. It also helps users to see what music their favourite artists are listening to by bringing their music-related Twitter activity to the fore; if you check out an artist's profile in the app, you'll see other artists that they follow, along with songs by those artists. 

The music itself isn't provided by Twitter; rather, it's linked to three sources: iTunes, Spotify and Rdio. If you're using the app on your iPhone, you'll hear previews by default through iTunes, but if you're a Spotify or Rdio subscriber, you can easily listen to the full tracks by signing in and connecting your account. Twitter says that it's looking at adding further music providers in the future, but for now, you'll have to make do with those three options. Whichever service you use, you'll be able to listen within the #music app itself, rather than having to switch back and forth between apps. 

The app is designed around four sections: Now Playing, Suggested, Popular and Emerging. The first two of those are based on the music favoured by the people that you follow; the latter two are based on data from across Twitter as a whole. 

The #NowPlaying view in the app helps you to easily find songs that have been tweeted by the people and artists that you follow on Twitter: 

To find the music that someone you follow listens to, you can search for their profile and then tap one of the listed artists, or hit the Play button to listen to everything: 

When you discover music that you want to share with your own followers, tap the spinning disc icon in the corner to open up the player; the new tweet icon at the upper right enables you to share from there: 

The company says that "Twitter and music go great together", adding that "artists turn to Twitter first to connect with their fans". Time will tell whether music fans will find the service as useful as it seems in theory, but if this all appeals to you, the good news is that you won't have to wait long to try it out. 

The Twitter #music app launches for iPhone in the App Store today, while the web version will be rolling out over the next few hours at music.twitter.com. For now, the service is limited to only a handful of countries: the US, Canada, the UK, Ireland, Australia and New Zealand. Twitter promises that more countries will be added in time, and that an Android app is in development too. 

Source and images: Twitter Blog

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16 Comments

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It seems like I'm replying to myself! But... it's out now on the App Store, used it a little to test at work and it seems okay actually. Proper test over the weekend!

So what do I do to get this on my iPhone? Is it within the Twitter app? There's nothing in the App Store and if I go to the URL on my iPhone it says...

#music

Be Back Soon

Click to try again

So I guess maybe it's just not rolled out here yet (although it's working on the PC)

DarkNet said,
Really? I do. Just think about how they have trending topics and how that could be useful in music.

I still do see the relevance.. Topics are community driven, even if trending or they're sponsored. Why wouldn't they just earn the marketing revenue off letting spotify or amazon or iTunes sponsor a song trend?

This is a way fro Twitter to get more paid sponsored tweets from the music industry. Not everyone has Spotify, Rdio or iTunes.

I for one only use Spotify and I buy from Amazon. But my brother uses Pandora.

I use Spotify, guess what, I don't have Facebook. Spotify works even better if you have it connected to your Facebook and your friends are using it.

I follow people with great taste in music on Twitter. This is a means of getting a suggested songs, by looking at my Twitter followers.

You're being funny, right?.

I don't see Xbox Music on Android or iPhone. So far iTunes, Spotify and Rdio make the most sense. The only logical next step would to add Pandora and or Slacker Radio; not Xbox Music.

Why is it funny? I don't have or use an iPhone so Twitter is missing out on a customer. It's not like it's difficult to make apps for WP or Win8.

DarkNet said,
You're being funny, right?.

I don't see Xbox Music on Android or iPhone. So far iTunes, Spotify and Rdio make the most sense. The only logical next step would to add Pandora and or Slacker Radio; not Xbox Music.


Xbox Music is going to be cross-platform as well... did you not see the intro video?

j2006 said,

Xbox Music is going to be cross-platform as well... did you not see the intro video?

I understand that it will be. But then again Office was supposed to be released by March for Android and iOS. That never happened. Let's not talk about vaporware and let's talk about music platforms people (as a whole) actually use. You can't tell me that more people use Xbox Music over Pandora or Slacker Radio.

j2006 said,

Xbox Music is going to be cross-platform as well... did you not see the intro video?

If its as god awful as the Windows 8 version, no thanks