Posted 16 February 2013 - 00:01
Made first trip to a MS Store at the mall today. Very well done. Nice and antiseptic like Apple Stores only more color and Xbox walls.
A whole lot more foot traffic than I expected in the 20 mins I browsed and played around. Windows Phones got the most attention. Large AIO touch PCs second most, and third Surfaces that got lots of hands on, especially the touch cover.
People stayed with the phones, women were really into the touch screens but like Surface, after the initial hook, didn't seem to hang with it long.
Anyway, Windows 8 definitely gets people's attention with touch. But people just scroll around and don't do much. I think Microsoft has a winner with the look & feel. Just need more substance.
Went to Microcenter after, bustling. Anyone who thinks big rigs, geeks, and the Desktop Environment are on the way out are out of touch. Seeing how people are attracted to Windows 8, but it just doesn't do a whole lot after the initial impression leads me to believe Microsoft really needs to get is app act together. Release a Zunes 8 middleware, get more apps, games, whatever that run in Modern UI, well.
And I think it was a Mistake for MS to alienate so many geek types. They really should throw them a bone and get them on board.
Actual software and apps aside though, MS did a great job with the store, and the foot traffic is definitely there.