Apple's iWatch reportedly goes into production in summer 2014, features a round design

A new report from analyst Brian Blair of Rosenblatt Securities (via MacRumors) is claiming that Apple will design their smart watch, dubbed the iWatch, in a similar way to Motorola's 360 with a round display. While the design may be similar, Apple's iWatch will be slimmer than the Moto 360, according to Blair. 

Production of the iWatch will begin in July with Apple aiming to produce 21 million units within the second half of 2014. In the first quarter of 2014, Samsung shipped 700,000 smart watches meaning that Apple's goal of 21 million units represents a vast increase on these sales. AppleInsider reports that Apple may turn from Foxconn when manufacturing the smart watch, using Quanta Computer instead. The reason for this may be because Foxconn will be busy producing Apple's iPhone 6 - and other devices potentially

According to Blair's report, Apple may be looking into producing multiple versions of the iWatch with one feature a sapphire crystal display. A report from a KGI Securities analyst - a firm that has a reputation with correct guesses when it comes to Apple - echoes Blair's claims as it would enable Apple to compete with multiple smart watch vendors at different price ranges. 

Source: MacRumors | Image via Gizmorati

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I'm curious to see what's to come. With the acquisition of Beats, Nike dropping the Fuelband thing... I'm willing to bet there will be some interesting partnerships coming up. Apple seems to be in bed with the right folks in order to get the trend moving forward. All that's left is how they execute it.

These "smartwatches" are just gimmicks and won't have any real use for years to come. Unless it comes with some kind of "SmartAssistant" like Cortana to interact with.

There is a lot of love for the Moto360 in this thread.

Is this the same company that will have changed ownership TWICE in 18 months?

Motorola wasn't doing too well on their own... and Google snapped them up.

Fast forward a bit... Google is done with them... and now Lenovo wants them.

The Moto360 looks great... but can we trust it? Motorola can't even manage their own affairs.

But but where will they slap that Apple logo? Unless there is a logo and others can see it how will it sell well? /s

Moto360 looks like an awesome watch but to be honest, I don't see myself ditching my Tissot for these watches

StandingInAlley said,
But but where will they slap that Apple logo? Unless there is a logo and others can see it how will it sell well? /s

Moto360 looks like an awesome watch but to be honest, I don't see myself ditching my Tissot for these watches

The actual watch face could be Apple shaped :p

Actually Apple's formula is very simple and can be seen in all of their hits. It's so obvious that I don't understand why it doesn't get brought up more often in predictions, or--you know--imitated.

They always--always--take an existing form factor/concept. They remove some functionality. They change one thing to a different kind of tech that changes the overall feel of the product.

...that's it. That's all they do.

So look at the Moto watch and say to yourself, what would Apple get rid of, and of what's left, what would Apple replace, and what with?

Honestly I get the feeling there are people at Apple who go through a defined, structured exercise of breaking down a product class into component parts, concepts, and user stories. They then reprioritize the stories, and rebuild the product around those new priorities. If some of the pre-existing components aren't quite right for them, they find alternatives that better suit them. If some aren't needed anymore, they're dropped.

It'd be a fun exercise to try some time, actually.

Joshie said,
So look at the Moto watch and say to yourself, what would Apple get rid of, and of what's left, what would Apple replace, and what with?

Apple would get rid of the hands of time and replace them with a glowing Apple logo that shines brighter depending on what time of day it is.

Enron said,

Apple would get rid of the hands of time and replace them with a glowing Apple logo that shines brighter depending on what time of day it is.

My daughter would love that so much.

Joshie said,
Actually Apple's formula is very simple and can be seen in all of their hits. It's so obvious that I don't understand why it doesn't get brought up more often in predictions, or--you know--imitated.

They always--always--take an existing form factor/concept. They remove some functionality. They change one thing to a different kind of tech that changes the overall feel of the product.

...that's it. That's all they do.

So look at the Moto watch and say to yourself, what would Apple get rid of, and of what's left, what would Apple replace, and what with?

Honestly I get the feeling there are people at Apple who go through a defined, structured exercise of breaking down a product class into component parts, concepts, and user stories. They then reprioritize the stories, and rebuild the product around those new priorities. If some of the pre-existing components aren't quite right for them, they find alternatives that better suit them. If some aren't needed anymore, they're dropped.

It'd be a fun exercise to try some time, actually.

You mean they actually build products people will want to buy? rather than build products based on technological milestones. Interesting concept selling stuff people actually want to use ;-)

glen8 said,

You mean they actually build products people will want to buy? rather than build products based on technological milestones. Interesting concept selling stuff people actually want to use ;-)

They do build products people will want to buy, but they also do the technological milestones thing, like when they touted their 64-bit processor or the 'retina' display.

Enron said,

They do build products people will want to buy, but they also do the technological milestones thing, like when they touted their 64-bit processor or the 'retina' display.

They are the masters of marketing, i'll give 'em that

glen8 said,

You mean they actually build products people will want to buy? rather than build products based on technological milestones. Interesting concept selling stuff people actually want to use ;-)


You say that like it's nothing, but usually their v1s just plain aren't worth it. The first iPhone did absolutely nothing special beyond having a cutting edge mobile browser and a capacitive (rather than resistive) touchscreen. There was no app store. There was no picture messaging. It had less than half the functionality of any WinMo/BB/Palm device of that era, but it had a better mobile web experience and was responsive. That's it. Nothing else.

The first iPod had no support for 95% of the market (it was Mac-only) and had crappy sound quality. It had a wheel for input and a slightly larger display and didn't look like a pager. Smashing success.

Joshie said,

You say that like it's nothing, but usually their v1s just plain aren't worth it. The first iPhone did absolutely nothing special beyond having a cutting edge mobile browser and a capacitive (rather than resistive) touchscreen. There was no app store. There was no picture messaging. It had less than half the functionality of any WinMo/BB/Palm device of that era, but it had a better mobile web experience and was responsive. That's it. Nothing else.

The first iPod had no support for 95% of the market (it was Mac-only) and had crappy sound quality. It had a wheel for input and a slightly larger display and didn't look like a pager. Smashing success.

and yet those two products alone not only saved the company from bankruptcy, it made them one of the most valuable companies in America

The trick for Apple is going to to be to design something that people will actually wear. So far the Samsung watches and most of the Android watches have only appealed to tech users. Moto touched briefly on the luxury idea, but the smart watches really need a touch fashion in them. I think this is where Apple might have an edge. Also the UI is the other thing, so far on the Samsung watches the reviews haven't been great in regards to the UI or the built in OS. Basically Apple right now is entering a market similar to the iPad market a few years back. A lot of people didn't want tablets or think they didn't need them.

A copycat me-too watch that apparently rips off the Moto 360's design.

But let me guess. Standard Apple fan cliche response: "But they will do it better!!!!!"

And this whole thing just reeks of shill journalism.

Take the most interesting Smart Watch design from Motorola, say Apple going to do that (rip off), say it's going to be "slimmer". Whatever the hell that is supposed to mean.

All the info comes from yet another investment company that wants to sell you stock in Apple.

Post it and hide behind a few <rumor> tags. And you got our click-bait for the day, and you get to promote Apple based on pure vapor!

Ozood said,
A copycat me-too watch that apparently rips off the Moto 360's design.

But let me guess. Standard Apple fan cliche response: "But they will do it better!!!!!"

As a collector of watches, I can show you the similarities in all the pieces I own. The car I drive in my avatar is also very similar under the hood to many cars on the road. This computer I'm typing from is also very similar to the brand I see over there in corner......

Ozood said,
And this whole thing just reeks of shill journalism.

Take the most interesting Smart Watch design from Motorola, say Apple going to do that (rip off), say it's going to be "slimmer". Whatever the hell that is supposed to mean.

All the info comes from yet another investment company that wants to sell you stock in Apple.

Post it and hide behind a few <rumor> tags. And you got our click-bait for the day, and you get to promote Apple based on pure vapor!

Calm down before you overexert yourself. It's a watch dude!

JHBrown said,
As a collector of watches, I can show you the similarities in all the pieces I own. The car I drive in my avatar is also very similar under the hood to many cars on the road. This computer I'm typing from is also very similar to the brand I see over there in corner......

Logic means nothing to Apple haters.

So?

The point is that whenever AND I MEAN WHENEVER some product comes out that remotely resembles in the most vague way an Apple product, the little army of iShills will descend on it with self-righteous disdain and deem it a ripp-off of some Apple product and go into a blind rage over how companies cant come up with their own ideas.

And even this being a rumor, like clockwork, it's all "I cant wait to see what Apple comes up with" gushing.

Where are all of the guardians of design that should be here flaming the whole idea of a round watch coming from Apple seeing that Motorola got there first? No "start your photocopiers" jokes? No talk of Apple using the R&D department at Moto to come up with ideas?

Knowing Apple, they would even be meeting with their lawyers to sue Moto if it was the other way around.

Ozood said,
A copycat me-too watch that apparently rips off the Moto 360's design.

But let me guess. Standard Apple fan cliche response: "But they will do it better!!!!!"

The thing is apple usually do, do it better

remember music before iTunes
remember phones before the iPhone
remember tablets before the iPad

hell, remember ultrabooks before the macbook air! oh and don't get me started with the App Store (public domain anyone?)

you see, the thing is, everyone beats down on apple....yet how many OEMs do you see releasing really good products? Sony are ditching the PC line, HP are struggling with profits, you show me a 'OMG I must have that' product from dell or lenovo which isn't either the same, or higher priced than apple. I specced a top of the line XPS and it was more than a retina pro.

Apple will release a watch, fair enough.......but will anyone release a better one? I'm all for competition, bring it!

glen8 said,

The thing is apple usually do, do it better

remember music before iTunes
remember phones before the iPhone
remember tablets before the iPad

hell, remember ultrabooks before the macbook air! oh and don't get me started with the App Store (public domain anyone?)

you see, the thing is, everyone beats down on apple....yet how many OEMs do you see releasing really good products? Sony are ditching the PC line, HP are struggling with profits, you show me a 'OMG I must have that' product from dell or lenovo which isn't either the same, or higher priced than apple. I specced a top of the line XPS and it was more than a retina pro.

Apple will release a watch, fair enough.......but will anyone release a better one? I'm all for competition, bring it!

Thank you glen8.

Ozood said,
So?

The point is that whenever AND I MEAN WHENEVER some product comes out that remotely resembles in the most vague way an Apple product, the little army of iShills will descend on it with self-righteous disdain and deem it a ripp-off of some Apple product and go into a blind rage over how companies cant come up with their own ideas.

And even this being a rumor, like clockwork, it's all "I cant wait to see what Apple comes up with" gushing.

Where are all of the guardians of design that should be here flaming the whole idea of a round watch coming from Apple seeing that Motorola got there first? No "start your photocopiers" jokes? No talk of Apple using the R&D department at Moto to come up with ideas?

Knowing Apple, they would even be meeting with their lawyers to sue Moto if it was the other way around.

First of all, you don't seem to have the slightest clue how patent law works, so you might as well not even mention legal topics.

Second, where have you been? Almost every single topic about an Apple product is flooded with trolls complaining about how somebody else did something first. Give them a few hours to crawl out from under their rocks... Why does it even matter anyway? We'd be living in a very pathetic world if nobody could design products inspired by others. Our cars would have square wheels since you think it's so god awful that some companies thrive on improving already existing products. All you're doing is complaining for the same of complaining. And nobody cares...

Ozood said,
A copycat me-too watch that apparently rips off the Moto 360's design.

But let me guess. Standard Apple fan cliche response: "But they will do it better!!!!!"

Which they knocked up in the couple of months since the Moto 360 has been announced? Come on..Not even Samsung can copy a device that quickly!

Also my bet is Apple actually show a working prototype in public before Moto do

Ozood said,
So?

The point is that whenever AND I MEAN WHENEVER some product comes out that remotely resembles in the most vague way an Apple product, the little army of iShills will descend on it with self-righteous disdain and deem it a ripp-off of some Apple product and go into a blind rage over how companies cant come up with their own ideas.

And even this being a rumor, like clockwork, it's all "I cant wait to see what Apple comes up with" gushing.

Where are all of the guardians of design that should be here flaming the whole idea of a round watch coming from Apple seeing that Motorola got there first? No "start your photocopiers" jokes? No talk of Apple using the R&D department at Moto to come up with ideas?

Knowing Apple, they would even be meeting with their lawyers to sue Moto if it was the other way around.

Tl;dr version: wahhhhhh.

We'd be living in a very pathetic world if nobody could design products inspired by others."

Well then you tell that to the "OMG you are copying Apple" drones, and then report back to us how quickly they blow you off.

glen8 said,

The thing is apple usually do, do it better

...

Apple will release a watch, fair enough.......but will anyone release a better one? I'm all for competition, bring it!

Based on the standards of iFans that, as you can clearly see demonstrated here, where they give Apple a COMPLETE PASS that they would never give to anyone else, I can bet that they will consider any other device inferior right off the bat, and for the next 6 years.

They still do that with phones, even though they look even more pathetic as other companies have left Apple in the dust.

<insert iFan cliche response "but their profit margins!!!!">

Ozood said,

Based on the standards of iFans that, as you can clearly see demonstrated here, where they give Apple a COMPLETE PASS that they would never give to anyone else, I can bet that they will consider any other device inferior right off the bat, and for the next 6 years.

They still do that with phones, even though they look even more pathetic as other companies have left Apple in the dust.

<insert iFan cliche response "but their profit margins!!!!">

Considering the first comment I posted at the top of the page, you couldn't be more wrong...

That's great that you have a passionately negative OPINION of Apple, but that's completely worthless to everybody except you. I'm sure Apple is so incredibly sorry for helping evolve some of the products you use every day. Oh the horror...

Ozood said,
Where are all of the guardians of design that should be here flaming the whole idea of a round watch coming from Apple seeing that Motorola got there first?

Exqueeze me. Did you just say Motorola came up with the idea of a round watch? ......... Wat

Anyway. There wouldn't even be a SmartWatch from Moto and Samsung and the like if Apple had not been rumoured to be working on one. Everyone scrambling to do it before them and coming with half arsed half hearted products. Blimey Samsung is already on its second version as the first one was so craptasticly pointless.

Ozood said,

Where are all of the guardians of design that should be here flaming the whole idea of a round watch coming from Apple seeing that Motorola got there first? No "start your photocopiers" jokes? No talk of Apple using the R&D department at Moto to come up with ideas?

We're talking about a fictional watch here. Why should people get as worked up as you're getting over a product that has not been announced? You talk of iFans descending down with self righteous disdain, and it's like, bro, do you even look in the mirror?

JHBrown said,
I am still shocked that we are having this conversation over a darn watch.

Only shocked? Prepare to have your mind blow...ready?...you're having this conversation over a darn fictional watch.

*mind 'splode*

Ozood said,
We'd be living in a very pathetic world if nobody could design products inspired by others."

Well then you tell that to the "OMG you are copying Apple" drones, and then report back to us how quickly they blow you off.


Where are these so called "drones"? All I see is a bunch of Apple haters, which doesn't even make sense if people like you aren't using the products to begin with. Makes your opinion a bit worthless with all things considered.

I don't own any Apple products personally, but you also won't see me bitching about things I don't use. How about that...

Joswin said,

Exqueeze me. Did you just say Motorola came up with the idea of a round watch? ......... Wat

Anyway. There wouldn't even be a SmartWatch from Moto and Samsung and the like if Apple had not been rumoured to be working on one.

So the iFans went from Moto didnt invent the round smartwatch (while STILL staunchly claiming Apple's ownership to 4 rounded corners and a grid of icons)

to

If it wasn't for a RUMOR of an iWatch, there wouldn't be these.

While they have the nerve to then say...

"You think Apple could just come up with a copy of Moto's design in a few months?"

So how the hell can these companies react to a rumor this fast, but Apple took a long time to come up wit ha round smartwatch?

Do you iFans ever listen to yourselves?

Ozood said,

So the iFans went from Moto didnt invent the round smartwatch (while STILL staunchly claiming Apple's ownership to 4 rounded corners and a grid of icons)

to

If it wasn't for a RUMOR of an iWatch, there wouldn't be these.

While they have the nerve to then say...

"You think Apple could just come up with a copy of Moto's design in a few months?"

So how the hell can these companies react to a rumor this fast, but Apple took a long time to come up wit ha round smartwatch?

Do you iFans ever listen to yourselves?

Tl;dr version: more wahhhhhhh.

Unless they design it such that you can plug in a SIM card, I don't know how they're going to pitch this to the masses. Especially since it will undoubtedly be priced steeply.