Apple stock down 3% on iPad Mini announcement.

[Lord Method Man]

http://investing.mon...?symbol=US:AAPL

Seems only appropriate to report since apparently this was:

http://www.neowin.ne...-surface-reveal

[COKid]

Current share price:

Apple - $613.44

Microsoft - $28.07

:)

[FMH]

Yeah, I saw that. Don't know why. May be it's the price.

It would have completely flattened the competition had it been priced more competitively. Perhaps $249.

[GarakObama]

Doesn't AAPL usually get pretty choppy during new product announcements?

Earnings are when they blow out expectations, the stock doubles in the following months and people dance in the streets. The next earnings are October 25. That is what people are going to be watching for.

[FMH]

Current share price:

Apple - $613.44

Microsoft - $28.07

:)

Well, I don't think that's a correct way to compare two stocks. Berkshire Hathaway's stock is worth $112,000. That doesn't mean it is 180 times a better stock than Apple.

[+Warwagon MVC]

Yeah, I saw that. Don't know why. May be it's the price.

It would have completely flattened the competition had it been priced more competitively. Perhaps $249.

Yep at $249 they would have PWNED the industry.

[BoredBozirini]

Doesn't AAPL usually get pretty choppy during new product announcements?

Earnings are when they blow out expectations, the stock doubles in the following months and people dance in the streets. The next earnings are October 25. That is what people are going to be watching for.

It is.

[Alladaskill17]

Good, just viewed the specs comparison article on the main page, typically overpriced. Anyone says "you're paying for the apps" - wrong.

[Growled Member]

Yeah, I saw that. Don't know why. May be it's the price.

It would have completely flattened the competition had it been priced more competitively. Perhaps $249.

Sadly, Apple doesn't know how to produce a cheap product.

[shockz]

Wasn't just Apple. The entire market was down today, 401k's took a nose dive.

[sanctified Veteran]

Anyone says "you're paying for the apps" - wrong.

Really? And here I was wrongly thinking that the only thing that matters it's the experience: a byproduct of the interaction between the apps and the hardware. Silly me.

[Lord Method Man]

I just think it was funny that Neowin stopped the presses to tell us that MSFT was flat the day Surface was revealed but said nothing about AAPL today.

[Shadier]

Current share price:

Apple - $613.44

Microsoft - $28.07

:)

This comparison is complete ignorance to how the stock market works. Companies split and combine stocks, if Microsoft wanted, it could combine every 200 stocks into 1, thus resulting in each share costing $5614. Apple rarely splits their stocks, if I remember correctly they have only combined them. Apple still has Microsoft beat in Market value by a good amount, and posting those numbers would have been a more reasonable comparison than share prices.

[mulligan2k]

Yep at $249 they would have PWNED the industry.

maybe, but they would have made $70 less profit on every ipad mini sold, doubt that would have a positive effect on the share price

[rfirth]

Wasn't just Apple. The entire market was down today, 401k's took a nose dive.

Microsoft was up 0.17% today... Google was up 0.25% today...

Apple? -3.26%... and it wouldn't be so bad if Apple wasn't -12% for the month... lost $90/share in a month.

[John S. Veteran]

Everything was down after news of low earnings and large companies planning layoffs hit the news...

http://www.businessweek.com/news/2012-10-23/u-dot-s-dot-stock-futures-decline-western-digital-tumbles

Thirty-three companies in the S&P 500 were scheduled to release results today. Third-quarter sales missed forecasts at 60 percent of companies, according to data compiled by Bloomberg. Earnings at about 70 percent of the index?s companies beat analysts? estimates, the data showed.

[Arpit]

Microsoft was up 0.17% today... Google was up 0.25% today...

Apple? -3.26%... and it wouldn't be so bad if Apple wasn't -12% for the month... lost $90/share in a month.

yeah well, apple also went up 50% from jan to march, you were noticeably absent around then. remind me how microsoft and google were doing then? google dropped by 10% after their earnings so the 'up' move today was simple bargain hunting.

[nub]

Good, just viewed the specs comparison article on the main page, typically overpriced. Anyone says "you're paying for the apps" - wrong.

Apple makes money off 3rd party apps. If anything this would help subsidise the price of the iPad.

[KeR]

Apple stock always drop after the announcements, they go up after earnings calls. Always thought it was odd...

[Gaffney]

Essentially Apple have diluted their product base with this, they have three very similar devices in a price range of ?150. The ?249 itouch then the ?269 iPad Mini then the ?400 iPad.

So what is going to happen with the high profit margin(and high selling) iTouch which in consumers eyes is blown away by the iPad mini (twice the size and not much more expensive). In shareholders eyes it's an issue and the profit margin must be lower on the iPad mini.

[Rohdekill]

Everything was down after news of low earnings and large companies planning layoffs hit the news...

http://www.businessw...digital-tumbles

I was going to say the same thing. Obviously people who replied have blinders on. Read the news people - this is the worst week of the stock market in months. It has zero relation to a product announcement.