[NHL] Lightning promotion draws opposition

By Steffan
in The Sporting Arena

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Steffan

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TAMPA, Fla. -- A Tampa Bay Lightning promotion that offers unlimited free beer to people who agree to buy season tickets is drawing the ire of safe-driving advocates.

Local police and several area chapters of Mothers Against Drunk Driving say the NHL team's offer is irresponsible.

"Why attach alcohol to a season-ticket plan? It's almost encouraging people to drink more than they should because it is free," said Sgt. Chris Velar, who runs the Police Department's drunken driving squad.

During the first Eastern Conference playoff game between the Lightning and the Philadelphia Flyers on Saturday, the scoreboard advertised the offer. People who paid $100 toward next year's season tickets could get unlimited free beer during the game.

Team spokesman Bill Wickett said about 25 of the 21,000 people attending the game signed up for season tickets. People who are already intoxicated aren't served beer and free taxi rides are provided to patrons who believe they have had too much to drink, Wickett said.

Source: ESPN.com

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