How Sony could "win" gaming


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This isn't about the current incarnation of the "console wars" or whatever. Hell, this might be years down the road.

While attending E 4 All, I met up with a lead developer of a well-known gaming studio. I won't give out his name, but safe to say, you know this studio.

Anyway, people were asking about the format war, and multiplatform releases.

His response was that TV manufacturers are exploring the possibility of including a video card within each TV. He though this might make it easier for developers, simply because it would cut out the "middle man" so to speak, and developers would only need to create for one platform (or two, if you count handhelds).

Taking this into account, considering that Sony is the only current console developer that also makes TV's....

It's doubtful that MS or Nintendo would make the investment in order to step into television production (although possible). Although both companies could possibly back into simply software, and make their money from that.

Just my opinion from something heard that may or may not eventually come true. Thoughts?

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I remember hearing about how Cell processors were going to be incorporated into all electronics and the PS3 would be able to network with them and perform better. It's a load of nonsense. This idea is ludicrous and will not happen any time soon, if at all.

I remember hearing about how Cell processors were going to be incorporated into all electronics and the PS3 would be able to network with them and perform better. It's a load of nonsense. This idea is ludicrous and will not happen any time soon, if at all.

cause the idea will make electronic more expensive

in the long run

His response was that TV manufacturers are exploring the possibility of including a video card within each TV. He though this might make it easier for developers, simply because it would cut out the "middle man" so to speak, and developers would only need to create for one platform (or two, if you count handhelds).

There's a lot more than a graphics card involved when talking about cross platform support, did he leave something out or did you?

I remember hearing about how Cell processors were going to be incorporated into all electronics and the PS3 would be able to network with them and perform better. It's a load of nonsense. This idea is ludicrous and will not happen any time soon, if at all.

http://www.eetasia.com/ART_8800546738_499495_NT_651de51b.HTM

Interesting, but reading this link all it does is upscale lower resolution video and allow for a few novelty features; it doesn't network with the PS3 or provide any gaming functionality. It most certainly doesn't help Sony "win" gaming, not when it looks like Microsoft will bring to market the successor to the X360 before the PS4 and with the hi-def Wii successor due out in 2011.

I doubt this business model would be successful at capturing a large market share, by the time you pay for the extra hardware and the royalties to Sony or whatever consortium patents the platform it would increase costs to the point where TV manufacturers would still release models that didn't support it.

This topic has already came up in the past with the 360 being built into Samsung tvs. I don't ever see it happening personally and even if it did, Sony wouldn't be "winning" anything because as long as MS is in the game, there will always be competition.

It's not like Sony would announce this new tv with built in gaming and MS say "aww shucks, we can't continue now /am cry!"

;)

Plus Sony don't exactly have the cash to be going through these crazy schemes / ideas.

This wouldn't strictly be Sony, per se. But they would already have a market share advantage of hardware and software.

I wouldn't expect to see anything like this until PS5/XBox400billion generation-esque.

But of the console manufacturers out now, Sony is the only one with the electronics edge as far as output (TV, surround, etc.).

MS/Nintendo/another player would have to partner with a Samsung, Mitsubishi, Pioneer, Toshiba, etc.

The electronics companies would not be building in the cards simply for gaming, but that would be one aspect. There are a few HDTV's with forms of CPU's built in. Standardize them, and you have one platform to develop for, much like PC development.

so wait you have to upgrade TV every few years so you can get the latest and greatest console, then your TV choice will come down to what console is inside aswell.... so sony I'd have to get a ps3 and samsung i'd have to get a 360 if it were out ATM, then if i wanted both the 360 and the ps3 i'd have to buy 2 TVs, not to mention if i wanted a wii aswell.

is this right? or am I totally off the beaten track.

so wait you have to upgrade TV every few years so you can get the latest and greatest console, then your TV choice will come down to what console is inside aswell.... so sony I'd have to get a ps3 and samsung i'd have to get a 360 if it were out ATM, then if i wanted both the 360 and the ps3 i'd have to buy 2 TVs, not to mention if i wanted a wii aswell.

is this right? or am I totally off the beaten track.

lol who said about built in console

it is about integrating GFX into a TV

Well 1stly theres alot more to a console than just a graphics card. I can't see any benefit to putting the card alone in there. You then have to pump data across a data bus that will be alot slower than any you could internally put into the console and upgrading would potentially require a new TV every few years.

Secondly this would put sony into competition with alot of other manufacturers. They aren't the one big TV manufacturer and obviously MS and Nintendo would align itself with someone should all consoles get integrated into the TV. Really but I can't see it happening. People want to be able to hook the console up to multiple displays around the house or take it elsewhere. Also by being n every TV every consumer would have to buy the hardware each time they got a new TV, something they probably don't want to do. Sony TV's are already the most expensive ones on the market really so adding more to them wouldn't make a huge amount of sense for now.

Just putting a graphics card in the TV does nothing*, you'd have to put the whole console in there.

*Apart from costing more.

No you dont, electronics manufacturers could come up with some port that directly interfaces with the GPU, then the console manufacturers could create a smaller box that does all the processing power that interfaces with the GPU via that port.

But then we would be having the same problems we have now, Microsoft/Sony/Nintendo would never collaborate on a console, so you would have wild varations on processing power and specs, i dont think this developer has thought things through much.

The only thing Sony can do with their TV development is to do far more bundles of PS3's and TV's together. IIRC they did it last year, 40'' 1080p TV and 40gb PS3 for ?1000 or something.

This.

I got a 40v3000 1080p TV and 40GB for ?999 with 5 year warrant:):)

One console future = No Thanks

Consoles built into TVs = No Thanks

This.

I got a 40v3000 1080p TV and 40GB for ?999 with 5 year warranty:))

One console future = No Thanks

Consoles built into TVs = No Thanks

Just to expand on that, wouldn't it be wonderful to go into a store and buy a big box or two with a TV, PS3 and sound system all pre-configured and ready to go, all you gotta do is plug it all in?

Just to expand on that, wouldn't it be wonderful to go into a store and buy a big box or two with a TV, PS3 and sound system all pre-configured and ready to go, all you gotta do is plug it all in?

Yeah sure if they were all separate components :p

Just don't like the idea of electronics all being integrated into one.

The only issue with most bundle deals from retailers is you sometimes get bumped.

If the pricing was right though, good idea I suppose.

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