It Only Does Everything - New PS3 ad campaign


Recommended Posts

Next ad in series,

Hi everyone,

Thanks for all your amazing feedback on our new “It Only Does Everything” ad campaign. Kevin Butler has been busy pushing the new $299 PS3, not just on our blog but on some of your favorite TV programs, and the reaction has been fantastic.

I mentioned on my initial post that we have a huge campaign designed to show “Everything” the PS3 can do. And since you’re all PlayStation’s biggest fans, we’ll be debuting each one here first. Our next spot features Kevin Butler helping a desperate father connect with his kids by finding the best family-friendly entertainment. The ad is also timed to support the new “Game of the Year” edition of LittleBigPlanet, which shipped this week. The new edition of LBP includes everything from the first game plus more than $30 of bonus content, new levels and free downloadable content packs.

We hope you like this next installment of the campaign as much as you enjoyed the first two spots. Lots more coming, including ads that feature some of our biggest games like UNCHARTED 2: Among Thieves and Ratchet & Clank Future: A Crack in Time. You’ll be hearing plenty more from me and Kevin Butler very soon…

Enjoy,

Peter Dille

Video: http://blog.us.playstation.com/2009/09/it-...y-togetherness/

Also,

lcmnick | September 10th, 2009 at 12:12 pm

I hope there’s a Gran Turismo 5 one…

I’d like to see Kevin take on the definitve racing game…

Peter Dille replied on September 10, 2009 at 5:25 pm

Oh, we have one for GT5 all right…

  • 3 weeks later...
If it doesn't suck me off, it doesn't do everything. I'll retract my statement when they release the suck off attachment, but until then it does not do everything.

Well, once they finally release Rez HD on PS3 as well, your gf should be able encouraged to handle that.

This is what PlayStation 3 should have been from the beginning, better late then never though, both those commercials were hilarious but I haven't seen any on TV yet.

WHAT?

The PS3 is worse than EVER. At launch it had hardware compatibility with PS2 games, then it had acceptable PS2 emulation, now it has NOTHING. It used to support linux, now it doesn't. Sony singlehandedly KILLED the PS3's most interesting capabilities. It's outrageous that their ads say "it only does everything" when it keeps losing important features all the time.

That's one fair point about the PS2 support, but the support for installing Linux shouldn't be on their agenda considering all the other features they were late on implementing and still need to implement. They're still tagging the PS3 as an all-in-one entertainment system and that's not a problem but they need to back up the gaming side with some good titles. They have some exclusives most people (hopefully) will enjoy (Heavy Rain, GT5,GoW3,Uncharted 2, The Last Guardian) coming up. I don't know about you, but I'm definitely looking forward to that line up.

  • 3 weeks later...

Seeing as all the other ads get put here, here is the new Ratchet and Clank advert in the same style, pretty funny :p

http://blog.us.playstation.com/2009/10/it-...es-great-games/

There's also a new Uncharted 2 ad

http://blog.us.playstation.com/2009/10/lit...y-gems-edition/

  • 4 weeks later...
This topic is now closed to further replies.
  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Posts

    • BleachBit 6.0.1 Beta by Razvan Serea When your computer is getting full, BleachBit quickly frees disk space. When your information is only your business, BleachBit guards your privacy. With BleachBit you can free cache, delete cookies, clear Internet history, shred temporary files, delete logs, and discard junk you didn't know was there. Designed for Linux and Windows systems, it wipes clean thousands of applications including Firefox, Microsoft Edge, Google Chrome, Opera, Safari, and more. Beyond simply deleting files, BleachBit includes advanced features such as shredding files to prevent recovery, wiping free disk space to hide traces of files deleted by other applications, and vacuuming Firefox to make it faster. Better than free, BleachBit is open source. BleachBit has many useful features: Delete your private files so completely that "even God can't read them" according to South Carolina Representative Trey Gowdy. Simple operation: read the descriptions, check the boxes you want, click preview, and click delete. Multi-platform: Linux and Windows Free of charge and no money trail Free to share, learn, and modify (open source) No adware, spyware, malware, browser toolbars, or "value-added software" Translated to 64 languages besides American English Shred files to hide their contents and prevent data recovery Shred any file (such as a spreadsheet on your desktop) Overwrite free disk space to hide previously deleted files Portable app for Windows: run without installation Command line interface for scripting and automation CleanerML allows anyone to write a new cleaner using XML Automatically import and update winapp2.ini cleaner files (a separate download) giving Windows users access to 2500+ additional cleaners Frequent software updates with new features Going beyond standard deletion of files, BleachBit has several advanced cleaners: Clear the memory and swap on Linux Delete broken shortcuts on Linux Delete the Firefox URL history without deleting the whole file—with optional shredding Delete Linux localizations: delete languages you don't use. More powerful than localepurge and available on more Linux distributions. Clean APT for Debian, Ubuntu, Kubuntu, Xubuntu, and Linux Mint Find widely-scattered junk such as Thumbs.db and .DS_Store files. Execute yum clean for CentOS, Fedora, and Red Hat to remove cached package data Delete Windows registry keys—often where MRU (most recently used) lists are stored Delete the OpenOffice.org recent documents list without deleting the whole Common.xcu file Overwrite free disk space to hide previously files Vacuum Firefox, Google Chrome, Liferea, Thunderbird, and Yum databases: shrink files without removing data to save space and improve speed Surgically remove private information from .ini and JSON configuration files and SQLite3 databases without deleting the whole file Overwrite data in SQLite3 before deleting it to prevent recovery (optional) BleachBit 6.0.1 Beta release notes: BleachBit 6.0.1 beta is now available for testing. This maintenance-focused release includes bug fixes, updated translations, and a range of safe enhancements. This release fixes a Windows security issue that could allow arbitrary file deletion during privileged cleaning (reported by Zeze with TeamT5). It also adds new cleaners (including a DNS cache cleaner, Claude Code, and Visual Studio Code forks), support for multiple Chrome and Edge profiles, new deep scan options for developer directories like node_modules and venv, and safer, faster file shredding. All Platforms Added cleaners for Claude Code, DNS cache, and many Visual Studio Code forks. Added support for multiple Chrome and Edge profiles. Chrome can now clean downloaded AI models. Deep Scan can optionally remove venv, __pycache__, node_modules, and .angular directories. Deep Scan is faster by skipping directories on the keep list. File shredding is safer, faster, and leaves fewer recoverable traces. Improved handling of cookies, symlinks, Unicode filenames, external processes, and configuration files. Improved Expert Mode warnings and long warning dialogs. Fixed crashes related to cleaner detection, invalid Unicode, and malformed cleaner data. Clipboard is now cleared automatically after shredding files via paste operations. Linux Added AppImage support. Added cleaners for Visual Studio Code, Codeium, Librewolf (.deb), Transmission (Flatpak), and Profanity. Improved Linux trash detection, including Snap-installed applications and mounted drives. Fixed Wayland root CLI issues and several Snap-related problems. Improved package dependencies, AppStream metadata, and desktop file handling. Fixed startup crashes when Python Requests is unavailable. Windows Fixed a security vulnerability that could allow arbitrary file deletion when cleaning with elevated privileges. Added %WindowsSystem% variable support. Improved clipboard clearing using native Windows APIs. Improved installer experience on unsupported Windows versions. Reduced installer size and improved application robustness. Fixed Unicode handling, filename anonymization, Git revision reporting, and splash screen stability. [full release notes] Download: BleachBit 6.0 | Portable | ~20.0 MB (Open Source) View: BleachBit Home page | Screenshot Get alerted to all of our Software updates on Twitter at @NeowinSoftware
    • DriversCloud 12.1.6 by Razvan Serea With DriversCloud (formerly My-Config.com), you can explore your computer easily, safely and free. The application quickly scans your PC and identifies the hardware and software components. DriversCloud then establishes a list of the different drivers compatible with your OS and hardware. Download the drivers needed for the proper functioning of your computer. To detect your drivers, DriversCloud also displays a detailed summary of your hardware and software configuration, analyzes your BSOD, monitors in real-time your PC voltages and temperatures and lets you share your configuration online. Once the hardware components have been detected, you will be able to obtain with just a few clicks the latest drivers corresponding to the identified hardware. You can record your configuration on the site for free, and can get the corresponding URL to post the configuration to technical forums, e-mail and social networks. You can also download the detection result (the configuration) as a PDF file. To protect the user's privacy and data confidentiality, a 4-level confidentiality system was created that filters the XML marks and gives control to the user. The default level can be modified in the preferences. Using the maximum level will prevent the user from publishing his configuration and generating a corresponding PDF file. In non-connected mode, each XML configuration is stored on the server for one day (for practical reasons). However, you are given the opportunity to manually delete it. Created in 2004, and continually improved, My-Config.com has established itself on the web as a free service to PC users running Windows and Linux operating systems. The service is designed to work with the most common Internet browsers (Edge, Firefox, Chrome, Safari). Download: DriversCloud 64-bit | 20.0 MB (Freeware) Download: DriversCloud 32-bit | 18.9 MB Link: DriversCloud Home Page | Screenshot Get alerted to all of our Software updates on Twitter at @NeowinSoftware
  • Recent Achievements

    • One Month Later
      AndreaB earned a badge
      One Month Later
    • One Month Later
      agatameier earned a badge
      One Month Later
    • Week One Done
      agatameier earned a badge
      Week One Done
    • Week One Done
      ssd21345 earned a badge
      Week One Done
    • Contributor
      MarkHughes4096 went up a rank
      Contributor
  • Popular Contributors

    1. 1
      +primortal
      516
    2. 2
      +Edouard
      189
    3. 3
      PsYcHoKiLLa
      148
    4. 4
      ATLien_0
      96
    5. 5
      Steven P.
      76
  • Tell a friend

    Love Neowin? Tell a friend!