Gizmodo: Nokia Lumia 900 "selling like crazy

By FMH
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Grand Master

Muhammad Farrukh

Posted
Posted

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What I dislike is using low stock as proof of demand when there's hardly any stock to begin with. It's self defeating. I wish Nokia and the Lumia all the best, but such fake hype is just pointless.

We'll know when we get the official statements from ATT and Nokia

Grand Master

Nashy

Posted
Posted

[/color]

What I dislike is using low stock as proof of demand when there's hardly any stock to begin with. It's self defeating. I wish Nokia and the Lumia all the best, but such fake hype is just pointless.

How is it pointless? Because you don't know anything about marketing.

"Our phone is selling out in stores". The public think, wow, it must be popular to be selling out. Nokia hasn't told a lie, and it will cause people to think, I should look at this device since it's popular.

It's simple. They need people to buy them, so they make people think they are super popular.

Grand Master

simplezz

Posted
Posted

It's simple. They need people to buy them, so they make people think they are super popular.

I understand the realities of the situation (perception manipulation), however I don't like being deceived. That's just a personal opinion anyway.

Grand Master

Nashy

Posted
Posted

I understand the realities of the situation (perception manipulation), however I don't like being deceived. That's just a personal opinion anyway.

Well you seem to know the truth, so how you personally are being deceived is beyond me. Did you plan on buying one? Do you have one?

Grand Master

simplezz

Posted
Posted

Well you seem to know the truth, so how you personally are being deceived is beyond me.

Only after going to the source article and seeing the information I quoted. I suppose you are right though. It's just marketing tactics.

Grand Master

George P Global Moderator

Posted
  • Global Moderator
Posted

You guys forget all the phones Nokia shipped to Amazon, also was out of stock for a few days, and Walmart has them as well. Probably some other places like Best Buy?

Also, I like how you guys totally omit the fact that most sales are now done online and not through the retail shops. Last I read it was at least half of all sales were online and that was months ago so it's probably switched now. Lots of people will go into a shop to check out a device but then go back home and order it online for less. Walmart and Amazon both had a better deal over AT&T at one point. Whatever the case, and whatever the final sales numbers for the 900 are we'll know when we get it from Nokia or AT&T since they'll be able to give us a broader picture of sales from all of the different outlets that have the phone.

Experienced

lt8480

Posted
Posted

Has anyone actually calculated how many phones have been sold, whilst 10 phones per store sounds small, how many stores are there? how many did Amazon ship? Do they get restocked daily, or weekly.

Working out the bigger picture it sounds more like 200,000 could have been sold in a week in one country, which would be very strong sales.

Grand Master

BajiRav

Posted
Posted

Not at all. I just like to get at the real facts. Like how this was conveniently omitted from the original post:

The stock was already low to begin with. There's nothing worse than fake hype. Just like the picture of people queuing at an AT&T store waiting to buy an iPhone being used as proof of demand for the Lumia.

so assuming they only got 8 per store and each store only sold 4/day to sell out of the stock. If they continue that rate, it's 4 * 90 * 2200 = 792,00 which is not really bad just for AT&T stores.

Grand Master

Boz

Posted
Posted

Shouldn't it be - "given away like crazy? ? Considering AT&T are effectively giving them away for free (not including contract price of course).

They note however that initial stock was very low to start with, with most stores starting with only 3-4 of each colour, giving a maximum of 8 per store. AT&T has about 2,200 locations in USA.

they might sell a whole 100,000 Lumia's 900 by the year's end. :D

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DeadEndAccount

Posted
Posted
I'm a bit surprised at the low stocking levels given how hard Nokia has been pushing this launch.

For the same reason Apple does it - to give the appearance of great demand which generates hype in the belief that shortages equal a really good product thus creates its own hype.

Rising Star

Sonne

Posted
Posted

For the same reason Apple does it - to give the appearance of great demand which generates hype in the belief that shortages equal a really good product thus creates its own hype.

Except Apple sold 3 million iPhone 4s' during its first 3 days ... :rolleyes:

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