Microsoft: Apple has it wrong, it's a PC+ era


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MS trying to strike back!!! too bad MS is losing ground to Apple..

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Microsoft's chief operating officer, Kevin Turner, took to the stage at the company's Worldwide Partner Conference earlier today to stir up the crowd and discuss Apple's idea of a post-PC era. "Apple makes great hardware," admitted Turner, "the reality is in the OS we see things differently." Turner went on to discuss the company's upcoming Mountain Lion operating system and some mixed press reaction to the future of OS X. "We believe that Apple has it wrong," says turner. "They've talked about it being the post-PC era, they talk about the tablet and PC being different, the reality in our world is that we think that's completely incorrect."

Turner then went on to describe this new era as a "PC+" period, one that Microsoft co-founder Bill Gates predicted back in 1999. "We actually believe Windows 8 is the new era for the PC plus," says Turner. "We believe with a single push of a button you can move seamlessly in and out of both worlds. We believe you can have touch, a pen, a mouse, and a keyboard." Turner also showed a brief slide of two quotes from former Apple CEO Steve Jobs and current CEO Tim Cook, both discussing the PC ecosystem. "The reimagined Windows is a game changer," says Turner, referring to the upcoming Windows 8 operating system. Whether or not Microsoft's approach to the increasing popularity of mobile and smartphone devices is the right one will play out over the course of 2013, but the company's executives are clearly bullish about Metro and willing to bet Microsoft's future on it.

http://www.theverge.com/2012/7/11/3151472/microsoft-kevin-turner-apple-wrong-pc-plus-era

23.2 million iPads sold since Oct 2011 vs...701 million desktops sold in the same period

Tablet != Desktop PC

Should Show MS that people aren't buying tablets like they are desktops, and should be solid enough proof to show that the two worlds don't need to merge.

  • Like 3

Too bad everyone wants them to just bring back the start menu, and roll over and die.

OTT and overly dramatic, having a start menu instead of a start screen isn't going to kill the desktop PC or Microsoft, keep touch ui where its supposed to be, on tablets.

  • Like 3

OTT and overly dramatic, having a start menu instead of a start screen isn't going to kill the desktop PC or Microsoft, keep touch ui where its supposed to be, on tablets.

But there's also no need for Microsct to dive the market further with multiple operating systems. It's one or the other.

I really hope the market doesn't shift towards tablets instead of desktops, they are overpriced and underpowered compared to desktop PCs.

So are notebooks and we've seen a shift towards them for a while now. Beyond that I honestly don't understand your reply:

A) Why do you care what others buy?

B) If you need a portable computer a desktop isn't an option.

  • Like 2

I think they both will coexist. Apple is more ahead on their view of the future, their present products are only concepts on Microsoft lab.

PC?s are almost the same, the Operating System MS Windows also almot the same. MS isnt looking well in the future they are sitting in a very good chair, its easy to continue making profit with MS products, but the market is shifting away from them and fast.

  • Like 1

iPad sale figures beg to differ. Anyway, I also remember this one:

I think I will discard that quote as necessary CEO chest thumping. He must have known where the market was going as OHA (or whatever that Android thing is called) was formed a few months earlier and then Apple couple with lackluster WinMo phones+marketshare. It's similar to many things that Steve Jobs said and then a few months/years later Apple would start selling products he said they will never make.

Although still makes for a good chuckle, I agree. :)

I really hope the market doesn't shift towards tablets instead of desktops, they are overpriced and underpowered compared to desktop PCs.

It has happened before with Laptops, it is happening now with Ultrabooks and it will continue to happen as newer form factors are "invented".

Why isn't touch allowed to augment the desktop?

Touch should be optional on desktop. I don't want my desktop to unnecessarily cost more because of touch hardware. As much as I like metro, I don't use much of it on my desktop PC.

How can anybody say MS is lacking direction or vision

For a lot of us it's pretty clear where MS is going with all their new releases.

You might not agree with the way they are going but saying they lack direction is just silly.

I can't wait for all the services and software to be completely intune with each other, it's going to be an exciting 12 months for MS

Because he doesn't see the point of having touch on a desktop, so it's stupid and there is no reason for it! :)

I think it augments the desktop quite nicely. Especially on AiOs and Transformers.

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