Microsoft: Apple has it wrong, it's a PC+ era


Recommended Posts

MS trying to strike back!!! too bad MS is losing ground to Apple..

msftturner_large_verge_medium_landscape.jpg

Microsoft's chief operating officer, Kevin Turner, took to the stage at the company's Worldwide Partner Conference earlier today to stir up the crowd and discuss Apple's idea of a post-PC era. "Apple makes great hardware," admitted Turner, "the reality is in the OS we see things differently." Turner went on to discuss the company's upcoming Mountain Lion operating system and some mixed press reaction to the future of OS X. "We believe that Apple has it wrong," says turner. "They've talked about it being the post-PC era, they talk about the tablet and PC being different, the reality in our world is that we think that's completely incorrect."

Turner then went on to describe this new era as a "PC+" period, one that Microsoft co-founder Bill Gates predicted back in 1999. "We actually believe Windows 8 is the new era for the PC plus," says Turner. "We believe with a single push of a button you can move seamlessly in and out of both worlds. We believe you can have touch, a pen, a mouse, and a keyboard." Turner also showed a brief slide of two quotes from former Apple CEO Steve Jobs and current CEO Tim Cook, both discussing the PC ecosystem. "The reimagined Windows is a game changer," says Turner, referring to the upcoming Windows 8 operating system. Whether or not Microsoft's approach to the increasing popularity of mobile and smartphone devices is the right one will play out over the course of 2013, but the company's executives are clearly bullish about Metro and willing to bet Microsoft's future on it.

http://www.theverge.com/2012/7/11/3151472/microsoft-kevin-turner-apple-wrong-pc-plus-era

23.2 million iPads sold since Oct 2011 vs...701 million desktops sold in the same period

Tablet != Desktop PC

Should Show MS that people aren't buying tablets like they are desktops, and should be solid enough proof to show that the two worlds don't need to merge.

  • Like 3

Too bad everyone wants them to just bring back the start menu, and roll over and die.

OTT and overly dramatic, having a start menu instead of a start screen isn't going to kill the desktop PC or Microsoft, keep touch ui where its supposed to be, on tablets.

  • Like 3

OTT and overly dramatic, having a start menu instead of a start screen isn't going to kill the desktop PC or Microsoft, keep touch ui where its supposed to be, on tablets.

But there's also no need for Microsct to dive the market further with multiple operating systems. It's one or the other.

I really hope the market doesn't shift towards tablets instead of desktops, they are overpriced and underpowered compared to desktop PCs.

So are notebooks and we've seen a shift towards them for a while now. Beyond that I honestly don't understand your reply:

A) Why do you care what others buy?

B) If you need a portable computer a desktop isn't an option.

  • Like 2

I think they both will coexist. Apple is more ahead on their view of the future, their present products are only concepts on Microsoft lab.

PC?s are almost the same, the Operating System MS Windows also almot the same. MS isnt looking well in the future they are sitting in a very good chair, its easy to continue making profit with MS products, but the market is shifting away from them and fast.

  • Like 1

iPad sale figures beg to differ. Anyway, I also remember this one:

I think I will discard that quote as necessary CEO chest thumping. He must have known where the market was going as OHA (or whatever that Android thing is called) was formed a few months earlier and then Apple couple with lackluster WinMo phones+marketshare. It's similar to many things that Steve Jobs said and then a few months/years later Apple would start selling products he said they will never make.

Although still makes for a good chuckle, I agree. :)

I really hope the market doesn't shift towards tablets instead of desktops, they are overpriced and underpowered compared to desktop PCs.

It has happened before with Laptops, it is happening now with Ultrabooks and it will continue to happen as newer form factors are "invented".

Why isn't touch allowed to augment the desktop?

Touch should be optional on desktop. I don't want my desktop to unnecessarily cost more because of touch hardware. As much as I like metro, I don't use much of it on my desktop PC.

How can anybody say MS is lacking direction or vision

For a lot of us it's pretty clear where MS is going with all their new releases.

You might not agree with the way they are going but saying they lack direction is just silly.

I can't wait for all the services and software to be completely intune with each other, it's going to be an exciting 12 months for MS

Because he doesn't see the point of having touch on a desktop, so it's stupid and there is no reason for it! :)

I think it augments the desktop quite nicely. Especially on AiOs and Transformers.

This topic is now closed to further replies.
  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Posts

    • Microsoft fixes one of Excel Copilot's most frustrating limitations by Usama Jawad Microsoft began integrating Copilot into Excel a couple of years ago and has been upgrading it with new functionalities since then. While some changes have been controversial, Microsoft is hoping to win over users by allowing them to be more productive via Copilot. To that end, it has now announced a Copilot improvement that may actually be appreciated by people who use it regularly. Excel customers often use the Copilot prompt box to issue instructions to format and customize their data, but it can become quite tiring to keep repeating the same instructions again and again. Microsoft now allows you to define Copilot personalization rules for formatting, naming conventions, formulas, and report styles. These can be accessed via Settings > Personalization, where you can explain your rules in natural language like "Always format currency in USD with no decimals", and just let Copilot take care of the rest. Microsoft is going a step further in this direction by allowing you to set workbook rules too. These rules are stored as a .Rules sheet, and are preserved while the workbook is shared. This fosters collaboration while making sure that standard rules govern the Copilot editing experience across the organization. Other advantages of this capability include pointing it to specific examples, defining dynamic formulas, and referencing an entire sheet and asking Copilot to infer rules based on that. You can leverage this feature by opening Copilot in Excel, clicking on "+", and selecting Create workbook rules. If you have an existing .Rules sheet, you can simply start listing the rules in column A as well. Personalization features are available to all Copilot in Excel users across the web, Mac, and Windows. Meanwhile, workbook rules are currently being previewed for Windows and Mac customers on the Insiders channel. General availability is scheduled after a few weeks, but a concrete date is currently unknown. Overall, the Excel capability is quite similar to ChatGPT's memory features, which allow you to permanently store items in the AI model's context window.
    • Imagine you still haven't discovered Total Commander that is doing all those things for three decades already...
    • This sounds like underneath the nice marketing spin, either someone at Adobe got tired of their lazy devs and asked Microsoft to help them sort at least some of Adobe's ancestral spaghetti code to make it go faster, or Microsoft wanted Adobe's crap to run better on Windows to make it look better when compared to Apple, so they offered to intervene. Either way, GOOD.
    • My favorite file manager for Windows 11 finally gets a long-requested feature by Taras Buria Files is among the best File Explorer alternatives for Windows 10 and 11. This free app is packed with all sorts of features and conveniences, but there is one crucial feature that is still missing—Tree View. Fortunately, the latest update in the Preview channel finally delivers it. With version 4.1.4, which is now available for download in the Preview channel, developers implemented Tree View, a new mode that displays folders in an expandable hierarchy. Windows 11's stock File Explorer always had this feature, but it was nowhere to be found in Files until now. Starting with the latest preview update, you can expand each drive and its nested folders without leaving the current location and then open the folder you need in the main view. To try Tree View in Files, update the app to the latest preview version, then click the small arrow next to a drive to expand its content. The developers say they are rolling out Tree View in Preview first to gather feedback from users and improve the feature before bringing it to all in the stable channel. In addition to Tree View, Files 4.1.14 improves the Windows Fonts folder. You can now preview each font directly in Files with no need to open the built-in font viewer. For now, these two features are only available in the Preview channel. For those using the stable release, developers recently released version 4.1.3, with improvements for the built-in tag system, on-demand folder size calculation, and plenty of various fixes. You can check out the full release notes here. You can download Files from the Microsoft Store (paid version) or its official website (free).
    • Who is paying for this 30x scale-up? Its sounds expensive.
  • Recent Achievements

    • First Post
      Jocimo earned a badge
      First Post
    • Week One Done
      suprememobiles48 earned a badge
      Week One Done
    • One Month Later
      Windows Guy earned a badge
      One Month Later
    • One Month Later
      Prasann earned a badge
      One Month Later
    • Week One Done
      Prasann earned a badge
      Week One Done
  • Popular Contributors

    1. 1
      +primortal
      519
    2. 2
      +Edouard
      174
    3. 3
      PsYcHoKiLLa
      90
    4. 4
      Steven P.
      81
    5. 5
      ATLien_0
      68
  • Tell a friend

    Love Neowin? Tell a friend!