Microsoft placing "I'm a PC" booths outside Apple stores

[se7en.hu]

i don't think its necessarily an effective marketing technique, its just hilarious imo. seems MS are just playing games with them :p

[L3thal Veteran]

Too funny :laugh:

[Owen W Veteran]

Woo! That's awesome...

[Watters]

This is fail. That's the most retarded thing I've ever seen. I can see Apple snickering right now, here they have an iPhone display with one of the arguably best UIs on a mobile phone and Microsoft stick it's horrible ads outside.

If I'm an unknowing customer, the Apple Store looks more appealing than the microsoft booth

[NEVER85]

This is fail.

Your explanation is fail.

[mattmatik]

I agree, how anyone can think this is effective is beyond me. You've got a permanent infrastructure in the Apple Store with a huge logo and in front is a booth. A freakin booth.

It's like a homeless person setting up a tent in a rich neighborhood.

[Denholm]

Your explanation is fail.

Got to agree. I read the post and thought so, wt* is he saying?!

[+Tantawi Subscriber²]

Awesome, GO MS :D

[Denholm]

It's like a homeless person setting up a tent in a rich neighborhood.

Microsoft's net worth is how much more than Apple? I don't think Microsoft can be seen as a pov setting up a tent. The booth looks effective and neat.

[BilliShere]

I'm a PC, and I think Microsoft are being a bunch of crybaby pussies.

...

...not. This is just effing awesome. I look forward to them rigging Toronto's three Apple Stores. :laugh:

exactly...my....thoughts.

but there is a problem... a lot of the apple stores in Toronto have entrances that face inside the shopping malls they're in. so its gonna be harder to find something to put the ads on.

still though its a smart strategy...

[Luis.A]

BRILLIANT!!!! Agreed it's about damn time.

I'm a PC and I can do more than a mac ;).

[Lare2]

So clever indeed ... Oh and I'm a Pc and don't give a **** about Apple

[Christopher]

I do think that this is rather funny, but we will see if it proves to be anything more than good laugh.

[zhangm Supervisor]

I'm a person, and I think this is stupid.

But Apple started it, and Microsoft is gonna finish it, because each one of those booths contains a homing beacon for the Microsoft Death Ray satellite.

[DELTETHISACCOUNT]

I'm a person, and I think this is stupid.

But Apple started it, and Microsoft is gonna finish it, because each one of those booths contains a homing beacon for the Microsoft Death Ray satellite.

And you call that stupid?!

[PL_ Veteran]

I'm surprised nobody's pointed out the obvious fact that it's Microsoft's advertising agency running the campaign, and that thing is probably there for any ad. Just coincidence IMO.

[Andrew Lyle Global Moderator]

hahaha, about time Microsoft does something to fight back (Y)

[Sean B. Veteran]

^ Agreed with Lyle and the rest. Things are just getting started :p.

[Brad.]

Go Microsoft! Specially after the newer Mac Adverts (N)

[Denis W. Veteran]

exactly...my....thoughts.

but there is a problem... a lot of the apple stores in Toronto have entrances that face inside the shopping malls they're in. so its gonna be harder to find something to put the ads on.

still though its a smart strategy...

Not really.

The one in Eaton Centre has a leather seat in front of the Apple Store, so they may have space problems there.

The one in Sherway Gardens has lots of space in front. Same goes for the Yorkville store.

In the OP's picture it appears the booths are inside a mall.

I wonder if they'll allow a person to film themselves saying "I'm a PC, and I'm mooning my ass at the smuggest bastards on earth." Assuming the booth's rear wall faces the Apple Store. :p

[(Spork)]

ROFL

go MS !

im personally sick to eh apple adds

[Dc'1]

This actually made me laugh LOL!

[PaulCabby]

haha. they're surely taking the **** :D

[I am Reid]

The subtlety with the microsoft ads is what makes it many times more humours then the apple ads, not to mention much more mature.