It's pronounced "jif" says GIF creator Steve Wilhite.


Recommended Posts

I think if I told some a file was in a "jif" format with a "jif" file extension, most people would automatically assume .jif and not .gif LOL. Myself and 99% of the people I know have always and will always pronounce it with a hard g. Eff what the creator of the format says. He can go google himself. (pronounced joogle lol!)

JIF being an abbreviation for JPEG Interchange Format, obviously. :laugh:

I, for one, am glad PNGs won out in all serious use.

JIF is how I've always pronounced it. I didn't even know there was a controversy about it's pronouciation. "GIF" sounds stupid to me.

I thought of it as sounding like Giraffe or Ginormous rather than Gift or Giddy.

It's really stupid how some of you are saying "It's GIF not JIF" as if it that helps. Do you realize how this sounds to someone other than yourself reading it?

Following basic English would tell you GIF is pronounced with a soft G as in "general".

Rofl what a tool.

Gif != Jif

Gif = Gif

Just like how it's a heavy G with Graphics. Now a soft J for Jraphics.

Gif = Graphics Interchange Format (GIF)

Jif = JPEG Interchange Format (JIF)

There are reasons things are the way they are with this. Whether he made it or not, this just makes him look like a damned fool. Plus the gif format sucks, why has something better not replaced it yet?

How bad is it? Just look at Hum's annoying animated gif avatar. :laugh:

Following basic English would tell you GIF is pronounced with a soft G as in "general".

Following basic English would tell you GIF is pronounced with a hard G as in "gift".

  • Like 3

any other examples where a word starting with 'G' is pronounced as 'J'?

gin

/thread.

No.

http://esl.about.com.../hardsoftcg.htm

http://en.wikipedia....Hard_and_soft_G

"G" is followed by an "I" therefore it deserves a soft "G".

End of.

Such as in girl, gift, give.

This topic is now closed to further replies.
  • Posts

    • Didn’t Dbrand once complain that Casetify was ripping off their designs a well? seems pretty bad of them to try and get around Valve’s copyright this way with that in mind.
    • Dbrand thought they could get away with this Steam Machine case, Valve disagreed by David Uzondu Image via Dbrand Dbrand has cancelled its highly anticipated Companion Cube enclosure for the Valve Steam Machine, which it teased back in November of last year with a concept render and sign-up page, because it did not ask Valve for permission first before manufacturing the case. According to Dbrand, it took the "backwards approach" of building the product first before asking for permission from the copyright holder. Seven months of work went into the project, requiring over a thousand engineering hours from the design team. Workers developed forty-four sets of injection molding tools, making a unique mold for each sub-component of the crate. When the Companion Cube went live on Monday last week, it, according to Dbrand, quickly became the second-fastest-selling product in the company's fifteen-year history, racking up orders for hundreds of thousands of units. Customers eagerly bought the $129.95 deluxe edition or the bare-bones $99.95 version, which the manufacturer cheekily branded as the "Poverty Cube". It was around this time that the legal eagles at Valve descended on the accessory maker with a formal demand. The developer pointed out that the iconic block design remains protected intellectual property from the game Portal, so unlicensed sales had to stop. Dbrand said that all its pleas to salvage the project with the Valve team, including proposals to run a properly licensed release under official terms "with their blessing", fell on deaf ears, so it had no choice but to obey and remove every trace of the product from the internet. If you bought the enclosure, the company said that banks will process your refund by the end of this week, but if it still hasn't arrived in your account by then, you should not hesitate to contact support. The Steam Machine itself is a high-performance console that Valve designed directly to bring PC gaming into the living room. It was announced on 12th November 2025 (the same day Dbrand announced the Cube) and runs on the Linux-based SteamOS, the same OS that powers the Steam Deck. As for the price, due to the shortage of memory and storage chips, the hardware cost landed much higher than people were expecting, starting at $1,049 for the 512 model (without a controller) or $1,128 with the new gamepad. The premium 2 TB model pushes those prices even higher, selling at $1,349 for the standalone console and hitting $1,428 if you want the bundle.
    • It's listed #399.99 on Amazon, per your link. It's not $299.99.
  • Recent Achievements

    • Rookie
      Almohandis went up a rank
      Rookie
    • Apprentice
      jahara21 went up a rank
      Apprentice
    • Reacting Well
      NovaEdgeX earned a badge
      Reacting Well
    • Week One Done
      NovaEdgeX earned a badge
      Week One Done
    • One Year In
      BA the Curmudgeon earned a badge
      One Year In
  • Popular Contributors

    1. 1
      +primortal
      534
    2. 2
      +Edouard
      264
    3. 3
      PsYcHoKiLLa
      148
    4. 4
      Steven P.
      97
    5. 5
      macoman
      58
  • Tell a friend

    Love Neowin? Tell a friend!