At CES 2020, a couple of days ago, Intel demoed its upcoming 10nm+ Tiger Lake CPUs and also teased its Xe DG1 discrete graphics running Destiny 2.
With the chip up and running, Intel appears ready to ship development kits of its Xe GPU according to this leaked press deck. The company appears to have named the kit a 'Software Development Vehicle' (SDV) and these will be sampling to independent software vendors (ISVs) worldwide.
The design of the SDV is aesthetically pleasing with stylish grooves on the top and an Xe-branded backplate at the bottom. It is a single fan card with no apparent external power connector hinting at low power requirement for this particular design.
It's been known since Supercomputing 2019 that Intel plans to scale its Xe architecture through the entire spectrum of the graphics market, from high end HPC needs down to low power(LP) mobile use cases, starting with Tiger Lake. Intel seems to have reiterated on that fact and has only added a nomenclature denoting each tier of performance.
To sum up, Intel's plans with its Xe architecture seem grand as the company looks to take on two behemoths in the GPU market. With time, we will know how Intel has managed to measure up.