Microsoft announces the Xbox Series X fridge with next-gen cooling

You've seen it in the memes, and now you can see it in real life. Microsoft and Snoop Dogg today unveiled the Xbox Series X fridge, and you can have a chance to win one over the next week.

Rich Woods former Senior Editor for North America Neowin @TheRichWoods · Oct 28, 2020 13:26 EDT with 14 comments

With Microsoft's next-generation consoles just a couple of weeks from showing up on store shelves, the company today unveiled the Xbox Series X...fridge. Yes, we've all seen the memes, and now those memes are a reality. Snoop Dogg is involved with this launch as well.

The Redmond firm released a 'World Premiere' trailer to unveil its new household appliance. It's got "next-gen cooling", and it's a 1:1 scale replica of the Xbox Series X. It's over six feet tall and weighs over 400 pounds.

Obviously, this is a promotional item that will not be sold. It's not the first time that there has been a promotional item made for a console launch. The Xbox Onesie was unveiled as an Xbox One S promotion in 2016, and while Microsoft never intended to sell it, popular demand said otherwise and it gave birth to the Xbox Union Suit.

The Xbox Series X obviously won't get the same treatment, but you can win one. Between today and November 4, you can retweet this tweet for a chance to win.