Apple has announced Subscriptions and Channels are coming to Apple Podcasts today for users around the world. With subscriptions, content creators can more easily monetise their content and listeners can unlock additional benefits and support their favourite creators.
With subscriptions, content creators can make money from their shows and offer listeners premium benefits including early access to shows and ad-free listening. With channels, listeners can become exposed to new podcasts. Those who have subscribed to at least two channels will be able to see their subscriptions in the My Channels row on the Listen Now tab.
Commenting on Subscriptions and Channels, Oliver Schusser, Apple’s vice president of Apple Music and Beats, said:
“Listeners can’t get enough of their favorite podcasts and want a simple way to support the extraordinary creators who make them possible. Now, listeners can enjoy new content and additional benefits for thousands of new and popular podcasts, alongside millions of free shows, with more arriving every week. Apple Podcasts Subscriptions will help creators grow their businesses and continue to make podcasting an important source of information, entertainment, connection, and inspiration for hundreds of millions of listeners around the world.”
The new features will be available to users running Apple Podcasts in 170 countries and regions on devices running iOS 14.6, iPadOS 14.6, and macOS 11.4 or later. Those that want to use these features for their podcast can head to the Apple Podcasts for Creators website to learn more.