Following a massive round of layoffs at Motorola's Chicago office and the cancellation of the upcoming Moto X5, Motorola has introduced changes to its leadership, with the company having named Sergio Buniac as its new president and chairman. His appointment came last month, though Motorola only made the leadership revamp known on Monday.
Buniac will be responsible for the mobile business of Motorola's parent company Lenovo, including research and development, product, sales, strategy, and supply chain across international markets except for China. Prior to his new appointment, he most recently served as the senior vice president and general manager of Lenovo's Mobile Business Group in Latin America, where he helped the company attain second spot in terms of market share across the region, according to his company profile.
Before joining Motorola, he was the business lead for América Móvil's Mobile Devices unit in Latin America and held the role as the telecommunication firm's regional sales director in Mexico City. He also previously worked for IBM and Booz Allen Hamilton.
Buniac succeeds Aymar de Lencquesaing, who announced earlier this year his plan to leave the company in order "to spend less time on a plane and more time doing the things he loves outside of work – like spending time with his family," according to Motorola.
Aymar de Lencquesaing was the chairman and president of Motorola as well as xecutive vice president of Lenovo Group since April 2017, according to his LinkedIn profile.