Netflix today announced changes to the prices of some of its subscription plans in Canada. The streaming service's standard and premium monthly plans will see price hikes both for new and existing subscribers.
For its standard monthly plan, subscribers will now have to pay CA$14.99 from CA$13.99. Netflix has also jacked up the price for its premium plan to CA$18.99 per month from CA$16.99. Its basic plan remains the same, nonetheless, at CA$9.99 per month.
The Canadian Press noted that the last time the streaming provider increased its prices for Canadian subscribers was way back in 2018. Then last year, Netflix also increased its prices across the board in the U.S. A few months later, it did the same to its standard and premium plans in the UK.
Netflix says the new price hikes are meant to fund more films and improve the user experience on its streaming app. For new subscribers in Canada, the changes take effect immediately. Those who have existing subscriptions will see the new rates in the coming weeks, depending on their billing cycles. They'll also receive notifications via email and in the Netflix app 30 days prior to the implementation of the new prices.
Source: The Canadian Press