Netflix's ad-supported tier is underperforming expectations, according to some ad agencies that spoke to Digiday. The ad-supported tier is still new and could grow in popularity with its lower price.
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Netflix's password sharing crackdown is set to be rolled out globally. The streaming service will charge extra to viewers watching from locations other than the set primary residence.
Netflix is finally turning things around again with the company reporting a strong quarter and $7.9 billion in revenue. It has also forecasted a significant growth in subscribers in the next quarter.
Netflix has confirmed that it will be launching an ad-supported tier of its subscription service on November 3rd. Called Basic with Ads, it will start at a lower price of $6.99 a month.
Netflix seems to be fine-tuning its upcoming ad-supported subscription tier. The new plan could cost half of the Standard tier which offers ad-free 1080p streaming, and have small commercial breaks.
Netflix might restrict offline viewing of content for subscribers who opt for the ad-supported subscription. The company has already indicated it will impose restrictions on content.
HBO Max and Discovery+ streaming services are merging. A unified service offering content from both platforms should arrive next year. The new service will have ad-free and ad-lite subscriptions.
Netflix has indicated that its ad-subsidized subscription tier, in which Microsoft is deeply involved, won't be arriving this year. The streaming company will offer the new plan in select regions.
Netflix confirmed that Microsoft will offer its expertise to develop a new subscription tier for the streaming company that will contain ads. Microsoft would offer AdTech and Sales support as well.
Netflix co-CEO Ted Sarandos has confirmed that the streaming company will offer a subscription that contains ads. Packages available now won't be altered, and the new tier would be cheaper.
Netflix is contemplating adding a new subscription tier that could cost less but would have ads. The streaming company could also start charging subscribers who share passwords with non-paying users.
Netflix has confirmed that it will not insert ads to lower the entry price of subscriptions on its streaming service. The company could, however, explore an ad-subsidized model owing to competition.
Disney+ will receive an ad-supported tier later this year which will allow the company to make the service available at a lower price. Exact pricing details are due at a later date.
Plex has announced that it now offers 200 live channels that are free to watch thanks to ad support. Several of the new channels are available globally so anyone can jump on and tune in.
In among Amazon's Deal of the Day you can pick up the Fire HD 10 Tablet at 43% off today. It is the 9th generation, Full HD tablet with 2GB RAM onboard. However, this deal ends soon.
College students can now access Hulu's ad-supported plan for $1.99 per month, a discount of $4 from the plan's usual cost. The offer is restricted to students living in the United States.
Plex and Endemol Shine Group have announced a partnership which will see more free content arrive on Plex. Films including Mr Bean will be available in a number of countries including the U.S. and UK.
Plex has announced that it has partnered with Crackle to bring ad-supported video content to its platform. The new content is accessible to all users that are based in the United States.
Plex has launched ad-supported video on demand content to its platform from several big publishers. The new content is available globally and can be watched on almost any connected device.
Plex will begin hosting Lionsgate content for free on its platform, worldwide, from the end of the year. The content will be free for users but will require them to sit through ads.
Spotify announced today that it will be making improvements to its ad-supported experience, giving users more control. The new update will be rolling out globally over the coming weeks.