The movie, The Interview, has generated $15 million via its online release on YouTube, Google Play, Xbox and its own website. Sony said the "vast majority" came from YouTube and Google Play.
Since Wednesday there has been over two million downloads and rentals, adding up to over $15 million in online sales, which is on top of the $1 million in ticket sales it made during the Christmas release in 331 small theaters across the United States.
Even with the millions it is generating, Sony is far from making money from the release of the controversial movie, which has a price tag of over $90 million.
The news comes as Apple signs on to stream the picture through its iTunes store in the US and Canada, saying "we’re pleased to offer 'The Interview' for rental or purchase on the iTunes store." Sony and Apple tried to make a deal earlier, but it fell through.
The movie has been controversial because it features a plot to assassinate North Korean leader Kim Jong-Un. Sony originally pulled the movie because of hackers, but reversed its decision because of a public backlash, with even US President Barack Obama saying the move was a mistake.
Source: Re/code | Image courtesy of Sony Pictures