Web Traffic Snarls Sites on Black Friday

A surge of e-commerce traffic on Thanksgiving night and all day Friday apparently caught several retail giants by surprise, with Lowe's, Macy's and Victoria's Secret especially hard hit. But they were far from the exception, as almost a third of leading retailers suffered significant slowdowns on Black Friday, according to statistics released this weekend by Keynote Competitive Research, a firm that tracks Web site performance.

Many retailers count on Black Friday to turn their red ink black, but the fact that most slowdowns occurred during the transaction phase of the interactions may have reduced that salvaging effect considerably.

View: The full story @ eWeek

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