The Lumia 800 smartphone is now official and so is the TV commercial campaign to sell Nokia's Windows Phone 7-based device to the public. Nokia's YouTube channel has a bunch of commercials for the Lumia 800 that are already online. The ads show the phone's marketing tag line, 'The Amazing Everyday'.
As you can see in the above video, this first commercial puts in some odd and out of the ordinary elements in everyday scenes. It's only until the end of the commercial that you can see its designed to sell you the Nokia Lumia 800.
The YouTube channel also has some other videos that show some expanded aspects of the main commercial.
Yet another video, shown below, gives more time to the sign spinner in the commercial as he whips around that tattoo business sign every which way. Apparently the person in the video is a real sign spinning champion, which also means that there are real sign spinning tournaments. Odd.
Finally there's the guy in the commercial who likes to ride bicycles and then fall off them just as they go into bike rack. That looks dangerous but we assume this person knows what he is doing.
These videos show that Nokia has started the marketing machine for the Nokia Lumia 800 and the result is a rather whimsical ad that doesn't really show the features of the phone but certainly gets a lot of attention for the odd and unusual things we see in the commercial.