Flash Search being Enabled by Google, Yahoo

In a major step forward in search technology, Adobe is working with Google and Yahoo to make Flash files searchable in online search. The project will enable searches on Flash content to return text and links, which can then be indexed, and hence available in search results for the users. Content from a Flash application or even a game or advertisement will be available to search engines, reports InfoWorld. Pages containing a Flash .SWF file will be returned in a search. Google has already implemented this, while Yahoo, ever the laggard, will enable Flash search in a future version, whenever that comes out.

As for images and video, no luck yet. From Google's own description: "If your Flash files only include images, we will not recognize or index any text that may appear in those images. Similarly, we do not generate any anchor text for Flash buttons which target some URL, but which have no associated text. Also note that we do not index FLV files, such as the videos that play on YouTube, because these files contain no text elements."

View: Washington Post

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