Facebook adds admin roles, timed posts to Pages

Facebook has updated its Pages features, adding new abilities to help administrators more efficiently manage and update their pages.

The first new feature, noticed by The Next Web, allows page admins the ability to assign administrator roles to other admins or themselves. The new roles are (from highest level of authority to lowest level) manager, content creator, moderator, advertiser and insights analyst. Facebook has given the roles the following descriptions of abilities:

Manager:
Can manage admin roles, send messages and create posts as the Page, create ads, and view insights.

Content Creator:
Can edit the Page, send messages and create posts as the Page, create ads, and view insights.

Moderator:
Can respond to and delete comments on the Page, send messages as the Page, create ads, and view insights.

Advertiser:
Can create ads and view insights.

Insights Analyst:
Can view insights.

A chart displaying the full list of the capabilities granted to each new administrator role can be seen at Facebook's Help Center post on the matter.

The second new ability for administrators is the option to add a schedule for when to release posts (including updates, photos and more). According to The Next Web, administrators with the ability to post to pages will be able to schedule posts up to six months in advance. The feature has not yet rolled out for most pages, however.

Earlier this week, Facebook also rolled out the ability to begin promoting posts directly from writing an update. By promoting posts, administrators can pay a small amount to get people who like their page to see their update. The posts will show up similar to a featured story in a fan's newsfeed. The feature can be applied to new posts or posts up to three days old. Promoted posts will last for a total of three days.