Microsoft Convergence is described by the company as the "premier event for its business community", and the conference kicks off today in Atlanta with a keynote by the firm's chief executive, Satya Nadella.
Needless to say, this event won't be heavy on consumer-focused news. As Microsoft explains:
Nadella’s keynote will focus on how using data within businesses can help provide organizations with a deeper understanding of customers and predict trends as well as generate customer demand and loyalty. He will also highlight innovations coming from Microsoft that will help businesses get meaningful insights from data and be more productive.
Nadella will be joined by Kirill Tatarinov (executive vice president of Microsoft Business Solutions) for the keynote, which begins today at 0830 ET / 1230 GMT.
You can watch the event live here (once it goes live) or on the Microsoft Convergence 2015 page.