Traditional watch and jewellery makers have started entering the smart wearables market recently with Tag Heuer being the latest one to do so. Two weeks ago, premium watchmaker, Fossil acquired Misfit, Inc to introduce more connected wearables and accessories than it already does. Now, the company has announced the pricing and availability of the Fossil Q Founder smartwatch.
The Q Founder is powered by Android Wear and runs on an Intel Atom processor. Fossil hasn't revealed any other specifications of the wearable. The smartwatch can be paired with a smartphone running on Android 4.4 and higher, or an iPhone running iOS 8.2 and higher. It includes standard Android Wear features such as changeable watch faces, activity tracking, notifications, alerts and voice commands.
Fossil will be selling the device through its online store as well as select retail stores fromNovember 25, for a price of $275. Consumers can choose from a variety of stainless steel or leather straps to customize the Founder Q for an additional price.