When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Microsoft's logo is not new, it's from 1995 [Update]

Microsoft just announced a complete revamp of its corporate logo and it's already started appearing in some of its Microsoft Store locations. But some eagle eyed readers have already spotted that the image next to the new look of the Microsoft font has appeared before.

The image has shown up twice in TV commercials that Microsoft used to promote the launch of Windows 95.

Imagine this in HD; which we didn't have in 1995 kids!

Both have appeared on YouTube, uploaded by "WindowsXpFan" back in 2008. Here's one of them:

And here is the other commercial:

While the color of the upper left tile in the commercials is orange and the same one in the Microsoft logo is red, the other colors are exactly the same. Clearly, the people who created the new logo for Microsoft didn't have to work too hard, at least in comparison to the complete change of the Windows logo for Windows 8.

Microsoft says of the "new" image in the logo, "The symbol is important in a world of digital motion ... The symbol’s squares of color are intended to express the company’s diverse portfolio of products."

All we have to say is that we hope Microsoft didn't pay the people who came up with the "new" image too much money.

Update: We asked Microsoft for a comment and received this response from a spokesperson: "The new Microsoft logo is an evolution of the Microsoft Store logo, which was inspired by the Windows flag."

Thanks to Neowin reader McKay for the tip!

Report a problem with article
Next Article

Remedy: Next Xbox and PS consoles are "a quantum leap"

Previous Article

iPad thief accuses victim of digital "trespass by radio wave"

Join the conversation!

Login or Sign Up to read and post a comment.

80 Comments - Add comment